1.
Welcome
Jemin George
1 st year MBA
Marian Academy of Management Studies,
Puthuppady, Kothamangalam
Company presentation by:-

2.
Automobile Industry
• A wide range of companies & organizations involved in the
design, development, manufacturing, marketing & selling of
motor vehicles.
• One of the world’s most important economic sectors by
revenue.
• Contributes 7.1 % towards Indian GDP.
• 23.37 million new vehicles in Indian market for 2015 (81 %
are two – wheelers).

3.
TV Sundaram Motor
Company Limited
• Founded in 1978.
• Headquarters – Chennai, India
• Parent - Sundaram - Clayton Limited
• 3 rd largest two-wheeler company in india

4.
Company History
• Founded as “Sundaram Clayton” in 1962 in collaboration with
Clayton Dewandre Holdings, UK.
• Manufactured brakes, exhausts, compressors and other
automobile parts.
• 1978 – plant at Hosur, TN, to manufacture mopeds.
• 1980 – introduced “TVS 50”
• 1982 – technical collaboration with Suzuki, Japan and formed
“TVS-Suzuki”.
• 1984 – commercial production of vehicles started.
• 2011 – separated from Suzuki and renamed “TVS Motor”.

5.
• 2015 – TVS became first Indian team to participate “Dakar
rally” (Sherco – TVS Rally Factory Team).
• Won “Raid De Himalaya” and “Fox Hill Super Cross”).
• 2016 – started manufacturing of “BMW G3310R” at Hosur
plant, TN.

6.
Mission and Vision
• Mission – being a highly profitable , socially responsible , and
leading manufacturer of high value for money ,
environmentally friendly , personally transportation products
under the TVS brand , for customers predominantly in Asian
markets and to provide fulfillment and prosperity for
employees , dealers and suppliers.
• Vision – 1. Driven by the customer
2. The industry leader
3. Global overview
4. The human factor
5. Responsible corporate citizen

7.
Corporate Structure
• Venu Srinivasan – Chairman & MD
• Sudarshan Venu – Joint Director
• KN Radhakrishnan – President and CEO
• Directors:- H Lakshman
T Kannan
CR Dua
R Ramakrishnan
Prince Asirvatham
Hemant Krishnan Singh
Dr. Lakshmi Venu

8.
Operations of TVS
• Manufacturing of motorcycles, scooters and three-wheelers
and spare parts.
• After – sale services.
• 28 million customers.
• Annual capacity of 3.2 million units of two – wheelers and 1.2
lakh units of three – wheelers.
• Three manufacturing plants in India ( Tamil Nadu, Karnataka,
and Himachal Pradesh) and one in Indonesia.
• More than 4000 touch points across India.
• Export to 60 + countries in Asia, Europe and Latin America.

9.
Products and Services
• Motorcycles: (Apache series RTR, Phoenix 125, Victor, Star
City +, Sport, Max 4 R).
• Scooters: (Jupiter, Wego, Scooty Zest 110, Scooty Streak,
Scooty Pep +).
• Mopeds: (XL 100, XL Super, XL Heavy Duty).
• Three wheelers: (TVS King 4 S LPG, TVS King 4 S Diesel).
• Financial services

10.
Financial Standings
• Revenue – US$ 1.7 billion
• Operating income – US$ 66 million
• Net profit – US$49 million
• Total assets – US$ 730 million
• Total equity – US$ 240 million
• Listed in BSE : 532343 & NSE : TVSMOTOR

11.
CSR Initiatives
• Financial assistance to EWS students for basic and higher
education.
• Healthcare and medical facility to EWS.
• Drinking water and sanitation.
• Contribution to PM’s National Relief Fund.

12.
Awards and Recognitions
• 2002 - Deming Application Prize.
• 2002 – ‘TVS Victor’ motorcycle won award from Ministry of
Science and Technology, GOI for the “Successful
Commercialization of Indigenous Technology”.
• 2015 – “Two wheeler manufacturer of the year” by NDTV.
• 2016 – “Highest in Customer Satisfaction” by JD Power Asia-
Pacific Awards.
• 2016 – “CSR award” from Government of Tamil Nadu.
• Second largest two – wheeler exporter of India.

13.
Controversies Against TVS
• Category : Intellectual Property Rights, u/s 108 of the Patent’s
Act 1970.
• Bajaj’s patent no. 195904, for two – stroke Internal
combustion engine (DTS i engine).
• Category : Intellectual Property Rights
• IPAB rejected TVS’s patent request for “Shock Absorber with
Helper Spring”.
Case 1. Bajaj Auto Ltd, State of Maharashtra v/s TVS Motors
Case 2. Bajaj Auto Ltd v/s TVS Motors

14.
Questions…?

15.
Have a nice day…
thank you…