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FAQ and Key LearningsIntel® vPro™ TechnologyFrequently Asked Questions and Key LearningsFor the Self-Administered SMB Intel® vPro™ Technology Activation ProgramProgram Website: msp.intel.com/activationWho is the Self-Administered SMB Intel® vPro™ What support is availableTechnology Activation Program designed for? for program participants?The program is designed for two types of service providers: Support for participants is available from a number of sources:1. Managed Service Providers who already utilize a remote 1. The Key Learnings on page 3 offer guidance on best-known- management console software application, such as N-able’s practices from previous Intel vPro technology pilots. N-central* or Level Platforms’ Managed Workplace.* When To Use: Start here for answers on “how to execute”2. PC Deployment Services Providers that integrate PCs into their questions that are not covered in the SMB Intel® vPro™ customers’ PC management applications but do not provide Technology Activation Guide. ongoing management themselves. 2. For questions not resolved by this document, vist the Intel® vPro™ Expert Center at communities.intel.com/community/How will my company benefit from the program? vproexpert. There, you can search previous questions orThe program provides a number of benefits: post a new one.• Detailed guidance on implementing Intel vPro technology’s When To Use: For issues regarding integration of you Intel advanced capabilities, which builds your company’s skill sets vPro technology-based PCs with your management console and can increase your ability to grow your services business. that are not covered in the appropriate Integration Guide or• The potential to enhance your Service Level Agreements by Use Case/Test Case Guide, this is the place to get detailed maximizing the value of your management console application. information.• The potential to lower your costs, boost your margins and 3. For questions not answered through the Intel vPro increase your customers’ satisfaction. Expert Center, you can e-mail Program Support at firstname.lastname@example.org• Potential exposure of your business through features on Intel web sites and Intel-published case studies. When To Use: If you are at a customer site implementing your Intel vPro technology-based systems and you have an urgentHow will my customers benefit from the program? question, this is the place.Fully utilizing Intel vPro technology allows you to deliver more NOTE: There is a 24-hour turnaround for all questionsmanaged services value to your customer. This increased value submitted via e-mail.can include lower IT costs, less downtime, improved businesscapabilities, the freedom to focus on more strategic IT issues, How long does the program run?and better data and business security. Program materials will be available on Intel’s managed services portal (msp.intel.com) through the end of 2008. Participants can submit their activation pilot results and ROI information through December 31, 2008. 1
How can my company maximize the How long does it take to executevalue that we get from the program? an Intel vPro technology activation pilot?A number of tactics can help you get the most value — in The time it takes to execute the program will vary depending onterms of skills gained and increased sales success — from your circumstances and customer. In past Intel vPro technologyyour activation pilot. pilots, six to eight weeks has been a reasonable time span to select and educate the customer, order equipment, configure andChoose the right customer. Carefully selecting your activation install the hardware and software, manage the infrastructure forpilot customer can ease the deployment of your pilot and result in a reasonable period of time, and report results.data that will help you sell more managed services. Your reportedresults will be based on “before” and “after” data, so considering Who in my company should be involvedany potential pilot customer’s situation and experience before in our activation pilot?the activation pilot can help you maximize the resulting valueyou deliver and, subsequently, the value you can communicate At a minimum, you should identify two key players:to future sales prospects. • A technical owner for the activation pilot, responsible for design,• Choose a customer that will benefit significantly from remote deployment, management, measurement, and reporting. services, in terms of lower cost, decreased downtime, and • A sales development owner, responsible for the proposal to the increased peace of mind. Primary services include software customer, managing the customer relationship and customer updates, anti-virus updates, back-ups, and system performance expectations, and creating the value story from the activation maintenance. pilot results.• Choose a customer with limited IT skills that will benefit from your much broader skill set. What kind of customer should we deploy our activation pilot with?• Choose a customer that has some awareness or concern See “How can my company maximize the value that we get from about their exposure to security threats (viruses, malware, the program?” above. and data security).