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Publishing Career Development

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Suzanne Collier, founder of BookCareers.com and former SYP Chair, provides career advice for aspiring publishers. As presented at the 2008 Society of Young Publishers Conference

Publicada em: Negócios, Carreiras
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Publishing Career Development

  1. 1. <ul><li>Career Development </li></ul><ul><li>CVs </li></ul><ul><li>Job Applications </li></ul>
  2. 2. But I’m not <ul><li>I’m going to talk about MARKETING </li></ul><ul><li>and </li></ul><ul><li>the product is </li></ul><ul><li>YOU </li></ul><ul><li>! </li></ul>
  3. 3. Publishing is in its most exciting phase ever….Where next? <ul><li>Audio Books </li></ul><ul><li>E-books </li></ul><ul><li>I-books </li></ul><ul><li>Books for your Mobile Phone </li></ul><ul><li>Virtual books? </li></ul><ul><li>? </li></ul>
  4. 4. Editorial Production Design Accounts Rights & Int sales Sales & Marketing Distribution BOOK Publicity
  5. 5. <ul><li>Editorial = Work on Projects that make money </li></ul><ul><li>Rights = Work on projects that make money </li></ul><ul><li>Sales = Work on projects that make money </li></ul><ul><li>Marketing = Work on how to market projects cost-effectively so that they make money </li></ul><ul><li>Production Work on projects that are sold to make money, so costings and quality is very important </li></ul><ul><li>Accounts Count up the money and attempt to stop everyone else in the company from spending it </li></ul>
  6. 6. Career Paths
  7. 7. Best skill to learn to be an Editorial Director? <ul><li>How to read a company balance sheet and a profit and loss statement </li></ul>
  8. 8. Reputable Proofreading Courses <ul><li>Publishing Training Centre </li></ul><ul><li>London School of Publishing </li></ul><ul><li>Society of Editors and Proofreaders </li></ul><ul><li>Recognised Universities who offer publishing training, for example, Oxford Brookes, City University etc. </li></ul>
  9. 9. Computer Skills <ul><li>PC Skills : Microsoft Office, Word, Excel, Powerpoint, Access, Publisher </li></ul><ul><li>Mac Skills: Quark Express, Pagemaker, Photoshop, Illustrator </li></ul><ul><li>Web Design Skills: Html, Xml, Dreamweaver, Go Live, In Design </li></ul>
  10. 10. Key Skills <ul><li>computer skills : Pc and Mac </li></ul><ul><li>good telephone manner </li></ul><ul><li>excellent spoken and written English </li></ul><ul><li>reading skills : particularly speed reading </li></ul><ul><li>commercial and business sense </li></ul><ul><li>market awareness </li></ul>
  11. 11. Other things that publishers look for <ul><li>They want enthusiasm </li></ul><ul><li>They want people willing to learn </li></ul><ul><li>People who don't turn their nose up at a task because they feel it is 'beneath them' </li></ul><ul><li>People who are willing to accept responsibility </li></ul><ul><li>People who will work for low pay </li></ul>
  12. 12. Recommended Resources <ul><li>Bookcareers.com </li></ul><ul><li>The Bookseller Magazine online at www.thebookseller.com </li></ul><ul><li>The Society of Young Publishers </li></ul><ul><li>Directory of Publishing </li></ul><ul><li>Inside Book Publishing by Giles Clark </li></ul>
  13. 13. WHERE TO FIND JOBS <ul><li>ADVERTISED </li></ul><ul><li>The Bookseller </li></ul><ul><li>The Guardian </li></ul><ul><li>Specialist Employment Agencies </li></ul><ul><li>NON ADVERTISED </li></ul><ul><li>Speculative letters </li></ul><ul><li>Work Experience </li></ul><ul><li>Bookcareers.com Society of Young Publishers </li></ul>
  14. 14. Bookcareers.com CV Clearing House Careers Clinic Salary Survey Career Development