U2 are an Irish rock band formed in 1976. The music video for their song "Beautiful Day" shows the band walking around an airport in Paris and playing on a runway as large jets take off and land overhead. The video incorporates live performance elements and relates the music to the video content and lyrics.
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U2 Beautiful Day music video analysis
1. Beautiful day-U2
http://www.youtube.com/watch?v=co6WMzDOh1o
U2 are an Irish rock band from Dublin. Formed in 1976, the
group consists of Bono (vocals and guitar), The Edge (guitar,
keyboards, and vocals), Adam Clayton (bass guitar), and
Larry Mullen, Jr. (drums and percussion).
The song's video showed the band walking around in Paris'
Charles de Gaulle International Airport, with scenes of the band playing on a runway interspliced
with large jets taking off and landing overhead.ncorporate influences from many genres of popular
music.
This music video proves Andrew Goodwin’s music video as it has live performance, A relationship
between the music and the video and also relationship between lyrics and the video.
2. The Killers – Human
http://www.youtube.com/watch?v=RIZdjT1472Y
The Killers are an American rock band that was formed in 2001, by Brandon Flowers (lead vocals,
keyboards) and Dave Keuning (guitar, backing vocals). The music video for "Human" was released in
mid-October 2008 and directed by Danny Drysdale.
The killers audience is people aged from teens to 50s.The majority of the age range of their audience
is probably teens to mid-20's which like similar alternative/indie rock artists.
It features the band performing the song in a dersrted place (Goblin Valley State Park, Utah.) The
portraits of the band drawn for the album by Paul Normansell are shown in the video, such as when
the band members hold the portraits in front of their faces.
Various animals are also shown throughout the video, such as a tiger, and an eagle. It's been noted
to have heavy similarities to Pink Floyd's Live at Pompeii concert film, such as the band playing the
song in a desert landscape amongst various amplifiers and other stage equipment and mostly in
much of the camera angles. The video ends with the band watching the sun setting in the desert,
which turns into the album cover, also drawn by Paul Normansell.
3. Music video research
A music video or song video is a short film integrating a song and imagery, produced for promotional
or artistic purposesModern music videos are primarily made and used as a marketing device
intended to promote the sale of music recordings. Although the origins of music videos date back
much further, they came into prominence in the 1980s, when MTV based their format around the
medium. Prior to the 1980s, these works were described by various terms including "illustrated
song", "filmed insert", "promotional (promo) film", "promotional clip" or "film clip".
Music videos use a wide range of styles of film making techniques, including animation, live action
filming, documentaries, and non-narrative approaches such as abstract film. Some music videos
blend different styles, such as animation and live action. Many music videos do not interpret images
from the song's lyrics, making it less literal than expected. Other music videos may be without a set
concept, being merely a filmed version of the song's live performance
The long-running British TV show Top of the Pops began playing music videos in the late 1970s,
although the BBC placed strict limits on the number of 'outsourced' videos TOTP could use.
Therefore a good video would increase a song's sales as viewers hoped to see it again the following
week. In 1980, David Bowie scored his first UK number one in nearly a decade thanks to director
David Mallet's eye catching promo for "Ashes to Ashes". Another act to succeed with this tactic was
Madness, who shot on 16 mm and 35 mm, constructing their clips as "micro-comedic" short films.
In 1974 the band Sparks filmed a promo video for their single "This Town Ain't Big Enough for Both
of Us" from the album Kimono My House.
4. In 1975, The Who released their all-music feature film Tommy, directed by Ken Russell, based upon
their 1969 rock opera of the same name. Also in 1975, the band Queen ordered Bruce Gowers to
make a promo video for their new single "Bohemian Rhapsody" to show it in Top Of The Pops; this is
also notable for being entirely shot and edited on videotape.
The Alan Parker film adaptation of Pink Floyd The Wall transformed the group's 1979 concept
double-LP of the same title into a confrontational and apocalyptic audio-visual labyrinth of stylized,
expressionistic images, sounds, melodies and lyrics.
The long-running British Rock music show "The Old Grey Whistle Test" produced a number of
pioneering videos made especially for the program throughout the 1970s and early 1980s. These
included a video of Frank Zappa's "City of Tiny Lights" made using claymation and videos made for
performers such as Television, Led Zeppelin, Genesis, Pink Floyd and Mike Oldfield. The executive
producer of The Old Grey Whistle Test was Mike Appleton. Derek Burbidge and Kate Humphreys
directed and videoed many of the artists. The audio was always of prime importance. Gregg Baily
was the recordist for the show on location. Although many assumed the bands were playing live,
due to technical issues and the need to ensure performances were controlled, the bands often
recorded the performance on the day of shooting prior to taping, and then mimed to this "live"
track. Other directors and camera operators were Martin Pitts in the USA, and for England, John
Metcalfe and Tim Pope and many others. Location shoots all over the world were an essential part
of the program. Martin Pitts Directed clips for the Bee Gees that aired on the show.
5. Coldplay – Yellow
http://www.youtube.com/watch?feature=endscreen&v=1MwjX4dG72s&NR=1
Coldplay are a British rock band formed in 1996 by lead vocalist Chris Martin and lead guitarist Jonny
Buckland at University College London.
The video was directed by British directing duo James Frost & Alex of The Artists Company.
They don't aim at any specific demographic. They have said they write music that they and most
people love. 15-50 would be the most popular age for the bands audience. The music video was
filmed at Studland Bay in the county of Dorset( South West England.) The video is minimalistic,
featuring only Martin singing the song as he walks along the beach. He is seen wearing a raincoat
with his hair wet, suggesting that it had just rained. The video is one continuous shot with no cuts.
The entire sequence is in slow motion.
There is total normality though this music video I went on to do some research as to why it was such
a simple music video if there was a reason it was like this and I found out that Originally, it had been
intended for the whole band to appear in the video, in a sunny setting. However, Champion's
mother's funeral was held on the day of the shooting, so it was decided that only Martin would
appear in the video, which was also the immediate explanation of his mood during this part. The
weather also opposed the original plan, with harsh winds and rain instead of the sunny day that had
been envisioned. It had also been originally intended for there to be moving stars in the sky, as if in a
time-lapse. The directors however agreed that the moving stars would distract the focus of the video
from Martin. The plan of time advancing was still kept, however. The video begins with the beach
being somewhat dark until sunlight arrives nearly at the video's midway point.