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What Your Company Has To Blog

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Publicada em: Negócios, Tecnologia

What Your Company Has To Blog

  1. 1. Why Your Company HAS to Blog <ul><li>By HubSpot </li></ul>
  2. 2. SOURCE: EMARKETER, AUGUST 2010 More than half of all Internet users read blogs at least monthly.
  3. 3. SOURCE: THE NIELSEN COMPANY, NOVEMBER 2010
  4. 4. Blogging More Often Drives Results Source: State of Inbound Marketing Report - http://bit.ly/aewfHr
  5. 5. 57% of businesses have acquired a customer through their company blog. SOURCE: HUBSPOT, 2011
  6. 6. Blogging Brings Social Media Success Source: Data from over 2,000 businesses - http://bit.ly/a6SrWh
  7. 7. Companies that blog get website visitors. SOURCE: HUBSPOT, 2010 55% more
  8. 8. Blogging Attracts More Links Source: Data from over 1,500 small businesses - http://bit.ly/XDkQV
  9. 9. Create Great Content by Blogging Source: Data from over 1,500 small businesses - http://bit.ly/XDkQV
  10. 10. Leads by Indexed Web Pages Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
  11. 11. Blogging and B2C and B2B Leads Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
  12. 12. # Blog Articles By Leads Generated Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
  13. 13. SOURCE: HUBSPOT, 2011 2/3 of marketers say their company blog is “critical” or “important” to their business.
  14. 14. In Closing How important is your blog to your business?

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