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contact@innovnation.eu   © 2012 Paraschool & bluenove. All rights reserved
About bluenove
> Profile


Leader in consulting services in Open & collaborative innovation


Founded in 2008 by Martin Duval.

Based in Paris (France), subsidiary in Montreal (Canada), partnership in Brazil.

A team of 25 employees, more than 120 projects realized for more than 50 clients, French and
international big groups and SMEs.

Academic partnership with the Management Institute for Research and Innovation (IMRI, Université de
Dauphine).


Open and collaborative innovation consists in using the company’s innovative ecosystem and its internal
resources in collaborative innovation dynamics.


     The future is about ‘opening innovation’ and we are all about the .. ING !

 contact@innovnation.eu                                                            © 2012 Paraschool & bluenove. All rights reserved   2
About bluenove
> Clients and references




 contact@innovnation.eu    © 2012 Paraschool & bluenove. All rights reserved   3
About Paraschool


                         Conceptualization & Development of Serious Games
                             Publication & Diffusion of online textbooks

                                                            The group                  (3 Md€)


                     Creation: 2000
                     Number of employees: 25
                     Turnover in 2011: 3 400 000 €
                     Office: Paris




contact@innovnation.eu                                              © 2012 Paraschool & bluenove. All rights reserved   4
About Paraschool
> Initial education for all levels



                                     From primary school to high school
                                     Online textbooks
                                     Overviews for all fields
                                     400.000 students in more than 3000
                                     institutions
                                      Middle schools
                                      High schools
                                      Professional high schools




 contact@innovnation.eu                                  © 2012 Paraschool & bluenove. All rights reserved   5
About Paraschool
> Serious Games and e-learning

                                 To develop skills
                                 Evaluation
                                 Tests, certification
                                 Training
                                 Technical
                                 Basics (French, mathematics, sciences)
                                 General



                                      To change behaviour
                                      Professional (Commerce, management, CRM)
                                      Strategy implementation
                                      Behaviour in risk situations



                                             To communicate
                                             Internally
                                             Values and image
                                             Sensibilization to strategy evolution/ issues
                                             Sensibilization to risks
                                             Externally
                                             Recruitment
                                             Sensibilization to changes
                                             Team integration, mass education




 contact@innovnation.eu                              © 2012 Paraschool & bluenove. All rights reserved   6
Innov’Nation
> Origins

In September 2008, Paraschool, INRIA, the CEA and bluenove were selected
to develop Innov’Nation, a brand new generation of Serious Game focused
on Innovation.

•     Multi partners private/public project


•     The project includes conception, development and the test of a multiplayer
      Serious Game, whose scenario allows to help the player better understand open
      and collaborative innovation best practices.


•     The gamers will discover the key steps of an innovation process, from idea
      generation to the project launch. They will have to defend their ideas, to rethink
      their strategies, to consider new perspectives, to manage collaboration and
      adversity, to anticipate and pursue.

•     Through the scenario and technologies of this Serious Game we aim to promote
      an open and collaborative innovation management.




    contact@innovnation.eu                                                                 © 2012 Paraschool & bluenove. All rights reserved   7
Innov’Nation
> Why a Serious Game ?

Context of emergence:

            Technical evolution                                               Business issues

 Democratization                                               Individuals               Less                   Need of
      and                 Development of   SERIOUS             dispersed in              time                 news means
 development of            the Internet     GAMES                multiple               availab                to get the
  video games                                                   locations                  le                  tools used


                                           Gamification


Serious Games have several advantages:

• Effectiveness: The video game technology can enhance immersion in the application and thus facilitates
  the involvement of the user. There are tools in place to evaluate applicants and measure their
  performance against targets.
• Profitability: Although the initial investment is significant, the number of individuals using the Serious
  Game is designed for rapid economies of scale.
• Attraction: The technologies of video games allow a quick and pleasant start, attractive graphics and
  animations, which can enhance the usability of these solutions.

 contact@innovnation.eu                                                       © 2012 Paraschool & bluenove. All rights reserved   8
Innov’Nation
> Whom this serious game aims at?


