Beirut NightLife Ltd. company profile

1. Company Profile

2. Connect
Joy
Fun
Hotels
Travel
Resorts
Events
Glamour
Chill Out
Out Going
Discovery
Clubbing
Roof tops
Beat
MUSIC
Funky
Colorfull
Festivities
Dancing
Fashion
Tourism
Luxury

3. Introduction
In December 2002, when a group of visionaries gathered to revolutionize an emergent
concept in Lebanon, innovation was born, and that was BeirutNightlife.com. Initially
beginning as a nightlife information destination and photo database, BeirutNightlife.com
soon branched out, to cover an array of affairs and offer a range of services in the
entertainment industry. Today, it has over two million photographs archived, with over 26,000
on its website, making it the biggest nightlife, travel and tourism photo archive in the region.
BeirutNightlife.com is primarily a nightlife agency in its absolute meaning, however is not
confined solely to this domain. Their services and products also venture into the world of
leisure, travel and tourism, growing by the minute. In 2009, it was ranked as one of the top
30 most visited sites in Lebanon, and ranked as the 124th leading website on a global scale.

4. Mission
The BeirutNightLife.com ultimate mission
is to promote Lebanon at its finest, bringing
the details on nightlife, travel and tourism of
the country to the world, in one universally
accessible website.

5. Founding & History
BeirutNightlife.com, which is headquartered Later in the implementation phase in 2004, Anthony Rahayel,
in Beirut, Lebanon, is in fact the brainchild of a professional photographer with over nine years of experience
Jean Ghalo, a creative marketing guru, with behind the camera, as well as several years of practice in the field
extensive experience in events. of advertising, joined Ghalo in the venture, where he both supported
the initiative, and later became partner and today, operations
manager, striving towards growth, bringing BeirutNightlife.com
to enjoy its current status.
Founded in 2002, Ghalo envisioned creating
a website whereby he could promote
the true spirit of Lebanon. He aspired to use
a technologically advanced medium, namely
the web, to found a directory and list of
services to cater to those both interested in
Lebanon, and those seeking an accurate web
listing, whereby highlighting the vivacity
of the country.

6. The Team Today
At present, the The team of
BeirutNightlife.com directors includes:
team has grown; Jean Ghalo,
fusing dynamism, Managing Director
exuberance and who aspires
passion for the to keep taking
cause, encompassing BeirutNightlife.com
the vibrant spirits to new heights,
of the Lebanese forever diversifying
population. and expanding into
new fields in the The sales team is
world of tourism; responsible for
Anthony Rahayel, all sales activities,
Operations Manager, further promoting
shares Ghalo’s this innovative
vision, and runs the venture.
daily ventures as
well as oversees the
smooth-running of
the website.

7. Local to global reach
BeirutNightlife.com covers all of Lebanon, 10,452 square-meters of it, delivering services faster than any other
competitor, as it is fueled with the pure knowhow and extensive experience that has spanned over the past decade. It
has been visited by over 8 million people, from 166 countries around the globe.
The success of BeirutNightlife.com is attained through a fusion of
strategies, which include grass roots promotions, viral, digital and online
marketing strategies. Today, traffic far exceeds 40,000 loyal visitors,
with over one million page views per month, making it Lebanon’s
premier nightlife, travel and tourism reference. However, success is
not only nationwide, rather global, where international visitors flood
the page on a daily basis. BeirutNightlife.com has managed to position
itself as the chief go-to website for those seeking to attain information
on the country, as well as information of touristic destinations around
the region – a section that has recently been added to the website.

8. Offerings & Services
The range of services positions BeirutNightlife.com Recently introduced in 2009, is Nightlife, Travel & Tourism, a new
as a benchmark for others to follow in the branch under the BeirutNightlife.com umbrella, which serves as a
entertainment sector. travel and tourism specialist production and post production house.
In general, it includes the promotion of nightlife, This entity aims to provide an A to Z service in digital photography
entertainment, travel and tourism through and videography, equipment rental and editing, catering to a global
digital media. Through its extensive expertise, audience.
BeirutNightlife.com also offers a nightlife
consulting service to prominent clients, advising
them on key strategies to be taken in dealings.
Also, in addition to the appealing advertising
packages are tailor-made to suit each client’s
needs, BeirutNightlife.com offers a consulting
service for social establishments, as well as
events management consultancy, owing to
their extensive experience in the field. That
is not forgetting their broad database with
regularly updated facts and figures, allowing
the team to provide clients with real market
research and statistics in several fields.

9. The range of services positions BeirutNightlife.com as a benchmark
for others to follow in the entertainment sector. In general, it includes
the promotion of nightlife, entertainment, travel and tourism through
digital media. Through its extensive expertise, BeirutNightlife.com also
offers a nightlife consulting service to prominent clients, advising them
on key strategies to be taken in dealings.
Also, in addition to the appealing advertising packages are tailor-made
to suit each client’s needs, BeirutNightlife.com offers a consulting
service for social establishments, as well as events management
consultancy, owing to their extensive experience in the field. That is not
forgetting their broad database with regularly updated facts and figures,
allowing the team to provide clients with real market research and
statistics in several fields.
Recently introduced in 2009, is Nightlife, Travel & Tourism, a new
branch under the BeirutNightlife.com umbrella, which serves as a
travel and tourism specialist production and post production house.
This entity aims to provide an A to Z service in digital photography
and videography, equipment rental and editing, catering to a global

10. Stakeholders & Clientele
For each stakeholder, BeirutNightlife.com has a different mission. To its
members and visitors, comprehensive nightlife information is uploaded
by the minute, keeping them updated in an ever evolving atmosphere,
featuring the latest cutting edge technologies. Visitors to the site range
in demographics, from all different age groups and backgrounds and
each of their interests are catered to, via the wide range of information
offered on the site, which spans from fashion to cars to entertainment. Since its inception, BeirutNightlife.com has
To those in the nightlight profession, BeirutNightlife.com serves as a served an endless list of prominent clients,
platform to connect with the masses, in promoting their endeavors, such as: Poliakov, Smirnoff, Johnny Walker,
offering complete marketing solutions with a direct reach. Stolichnaya, St. James, Label 5, Pommery and
Moet et Chandon in the alcohol category;
sparkling water Apollinaris; market leader
in energy drinks, Red Bull; as well as several
Lebanese nightclubs such as White, BO18,
Buddha Bar, G, Cactus, and restaurants such
as La table D’Alfred. BeirutNightLife.com also
has a list of miscellaneous clients such as
Beirut Fashion Week and Virgin Megastores. In
addition, international promoters and artists
use BeirutNightlife.com as a communication
platform for its extensive reach. From Above
and Beyond, to Armin Van Buuren and 50
Cent to name a few, each of these artists
share BeirutNightlife.com’s content, photos
and videos to reach an internationally growing
audience.

11. The Future
Although BeirutNightlife.com has reached as well as the use of other mediums as
unimaginable heights in terms of success communication tools, spreading the scope of
and global reach, their journey does not the founding website’s activities.
end there. Plans for expansion in the fields BeirutNightlife.com, positioned as the leading
of nightlife, leisure, travel and tourism, in online directory, nightlife consultancy and
addition to the diversification into different main promoter of Lebanon, the website and its
mediums are currently underway. In 2010, umbrella of services have become the chosen
the next steps are Dine Out Beirut, to operate informational hub around the globe. The future
on a local level and TouVid, driven on a is bright for Lebanon and BeirutNightlife.com
global level, which will project the company will be at the forefront, bringing to the public
into the heart of the current digital boom; eye, the vivacity of the country at its finest.
For more information about BeirutNightlife.com
and contacts please log onto the website.