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Evaluation Question 1
1. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Actors
The first actors that we are introduced to is Taylor 1 and Lucas. They are apart but we can see the friendly
relationship they have through the shots used. In the next scene we seem them together and they seem happy
when we are introduced to Taylor 2. Taylor 2 is her dressed up with a brunet wig on and different makeup. She
plays both the Taylor characters. This has probably been done for her young audience because she didn’t want
them to make the focus on not liking one character.
However these are the three main actors we see in the music video but there is an appearance shortly of a guy
on the football team who is talking to Taylor 2. This results in an argument between Taylor 2 and Lucas which
could be considered a break up. Towards the end of the music video we see Taylor 1 and Lucas together.
2. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Location
One- The first location we see is an establishing
shot of both main characters homes. The
homes are symbolic of their friendship and
being so close
Two- The next location we see is just outside there
where they speak on a bench before Lucas’ girlfriend
pick him up and leave Taylor 1 alone
Three- The next location is at a high school
football pitch where we see the official break up
Taylor 2 and Lucas
Four- The last location is probably at the high school
where the characters are having their prom. This is the
moment where we see Taylor 1 feeling as if she is finally
accepted and is where the story has a happy ending
1 2
3 4
3. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Makeup
Taylor 2 wears quite heavy makeup around her eyes compared to Taylor 1. This makes her seem a bit more villainess
because it has connotations of being quite dark. During the prom scene she has a lot more makeup on than Taylor 1
which makes it seem as if she is not a natural beauty and it makes her seem slightly fake because of the stereotype
with wearing a lot of makeup.
Taylor 1 seems to not be wearing any makeup during the beginning of the video. This is so that she is seen as a
natural beauty and so that she keeps to the character of being plain and Lucas’ friend. However we see a
transformation in the final scene, she is wearing a lot more makeup and she is without her glasses. With this
transformation we feel like we are looking at her like Lucas is for the first time he has noticed her as something more
than a friend.
4. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Colour There are three main scenes were we can see a clear view of the colour
In this scene when we see Taylor 1
and Lucas close together for the
first time, there is a slight orange
tint throughout this scene. This has
been done to maybe enhance the
thought of them being happy if
they where together.
In both the football game scene and the scene at prom they both
have a blue color about them. This could have been done to
differentiate the scenes of Taylor 1 and Lucas together to the scenes
at school. For the football scene this cold colour works well because
of the break up that happens. In the prom scene the blue works well
to makeup Taylor 1 stand out in her white dress and it makes her
different from everyone else. Almost highlighting to Lucas that she is
the one even more so.
5. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Props
The main prop used in this music video that is the basis of
the narrative is the notes. These notes explain the feeling of
the characters to the viewer and is an effective and an
original way of presenting narrative within a music video.
These notes help keep the audience interested because they
want to know what happens next. It also ties in with the fact
that it feels like a story so you are making the viewer read in
order to understand the emotions of the characters.
The books that we see Taylor 1 holding is a way of
showing her shy personality. The connotations of
someone who reads or studies a lot in high school can
have a stigma of a nerd/geek stereotype. This has been
done to make her look like an outcast, invisible and it
makes her a polar opposite from Taylor 2. Having a
character like these opposing two mean that their
audience may be able to relate or put themselves in
Taylor 1’s position and feel like they understand her.
We also see Taylor 1 messing around by singing into
her hairbrush. This also shows some of her character
and her young audience would be able to relate to
doing something like this.
6. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Lighting
The lighting in
this opening
scene is clearly
used on each
of Lucas and
Taylor 1’s
bedrooms in
order to
highlight their
conversation
Because its night time outside in this scene they where able to
reflect the light from inside on the window in order to see Taylor
1’s face. This is an effective use of lighting because we can’t see
her very clearly. It looks as if she feels that she has disappeared
and he cant see what was right in front of him.
The lighting in this scene
is natural and it reflects
the natural chemistry
that is trying to be
portrayed when Lucas
and Taylor 1 are together
Here the lighting is quite
harsh but it is done so
that you can see the
characters reactions on
their faces even though
it is dark and at night. It
also highlights Taylor 1
when she walks in.
7. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Costume
In the first scene we can see that both these characters have a similar costumes.
This is reinforcing the friendship connection we see between them
During this scene we see Taylor 1 dressing up in multiple outfits that represent different social groups. This has not only
been done to entertain the young audience but it has been done to show that she can try to be different people but Lucas
doesn’t see her more than a friend no matter what she does. It can also explain to a young audience that feeling of trying
to find yourself in the years at high school, meaning they can relate to Taylor 1.
8. Evaluation Question 1- In what ways does your media product use, develop or challenge forms and conventions conventions
of real media products
Mise En Scene- Costume
In this scene we can see differences between the two Taylors. Taylor 2 is wearing a skimpy cheer leaders outfit in front of a
crowd were as Taylor 1 is covered up in her band costume and is singing from the sidelines. This helps the audience to
continue to route for Taylor 1
In this scene we can again see how casual Taylor 1 is dressed. By having her costume so down dressed it means that when
she does wear the dress to prom it heightens her change/transformation. Taylor still looks natural with minimal makeup
and her hair is down and curly however the main thing that makes her look natural and innocent is the white dress. This
colour has connotations of being pure and of a wedding. With the lighting and how people part when she walks in she
also seems like an angel in white. These religious connotations continue with Taylor 2 compared to Taylor 1, she is wearing
red which could be seen as the ‘devil’. However the connotations of red are lust and to match that she is showing a lot of
flesh because the dress is revealing. This creates a big contrast between the two. As the audience you are picking who is
the better character and so is Lucas.