1.
COMMUNICATION
Jockey Jane A. Catolpos

2.
What is Communication?
It is the process of expressing and exchanging information,
thoughts, feelings and ideas.

3.
Models of Communication
• Linear Model
• Interactive Model
• Transactional Model

4.
Linear Model
• It is a straight path of relaying information.
• This concept was first proposed by Aristotle
Sender Channels Receiver

5.
Interactive Model
• This model takes into consideration feedback from the receiver.
• Wilbur Schramm was the proponent of this model.
Message
Feedback
Encoder
Source
Decoder
Decoder
Source
Encoder

6.
Transactional Model
This model shows communication as occuring continuously and
simultaneously between or among people.
Developed in the 1970s, by Dean Barlund.
Message/Feedback
Field of
Communicator
Experience
Field of
Communicator
Experience

7.
Thank you!!💛