•      Groups/ companies looking to use it as a complement to their educational programs, idea competition
       or management.

•      Universities and schools looking to develop the course specifically dedicated to the open and
       collaborative innovation or to integrate it in already existing course.

•      Public services and administrations looking to develop the culture of collaborative innovation in their
       institutions.

•      Potential partners (consultant companies and Training institute) looking to promote, sell and support
       Innov’Nation in their local markets or countries.




    contact@innovnation.eu                                                        © 2012 Paraschool & bluenove. All rights reserved   9
Innov’Nation
> Objectives: enrich your knowledge in innovation!

•      Knowledge (theoretical contents)
      •     Control the process "stage-decision" project management, and involve external knowledge.
      •     Understand market research "classic".
      •     Include a feasibility study, a statement of requirements, specifications.
      •     Building a project folder with all the elements needed to decide, from various sources of
            internal and external information.

•      Expertise/ Know-How (case studies)
      •     Manage a budget of financial and project control external services.
      •     Manage a budget-type project man-day and controlling of external resources.
      •     Submit a file to the project include internal decision makers and external partners.
      •     Conduct an internal and external watch, active and passive.
      •     Put into perspective of information internal and external sources of very different natures.

•      Skills (corporate culture)
      •     Have the reflex to engage as soon as possible appropriate trades needed at each stage of
            the project.
      •     Have the reflex to rely on its ecosystem (partners, start-ups, public labs, universities)
      •     Positive consideration to stop the project and did not enjoy it as a failure.
      •     Take into account the internal and external weak signals (Business Intelligence)




    contact@innovnation.eu                                                                   © 2012 Paraschool & bluenove. All rights reserved   10
Innov’Nation
> Game context: become a Project manager at Paranove!

Your mission: Project manager                                          Paranove
 In Innov’Nation, you are a Project manager at     •    Telecom operator in Western
  Paranove, a leader in the telecom business.            European market.
 You must drive the development of an              •    The company comprises 43.000
  innovative project.                                    employees in 9 countries.
 Your objective is to advance your project         •    In 2010, the turnover was 8.3
  through IDEATION and CONCEPTUALISATION                 milliards.
  phases in order to prepare successfully the       •    The activities of Paranove are majorly
  launch of a new product.                               focused on the fixed and mobile
 In each stage of the project you need to make a        telecommunications.
  presentation to the Board. It will decide the     •    Paranove mangement was very clear
  future of your project: Continue or Recycle.           about the objectives in innovation and
                                                         conquering «new horizons».



                                                    This environment (the telecommunications) and its content
                                                    (dialogues, situations, characters,…) can be personalized
                                                    and adapted to the requirement of a client having some
                                                    particular expectations (timelines and pricelist on
                                                    demande).


 contact@innovnation.eu                                                © 2012 Paraschool & bluenove. All rights reserved   11
Innov’Nation
> The innovation process «Stage/ Gate»

   STAGES                                                       GATES

Each stage consists of a series of cross-cutting activities   At each gate, held a committee decision that assesses the
undertaken in parallel by a team of people from different     quality of the project, and decide whether to continue.
fields of activity. The stages have a common structure        Each gate has a common structure and consists of three
and consist of three main elements:                           main                                           elements:

Activities: tasks defined in the previous Committee           Data: the deliverables achieved during the previous
 decision     to   allow   the   project's  progress          course that must be evaluated by the committee decision

Control: evaluation of project progress and resource          Criteria: analytical (categories and associated metrics)
 consumption according to different indicators                that     evaluates    the    quality   of    a   project

Deliverables: the results of activities, obtained by the      Outputs: Decision follow-up project Go / Recycle / Kill.
 project team. They must give to the committee decision
 to gate the means to decide whether or not to proceed        Presentation of the next level and waiting for the decision
 with the project                                             of the Board. Provision of new resources for the
                                                              implementation of the next training.