• Choose a customer whose situation will allow you to measure What hardware and software is required the results of your activation of Intel vPro technology. to run an activation pilot?Measure performance before and after your activation pilot. You will need a management console from N-able, Level Plat-Measured results are the key to creating a powerful sales story forms, or SyAM; a network infrastructure (including a server orthat you can use going forward. The ROI Table in the program’s dedicated PC that hosts the network agent inside your customer’sReporting Form requires you to measure and record key param- network); and at least one PC based on Intel vPro technology.eters (such as average time to resolve a problem and time-to- Note that for your activation pilot to qualify for consideration forpatch-saturation). In addition, there are many other ways that promotion by Intel, your activation pilot must include a minimumyou might measure value, depending on your business model of five Intel vPro technology-based PCs and be deployed at aand your given customer’s situation. Measured (or estimated) customer with a minimum installed base of 20 PCs.value always carries more weight with sales prospects thangeneralized descriptions of benefits.How much does it cost toparticipate in the program?The Self-Administered SMB Intel® vPro™ Technology ActivationProgram and its associated materials are free. Your costs willinclude the necessary hardware and software to executethe program. 2
How can we qualify for follow-onpromotion by Intel? Key Learnings from Past Intel® vPro™Qualifications to be considered for Intel promotional Technology Pilot Deploymentsactivity include: Make sure your entire team understands the objectives and the potential benefits of your pilot deployment.• Successful activation of a minimum of five Intel vPro Intel vPro technology has the potential to positively affect technology-based PCs, per the procedures in the SMB many facets of your customer’s operation, including not only Intel vPro Technology Activation Guide, at a customer their IT operations but their business capabilities. Involving with a minimum installed base of 20 PCs. both technical and sales development team members – “Activation” is defined as utilizing at least one Intel vPro helps ensure that your pilot is designed and executed in technology Use Case to manage the PCs remotely. such a way that all of the potential benefits are developed, measured, and communicated.• Complete the Reporting Form for your activation pilot, including hard data or quantified estimates of cost savings Select the right pilot customer. By carefully selecting the customer with whom you deploy the activation pilot, you and productivity gains (including time saved). can maximize: the skills and capabilities your company gains;• Upon approval by Intel of promotion of your pilot experience: the value received by the customer; and the potency of the proof points and the ROI story that you develop for further – Agree to participate in interviews. promotion. Consider customers that: a) have business needs – Gain your customers’ agreement to participate in interviews. and challenges that are shared by others in your target markets; b) understand the true potential of IT for their• Signed Legal Releases (from both you and your customer) business; and c) are willing to share insights and results for promotional use of developed materials. from the activation pilot experience.Selection of activation pilots for promotional activities Measure pre-pilot parameters. Measured values are morewill be at the sole discretion of Intel. compelling than estimated values, and carefully estimated values are more compelling than generalized values. TheWhat desktop and laptop PCs can I use in the pilot? more measurement you can accomplish, the more powerfulAn updated list of desktop and laptop PCs with Intel vPro your resulting value story and promotions will be. Solidtechnology can be found at www.intel.com/buy/vPro.htm estimates are useful, but measured parameters are best. Take the trouble to measure the operational parametersWhat are common technical challenges required by the program (see the Reporting Form on theor mistakes to avoid? program web site). The payoff — in terms of a greater ability to sell services — is worth it.• Ensure that the correct revision of BIOS is installed on the PCs. Refer to http://communities.intel.com/openport/docs/DOC-1421 Take full advantage of program materials. The materials available to you in the Self-Administered SMB Intel® vPro™• If you use Static IP addresses in the customer network, be sure Technology Activation Program are designed to give you to use a different host name in the MEBx than you do in the OS. extensive step-by-step guidance and result in quality• If you use DHCP to assign network addresses, use the same configurations, deployments, and operations. Become host name in MEBx as in the OS. familiar with the appropriate configuration and deployment guides before you start.• Network scans can be slow. Be sure to select an IP address range that is as small as possible in order to accelerate scans. Conduct a formal post-pilot interview with your pilot customer. After you complete the deployment of yourNote that additional best-known-methods from enterprise activation pilot and you and the customer have a reason-customers can be found on the Intel vPro Expert Center at able amount of experience with the managed Intel vProhttp://communities.intel.com/docs/DOC-1247 technology-based PCs, conduct a structured interview with the customer and record their responses. Not only will this help you gauge the customer’s level of satisfaction and uncover further opportunities, but it will give you specific benefit statements in the customer’s voice that can be powerful elements of your sales and marketing activities. 3