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2000 =
2005 =
2025 =
2050 =
acceleration
All icons made by Freepik from www.flaticon.com
what’s your story?



Shared vision + strategic alignment =
top first 100 day priority
Communication = the highest
contributor to successf...
without
communication
you can’t…

make good decisions

run a business

execute strategy

lead or align people

change...
talk55: is scarlett johansson the future of humankind?
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talk55: is scarlett johansson the future of humankind?

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At the May 2015 IABC Victoria talk55 event, Wayne Aspland of The Content Factory shares a tale about the future and the value of communication. You can read a transcript of his speech at http://vic.iabc.com/talk55-is-scarlett-johansson-the-future-of-humankind/

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talk55: is scarlett johansson the future of humankind?

  1. 1. 2000 = 2005 = 2025 = 2050 = acceleration All icons made by Freepik from www.flaticon.com
  2. 2. what’s your story?
  3. 3.    Shared vision + strategic alignment = top first 100 day priority Communication = the highest contributor to successful transformations 50% of middle managers can name only 1 strategic priority sell the value of communication 1: Ascending to the C-suite, McKinsey & Company, April 2015. 2: How to beat the transformation odds, McKinsey & Company, April 2015. 3: Why Strategy Execution Unravels—and What to Do About It, Donald Sull, Rebecca Homkes & Charles Sull, Harvard Business Review, March 2015.
  4. 4. without communication you can’t…  make good decisions  run a business  execute strategy  lead or align people  change or transform

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