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Byco Petroleum Pakistan Ltd.
Petroleum Marketing Business.
Work Station:BPPL Rawalpindi.
Cell: +92 (300) 5732955
Landline: +92 ( 051-5571446 )
A strong beliver and achiver in multi-tasking and result orientation.To serve
in a progressive, Fast track organization having provision for creativity and
innovations who can reboot the individuals. Be part of a challenging & result
oriented environment, possessing corporate culture, where one can find a
lucid career path and attain rewards on account of performance and
Retail Sales &
Terminal & Logistics Operations Professional.
Distribution Management (Terminal & Transport operations)
Highly successful participative management professional, result focused,
entrepreneurial & practical with over 11 years multi-cultural experience with
Shell Group and 3 years with Byco Petroleum.
Well accustomed to working under pressure & tight schedules. Good
knowledge of Terminal and transport operations,
Self motivated & reliable. Good team worker with ability to analyze complex
problems and to find fit-for-purpose solutions.
Specialties: Role in suggesting and Implementing numerous initiatives on
Terminal operations, HSSE, Cost saving and learning & development.
To keep record of all Regional Office Admin expenses and exercise control
as per the approved budget.
To maintain petty cash expense account of the regional office and ensure
timely submission of bills to HO
To recheck the imprest account of the all field staff before forwards it to
RSM (Retail Sale Manager) approval and send it to Shell House in time.
Exercise effective control over the contracted staff and ensure maximum
productivity in their work.
To maintain good housekeeping at the regional office, also to ensure the up
keep of the conference room at all time.
To keep and update inventory of regional office and maintain all office
records including pump sites journal and pump development files properly.
To keep and maintain leave and punctuality records and process leave
applications, also to update the absentee record of all the regional staff.
To maintain HSSE related record for all Retail Staff and submit performance
of TM’s against assigned targets to Regional Manager on monthly basis.
To ensure that each member of the staff is familiar with the operation of fire
extinguisher in case of emergency.
Also to ensure the first Aid Box is well equipped and kept in easily accessible
To handle correspondence of HO with RSM and also issue circulars to
Dealers as and instructed by RSM
To supervise industrial distributor of Rawalpindi Region in line company
policy and standards.
Work closely and guide DSF for active sales and hunting of new business.
Accompany distributor and DSF for sales call and customer visit to increase
Also complete market segmentation and mapping of all CNG stations to
increase compressor oil business.
Compliance of procedure and system at distribution house as per company
HSSE policy and standard and to motivate all staff toward HSSE concerns.
Alignment, allocation and banding of IC customers to Direct Sale Forced
Development, coaching, training of DSF and Tele sales Force at Distribution
Develop incentive program for DSF at Distribution house and to motivate
Contributes to the achievement of overall sales targets i.e. sales volume,
Profit margin, growth, customer churn and trade debtor target
Development of servicing strategies to profitably grow the “small” business
customer base by identifying and focusing on preferred segment groups
Understands the needs of customers by researching, analyzing and
segmenting the market
To develop Shell’s expertise in Customer Relationship Management / Tele-
To proactively maintain, nurture and grow customer relationships through the
performance of specific activities scheduled to occur on a regular basis
To focus on supporting silver and bronze customers’ requirements, ensuring
that first class service is provided
Proactively seek and shares knowledge of market with segment teams where
it may be useful
Work closely with field sales force in the timely rotation of customers i.e.
Silver to Gold and Gold to Silver
Joined shell edge in Jan.2005 as a Customer services professional.
Order Taking of Fuels and Lubricants for Industrial, Transport and Retail
Handling customer feedback and issues pertaining to day-to-day activities.
Providing Customer information on their order delivery status, product price,
stock availability and account balances using JD Edwards.
Verify the Updates on JDE and intimating the customers via Fax for Fuel
Price revisions on a fortnightly basis.
Audit and analyze different promotions from calculating the points, receiving
quotations for gift items and making sure that the gift are shipped to and
received by the customer.
To act as first line focal point for all customers service such as order taking.
Sales support services which the service provider is empowered to provide
within established scope of responsibilities and service level agreement are:
Customer account and credit control.
To identify and analyze customer’s queries/ complaints quickly and respond
within appropriate answers to meet their demands within agreed time frame.
To develop effective liaison and rapport with other service providers to
ensure their full commitment to service level agreement.
To update and develop customer relationship and personal skills so as to be
efficient and proficient in the day – today service to customers.
Career profile (Since Oct 1999)
Served in Shell Pakistan Ltd. subsidiary of “Royal Dutch Shell group of
companies” at Chaklala Installation, one of the vast and busiest stations of
the country. My major responsibilities included:
Internal Computing System (ICS), invoicing and computerization of all the
business transactions and updating records.
On-line planning & scheduling of T/Ls to different depots and retail
sites. Lubricant Supply Management to all factories and retail outlets of
Customer dealing, order taking till confirmation, Cash management
and bank drafts
Receipt and storage Management
Receipt and dispatches of different products through T/Ls and pipeline, along
with their Mgt.
Dealings with Attock Refinery Ltd. regarding product receipt and their
Physical product gain loss control, product sampling and proper sealing etc.
Arranging Aviation fuel to Islamabad Airfield and all sort of Wet stock
management. Monitoring HSSE, T/Ls planning on the Filling gantry.
Ensuring safety of the staff, their guidance and meter reports preparation.
Health, Safety, Security & Environment Management:
Manage and Implement the Procedure/Policies relating to Health, Safety,
Security and Environment Check and carry out routine safety
Checks/Inspection, Accident and Incident Investigation.
Driver’s performance during journey, Route Analysis and sites visits.
Organization of Safety meetings for the staff and drivers. Maintaining the
database of all the drivers in the company.
R.O.A.D.D (Realization of Attitude in Defensive driving) Courses for the
POL Fleet Scheduling.
Scheduling of primary fleet to depots and Installations as per supply plan of
Scheduling of ADR fleet for secondary supplies. Keeping a balance
between customer satisfaction and also ensuring optimum ADR fleet
Maintaining data for ADR fleet performance e.g. time utilization, trip
monitoring and profitability.
Monitor and analysis transport economics.
Introducing and Implementing a Driver League Scoring System
Maintaining working relations with the Union activists so that there is no
hindrance in the smooth working of the day-to-day activities of the
Education Graduation “Elective English” from University of Peshawar (NWFP).
MBA (Marketing in Progress).
Personal Sex : Male
Date of birth : 9th
Marital status : Married
English : Fluent.
Urdu : Fluent .
Pushto : Fluent.
Computer Skills JDE Logistics, which is a part of JDE Edwards, the world renowned
Enterprise Resource Planning (ERP). Application package supports on-line
transactions of Shell Pakistan Ltd. across the country in all its installations
and offices. Sufficient knowledge in MS Office 2000
References Malak Noor Khan
Retail Developer North Region at Total Parco Pakistan Ltd.
AGM Marketing & Sale at Attock Petroleum Limited.
National Logistics Manager at Pak. Arab Fertilizers Limited.
Country Customer Services Manager, Shell House Karachi.
Receipt and Storage Manager Chaklala Installation. Rawalpindi.
Cell # 0302-8545819