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Three Hallmarks of Effective Web Design

What's the difference between a good website and a bad
website? Generally we know it when we see it, but it's not
an easy thing to define in a simple sentence because so
many different factors contribute to the success or failure of
online ventures. Since you're probably more interested in
choosing a web design for an effective and profitable page,
let's think about what makes one.

Of course, not all successful websites are identical, but, on
closer inspection, all are very likely to display dedicated
attention to some of the same specific aspects of web design.
In short, effective web design focuses on the user experience
by creating websites that are easy for the eye to scan, simple
to navigate, include high quality graphics and text and don't
frustrate visitors with complex applications or long load
times. Successful web designs are prepared with the
understanding that people generally turn to the internet to
research a topic when they want quick, clear and relevant
information.

So, how can elements of web design be combined to create
an enjoyable user experience?




                                                                 1
Here are three quick tips to get you thinking:

  1.   Simplicity: It is essential that all aspects of the web design remain
       as simple as possible. This means eliminating the inclusion of any
       extraneous information, images and pages, keeping the colour
       scheme to a maximum of three colours, and picking a maximum of
       two fonts. Not only should the design of the website be clean and
       stylish, the navigation must be easy to follow with clearly
       identifiable icons. The requirements you ask of your site visitors
       should also remain minimal. For example, random site visitors are
       more likely to browse – and purchase – at an online store if they
       are not required to complete a registration form before being
       allowed to view the goods.

  2.   Quality Content: Effective web design extends to the written
       content placed on the website which should also prioritise
       simplicity by avoiding technical jargon and dense, lengthy
       paragraphs. Some fail-safe tips for effective web content include
       the use of short and concise sentences, plain language, and the
       arrangement of text in a way that is easily and quickly scanned by
       the eye. This can be achieved using techniques such as bullet
       points, category lists, headings and sub-headings.

  3.   Cross Browser Compatibility: One of the fastest ways to alienate
       your site users is to provide a web design that is not compatible
       with the most popular web browsers, requiring them to download
       additional plugins or programs in order to access the information
       they require. Stringent testing for cross-browser compatibility is an
       essential aspect of effective web design. Before a website goes live,
       it must be tested across browsers, as well as on laptops, tablets and
       mobile phones, to ensure that no major flaws emerge in its
       functionality.




                                                                            2
For innovative web design in Melbourne get in touch
with Infinite IT Solutions for high quality designs
with W3C standards. Infinite IT Solutions is well
known as one stop solution provider for Web Design
& Web Development in Melbourne.


           Infinite IT Solutions
               Suite 41, 1 Ricketts Rd
               Mt Waverley VIC 3149
                  Ph: 1300 881 594




                                                      3

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Three hallmarks of effective web design

  • 1. Three Hallmarks of Effective Web Design What's the difference between a good website and a bad website? Generally we know it when we see it, but it's not an easy thing to define in a simple sentence because so many different factors contribute to the success or failure of online ventures. Since you're probably more interested in choosing a web design for an effective and profitable page, let's think about what makes one. Of course, not all successful websites are identical, but, on closer inspection, all are very likely to display dedicated attention to some of the same specific aspects of web design. In short, effective web design focuses on the user experience by creating websites that are easy for the eye to scan, simple to navigate, include high quality graphics and text and don't frustrate visitors with complex applications or long load times. Successful web designs are prepared with the understanding that people generally turn to the internet to research a topic when they want quick, clear and relevant information. So, how can elements of web design be combined to create an enjoyable user experience? 1
  • 2. Here are three quick tips to get you thinking: 1. Simplicity: It is essential that all aspects of the web design remain as simple as possible. This means eliminating the inclusion of any extraneous information, images and pages, keeping the colour scheme to a maximum of three colours, and picking a maximum of two fonts. Not only should the design of the website be clean and stylish, the navigation must be easy to follow with clearly identifiable icons. The requirements you ask of your site visitors should also remain minimal. For example, random site visitors are more likely to browse – and purchase – at an online store if they are not required to complete a registration form before being allowed to view the goods. 2. Quality Content: Effective web design extends to the written content placed on the website which should also prioritise simplicity by avoiding technical jargon and dense, lengthy paragraphs. Some fail-safe tips for effective web content include the use of short and concise sentences, plain language, and the arrangement of text in a way that is easily and quickly scanned by the eye. This can be achieved using techniques such as bullet points, category lists, headings and sub-headings. 3. Cross Browser Compatibility: One of the fastest ways to alienate your site users is to provide a web design that is not compatible with the most popular web browsers, requiring them to download additional plugins or programs in order to access the information they require. Stringent testing for cross-browser compatibility is an essential aspect of effective web design. Before a website goes live, it must be tested across browsers, as well as on laptops, tablets and mobile phones, to ensure that no major flaws emerge in its functionality. 2
  • 3. For innovative web design in Melbourne get in touch with Infinite IT Solutions for high quality designs with W3C standards. Infinite IT Solutions is well known as one stop solution provider for Web Design & Web Development in Melbourne. Infinite IT Solutions Suite 41, 1 Ricketts Rd Mt Waverley VIC 3149 Ph: 1300 881 594 3