1. James M. Borling
371 Tree Haven Avenue
Powell, OH 43065
(H) 614 799-9993 (C) 614 205-2034
Jborling93@gmail.com
Skill Summary
ProvenSalesProfessional Strategic,Collaborative partner
SalesForce CRM Effective communicatoratall levels
Productinnovatorbasedonmarketneeds ProjectManagementProfessional
Stage Gate Innovation Six SigmaGreenBelt
Experience
Lintech International /Chemical Distributor Oct 2014-Present
Technical Salesin Coatings,Adhesives,Sealants,andElastomers
 Successful expansion into a previously abandoned territory
 2015 sales growth of $1.4MM with over $4MM of opportunities in the pipeline
 PipelineManagement through research,cold calls, and networking to uncover customers and opportunities
 Leverage successes to identify competitive advantage, target opportunities,and build customer profiles
 Study the market to formulate pricingstrategies and target higher margin sales opportunities
 Manage customer base with CRM software and keep senior management and suppliersinformed
 Developed marketing information on product features and benefits
DuPont Teijin Films, Columbus, OH Jan 2001-May 2014
CoatedSpecialtyFilms
ApplicationDevelopmentManager,Jan 2012 – May 2014
 Manage cross function market development team and increased annual revenue $15MM
 Hold ideation sessions with customers to uncover needs and gather VOC on product concepts
 Champion projects in Stage Gate and manage projects from inception through commercialization
 Conduct SWOT research on products,customers, competitors, and markets to identify opportunities
 Manage distributor network
 Resolve customer performance problems with product and process improvements
BusinessDevelopment / SalesManager,Jan 2011 – Dec 2011
 Successfully launched innovativenew“Cook in Meat” packaging with market potential of $60MM
 Developed and Executed market development strategies and customer cultivation
 Worked with R&D to develop and test innovativecoatingchemistry for barrier,anti-fog,anti-block,COF, and
temperature release
 Collaborated with the equipment manufacturer to improve new product processing capabilities
 Licensed new product sales to distributors
National AccountManager,April 2006– Dec 2010
 Managed a market with fiveof our top six largestnational accounts;revenue growth of $8 MM annually
 Developed plans for specific accounts,customer cultivation.and targeted growth for the market
 Fostered customer relations and improved technical capabilities to be viewed as the industry expert
 Negotiated longterm supply contracts that resulted in sharegrowth
 Consistently exceeded annual revenue goals by more than 10% and improved profit margins through product
mix enhancements
 Managed new product development programs

2. DuPont Kansai Automotive Coatings
Honda Technical Sales AccountManager, Jan 2001 – March 2006
 Responsible forrecruitment,training,andmentoringof five technical salesengineers
 Developed successful accountstrategy increasing marketshare37% and $4MM annual revenue
 Consistently exceeded profitability goals through costreduction and priceimprovements; improved variable
margins 22%
 Streamlined technical serviceresponsibility and reduced staff
 Created vendor managed inventory and quality programs to add valueand differentiate products
 Developed our sales strategy and valueproposition to emphasize a competitive advantage
 Designed the account sales and supportmodel to be implemented at other automotive OEM’s
PPG Automotive Systems May 1999-Dec 2000
Technical Sales Support,May 1999 – Dec 2000
 Developed new business accounts in Tier One supplier network
 Managed projects to commercialize new products to meet OEM specs
 Develop test matrix and perform lab testing on coatingperformance issues for countermeasureresolution
 Persuadekey influencers and decision makers to win business
 Implemented processes to consistently meet color and quality standards
Morton Nippon Coatings, OH Nov 1994-Apr 1999
Honda FieldCoordinator,Nov 1996 – Apr 1999
 Responsible forrecruitment,training, andmentoringof fourtechnical salesengineers
 Improved market sharefrom 31% to 67% resultingin $9MM in annual sales
 Developed accountplans to innovateproduct and process
 Developed relationshipswith American and Japanese management
 Launched firstconductivewaterborne adhesion promoter for TPO substrate
Honda Technical Representative, Nov 1994 – Oct 1996
 Managed new model development programs workingdirectly with Honda engineers
 Implemented quality improvement programs
 Identified and resolved coating quality issues to ensure business retention
 Started a satellitelab atOSU to conductproduct performance testing and reformulation
 Tested Additives to overcome coatingperformance issues on line
CZ Inks, Columbus, OH Mar 1991-Oct 1994
Account Manager, Mar 1992 – Oct 1994
 Developed new customer accountand took over 95% of the market sharefrom three competitors
 Launched new waterborne ink system to address emission concerns
 Changed the customer schedulingprocess to reduce average job set up time by 70%
 Attended customer meetings to discussfunction and performanceof packagingdesign
Technical Representative, Mar 1991 – Feb1992
 Responsiblefor development of new customer account
 Implemented countermeasure solutions to solvelineproblems
 Reformulate inks and coatings with additives to meet functional performancerequirements
 Created lab to test resistanceof coatingproperties,product improvements, and implement quality control
procedures
 Developed custom color formulas for ink applications
 Managed Inventory
 Developed customer relationship management plans
Education

3. The Ohio State University, Columbus, OH Dec 1990
Bachelorof Science in BusinessAdministration
References available upon request