           Each stage – IDEATION and CONCEPTION – lasts approximately an hour.

 contact@innovnation.eu                                                               © 2012 Paraschool & bluenove. All rights reserved   12
The Innov’Nation approach
 > IDEATION and CONCEPTUALIZATION

 Having 4 years of experience behind and having realized more than one hundred projects for 50
 international groups and SMEs, bluenove focused Innov’Nation on two upstream stages of innovation
 process: the IDEATION and CONCEPTUALIZATION.
 • IDEATION: Many companies try to manage their creativity and their IDEATION process in a more
    effective way, at the same time to learn how to mobilize their ecosystem better.
 • CONCEPTUALIZATION: Companies that are not looking for new ideas, but are more concentrated on
    how to transform the already selected ideas into real projects.

 Those two phases are deployed in a “stage and gate” form.


Stage 1     Gate 1         Stage 2    Gate 2   Stage 3     Gate 3    Stage 4   Gate 4   Stage 5       Gate 5           Stage 6          Gate 6
                                                Proof of
 Ideation                   Concept                                 Development         Prototype                        Launch
                                                concept

   Episode 1                  Episode 2


                                                             Those stages can be developed on client’s demand
             Innov’Nation field                                      based on the specific requirements

  contact@innovnation.eu                                                                   © 2012 Paraschool & bluenove. All rights reserved   13
Innov’Nation environment
> Internal and external zones




               External                                                Internal
                                Start-up                                              R&D
                                            Marketing
                   Clusters                department                              department
                                External
                                experts                  HR department
                                                                                 Administration
                 Schools &                    Gamer                                & Finance
                universities    Clients     department                            department
                                                              DG
                  Suppliers      Large     Procurement                                Legal
                               companies   department                              department

 contact@innovnation.eu                                      © 2012 Paraschool & bluenove. All rights reserved   14
Welcome to Paranove !




contact@innovnation.eu   © 2012 Paraschool & bluenove. All rights reserved   15
Click to know more !




        Your external partners




                          Your office




                           New and future missions          Your indicators
                                                     (timing, budget, ressources)




 contact@innovnation.eu                                    © 2012 Paraschool & bluenove. All rights reserved   16
Choose and launch missions to collect information you will need
for your project.




 contact@innovnation.eu                                  © 2012 Paraschool & bluenove. All rights reserved   17
During the missions, make acquaintance and cooperate with your
  colleagues and partners.




                                              Julien de Marjorette
                                                       CEO
                                                                                       Isabelle Brissac
                                                                                        R&D manager
 Robert Duvallois
    Director of a
competitivenss cluster                                                                                                          Albert Doux
                                                                                                                            Director, Investment
                                                                                                                                   funds




                             Roger Rycan                             Jeanne Martin
                                                             Founder and CEO of a start-up                                    Xi Man Lee
                    Diretor of a Customer protection
                                                                                                                       Director of an incubator
                               association


    contact@innovnation.eu                                                                       © 2012 Paraschool & bluenove. All rights reserved   18
Collect information to present it to the Board.




 contact@innovnation.eu                           © 2012 Paraschool & bluenove. All rights reserved   19
Ready to play the role of Innovation Project Manager?




          Innov’Nation is an online serious game “single player” (SaaS) that do not
          require installation of any particular software and operates on PC and MAC
          (HTML5).

          It was tested by French clients (big groups) during the 1st trimester 2012.
          The second version of the game, feedbacks of beta-testers included, will be
          available in French at the end of November 2012 and in English at
          the end of December 2012.

