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Destination Marketing Organizations (DMO's) and Hospitality Partners are perfectly poised to market their viral assets on social media. Learn about trends and forecasts for 2015, understand User-Generated Content (UGC), Millennial Marketing, Facebook Algorithm, the importance of Video and Photo, how to create a desire to visit, and trends in Online Reputation Management (ORM). This presentation was part of the annual meeting for Smoky Mountain Host in Western North Carolina, held on 12/2/2014.
If the video on slide #7 does not play, copy and paste this link into your browser to view it on YouTube: