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Secrets of Lead Follow Up

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Following up with a lead is easy, and yet most real estate agents can't seem to do it. Here are some tips to show you how simple steps can get you ahead in the game.

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Secrets of Lead Follow Up

  1. 1. 5 10 15 20 25 30 35 40 45 50 Contacted Leads Qualified Leads 100x decrease in contacts after 30 mins. 21x decrease in qualifications after 30 mins. 0 10 20 30 40 50 60 70 80 90 100 1 2 3 4 5 6 7 8 9 10 11 12 PercentofSalesClosed Call Attempt Receive Leads Call Leads ….Immediately Secrets of Lead Follow-Up minutes TRY AGAIN TRY AGAIN TRY AGAIN TRY AGAIN TRY AGAIN Will you call in time? Approximately 50% of leads don’t get followed up on AT ALL. 78%Average response time: 44 hrs. That’s off the chart… in a bad way. 1.29 average number of attempts to make follow-up call 6-8 average # of calls before customer is ready to move forward 9 point at which you begin to see diminishing returns They Didn’t Answer?! Sources: B2B Roundtable, 2011

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