          Other languages can be developed depanding on the partnership
            opportunities with local clients, consultant companies or training institutes.




 contact@innovnation.eu                                                © 2012 Paraschool & bluenove. All rights reserved   20
Innov’Nation
> for your company

Innov’Nation and its e-learning platform can train a big number of managers and teams
in innovation project management, resolve collaboration issues between colleagues and
within teams (collaborative innovation) or with actors of company’s external ecosystem
(open innovation).
   The target:
        – All employees managing innovative projects, discovering the innovation management and
          advantages of this collaboration.
        – All departments (Ex: Innovation, R&D, Marketing, Finance, Procurement…)
        – All levels (Junior, Senior, Managers , Directors)
   Pedagogical objectives:
      – Discover IDEATION and CONCEPTUALIZATION as part of Stage & Gate process.
      – Organize and manage multidisciplinary projects including internal and external players.
      – Learn how to use the best practice of the open and collaborative innovation managing
         innovative project.
   2 Modules (IDEATION and CONCEPTUALIZATION)
        – Episode 1 – IDEATION: generation, evaluation, and selection of ideas
        – Episode 2 – CONCEPTUALIZATION: concept development based on a chosen idea.




 contact@innovnation.eu                                                              © 2012 Paraschool & bluenove. All rights reserved   21
Innov’Nation
> The first client trusts us!

Véolia Transdev has just chosen Innov’Nation as a pilot for the sensibilazation of its managers to the
management of innovative projects.




Véolia Transdev is an international actor of multimodal public transportation.
Represented in 27 countries, Véolia Transdev encounts 102.000 employees and in 2011 has generated the
turnover of 7.8 Milliards of Euros.




 contact@innovnation.eu                                                          © 2012 Paraschool & bluenove. All rights reserved   22
Watch the presentation video following
                         www.innovnation.eu

                         For more information, do not hesitate to
                         contact us: contact@innovnation.eu




contact@innovnation.eu                                 © 2012 Paraschool & bluenove. All rights reserved   23

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InnovNation - Main Presentation in English

  • 1. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved
  • 2. About bluenove > Profile Leader in consulting services in Open & collaborative innovation Founded in 2008 by Martin Duval. Based in Paris (France), subsidiary in Montreal (Canada), partnership in Brazil. A team of 25 employees, more than 120 projects realized for more than 50 clients, French and international big groups and SMEs. Academic partnership with the Management Institute for Research and Innovation (IMRI, Université de Dauphine). Open and collaborative innovation consists in using the company’s innovative ecosystem and its internal resources in collaborative innovation dynamics. The future is about ‘opening innovation’ and we are all about the .. ING ! contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 2
  • 3. About bluenove > Clients and references contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 3
  • 4. About Paraschool Conceptualization & Development of Serious Games Publication & Diffusion of online textbooks The group (3 Md€) Creation: 2000 Number of employees: 25 Turnover in 2011: 3 400 000 € Office: Paris contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 4
  • 5. About Paraschool > Initial education for all levels From primary school to high school Online textbooks Overviews for all fields 400.000 students in more than 3000 institutions  Middle schools  High schools  Professional high schools contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 5
  • 6. About Paraschool > Serious Games and e-learning To develop skills Evaluation Tests, certification Training Technical Basics (French, mathematics, sciences) General To change behaviour Professional (Commerce, management, CRM) Strategy implementation Behaviour in risk situations To communicate Internally Values and image Sensibilization to strategy evolution/ issues Sensibilization to risks Externally Recruitment Sensibilization to changes Team integration, mass education contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 6
  • 7. Innov’Nation > Origins In September 2008, Paraschool, INRIA, the CEA and bluenove were selected to develop Innov’Nation, a brand new generation of Serious Game focused on Innovation. • Multi partners private/public project • The project includes conception, development and the test of a multiplayer Serious Game, whose scenario allows to help the player better understand open and collaborative innovation best practices. • The gamers will discover the key steps of an innovation process, from idea generation to the project launch. They will have to defend their ideas, to rethink their strategies, to consider new perspectives, to manage collaboration and adversity, to anticipate and pursue. • Through the scenario and technologies of this Serious Game we aim to promote an open and collaborative innovation management. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 7
  • 8. Innov’Nation > Why a Serious Game ? Context of emergence: Technical evolution Business issues Democratization Individuals Less Need of and Development of SERIOUS dispersed in time news means development of the Internet GAMES multiple availab to get the video games locations le tools used Gamification Serious Games have several advantages: • Effectiveness: The video game technology can enhance immersion in the application and thus facilitates the involvement of the user. There are tools in place to evaluate applicants and measure their performance against targets. • Profitability: Although the initial investment is significant, the number of individuals using the Serious Game is designed for rapid economies of scale. • Attraction: The technologies of video games allow a quick and pleasant start, attractive graphics and animations, which can enhance the usability of these solutions. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 8
  • 9. Innov’Nation > Whom this serious game aims at? • Groups/ companies looking to use it as a complement to their educational programs, idea competition or management. • Universities and schools looking to develop the course specifically dedicated to the open and collaborative innovation or to integrate it in already existing course. • Public services and administrations looking to develop the culture of collaborative innovation in their institutions. • Potential partners (consultant companies and Training institute) looking to promote, sell and support Innov’Nation in their local markets or countries. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 9
  • 10. Innov’Nation > Objectives: enrich your knowledge in innovation! • Knowledge (theoretical contents) • Control the process "stage-decision" project management, and involve external knowledge. • Understand market research "classic". • Include a feasibility study, a statement of requirements, specifications. • Building a project folder with all the elements needed to decide, from various sources of internal and external information. • Expertise/ Know-How (case studies) • Manage a budget of financial and project control external services. • Manage a budget-type project man-day and controlling of external resources. • Submit a file to the project include internal decision makers and external partners. • Conduct an internal and external watch, active and passive. • Put into perspective of information internal and external sources of very different natures. • Skills (corporate culture) • Have the reflex to engage as soon as possible appropriate trades needed at each stage of the project. • Have the reflex to rely on its ecosystem (partners, start-ups, public labs, universities) • Positive consideration to stop the project and did not enjoy it as a failure. • Take into account the internal and external weak signals (Business Intelligence) contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 10
  • 11. Innov’Nation > Game context: become a Project manager at Paranove! Your mission: Project manager Paranove  In Innov’Nation, you are a Project manager at • Telecom operator in Western Paranove, a leader in the telecom business. European market.  You must drive the development of an • The company comprises 43.000 innovative project. employees in 9 countries.  Your objective is to advance your project • In 2010, the turnover was 8.3 through IDEATION and CONCEPTUALISATION milliards. phases in order to prepare successfully the • The activities of Paranove are majorly launch of a new product. focused on the fixed and mobile  In each stage of the project you need to make a telecommunications. presentation to the Board. It will decide the • Paranove mangement was very clear future of your project: Continue or Recycle. about the objectives in innovation and conquering «new horizons». This environment (the telecommunications) and its content (dialogues, situations, characters,…) can be personalized and adapted to the requirement of a client having some particular expectations (timelines and pricelist on demande). contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 11
  • 12. Innov’Nation > The innovation process «Stage/ Gate» STAGES GATES Each stage consists of a series of cross-cutting activities At each gate, held a committee decision that assesses the undertaken in parallel by a team of people from different quality of the project, and decide whether to continue. fields of activity. The stages have a common structure Each gate has a common structure and consists of three and consist of three main elements: main elements: Activities: tasks defined in the previous Committee Data: the deliverables achieved during the previous decision to allow the project's progress course that must be evaluated by the committee decision Control: evaluation of project progress and resource Criteria: analytical (categories and associated metrics) consumption according to different indicators that evaluates the quality of a project Deliverables: the results of activities, obtained by the Outputs: Decision follow-up project Go / Recycle / Kill. project team. They must give to the committee decision to gate the means to decide whether or not to proceed Presentation of the next level and waiting for the decision with the project of the Board. Provision of new resources for the implementation of the next training. Each stage – IDEATION and CONCEPTION – lasts approximately an hour. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 12
  • 13. The Innov’Nation approach > IDEATION and CONCEPTUALIZATION Having 4 years of experience behind and having realized more than one hundred projects for 50 international groups and SMEs, bluenove focused Innov’Nation on two upstream stages of innovation process: the IDEATION and CONCEPTUALIZATION. • IDEATION: Many companies try to manage their creativity and their IDEATION process in a more effective way, at the same time to learn how to mobilize their ecosystem better. • CONCEPTUALIZATION: Companies that are not looking for new ideas, but are more concentrated on how to transform the already selected ideas into real projects. Those two phases are deployed in a “stage and gate” form. Stage 1 Gate 1 Stage 2 Gate 2 Stage 3 Gate 3 Stage 4 Gate 4 Stage 5 Gate 5 Stage 6 Gate 6 Proof of Ideation Concept Development Prototype Launch concept Episode 1 Episode 2 Those stages can be developed on client’s demand Innov’Nation field based on the specific requirements contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 13
  • 14. Innov’Nation environment > Internal and external zones External Internal Start-up R&D Marketing Clusters department department External experts HR department Administration Schools & Gamer & Finance universities Clients department department DG Suppliers Large Procurement Legal companies department department contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 14
  • 15. Welcome to Paranove ! contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 15
  • 16. Click to know more ! Your external partners Your office New and future missions Your indicators (timing, budget, ressources) contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 16
  • 17. Choose and launch missions to collect information you will need for your project. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 17
  • 18. During the missions, make acquaintance and cooperate with your colleagues and partners. Julien de Marjorette CEO Isabelle Brissac R&D manager Robert Duvallois Director of a competitivenss cluster Albert Doux Director, Investment funds Roger Rycan Jeanne Martin Founder and CEO of a start-up Xi Man Lee Diretor of a Customer protection Director of an incubator association contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 18
  • 19. Collect information to present it to the Board. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 19
  • 20. Ready to play the role of Innovation Project Manager? Innov’Nation is an online serious game “single player” (SaaS) that do not require installation of any particular software and operates on PC and MAC (HTML5). It was tested by French clients (big groups) during the 1st trimester 2012. The second version of the game, feedbacks of beta-testers included, will be available in French at the end of November 2012 and in English at the end of December 2012. Other languages can be developed depanding on the partnership opportunities with local clients, consultant companies or training institutes. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 20
  • 21. Innov’Nation > for your company Innov’Nation and its e-learning platform can train a big number of managers and teams in innovation project management, resolve collaboration issues between colleagues and within teams (collaborative innovation) or with actors of company’s external ecosystem (open innovation). The target: – All employees managing innovative projects, discovering the innovation management and advantages of this collaboration. – All departments (Ex: Innovation, R&D, Marketing, Finance, Procurement…) – All levels (Junior, Senior, Managers , Directors) Pedagogical objectives: – Discover IDEATION and CONCEPTUALIZATION as part of Stage & Gate process. – Organize and manage multidisciplinary projects including internal and external players. – Learn how to use the best practice of the open and collaborative innovation managing innovative project. 2 Modules (IDEATION and CONCEPTUALIZATION) – Episode 1 – IDEATION: generation, evaluation, and selection of ideas – Episode 2 – CONCEPTUALIZATION: concept development based on a chosen idea. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 21
  • 22. Innov’Nation > The first client trusts us! Véolia Transdev has just chosen Innov’Nation as a pilot for the sensibilazation of its managers to the management of innovative projects. Véolia Transdev is an international actor of multimodal public transportation. Represented in 27 countries, Véolia Transdev encounts 102.000 employees and in 2011 has generated the turnover of 7.8 Milliards of Euros. contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 22
  • 23. Watch the presentation video following www.innovnation.eu For more information, do not hesitate to contact us: contact@innovnation.eu contact@innovnation.eu © 2012 Paraschool & bluenove. All rights reserved 23