At the core of inbound marketing is content creation - publishing remarkable content that attracts inbound links and potential buyers to your website. How do you get started with YouTube, video podcasting, live streaming, or viral videos? Join this free webinar to learn how to use different forms of online video to grow your business with inbound marketing.

1. How to Use Online Video for Marketing Mike Volpe VP Marketing @HubSpot Twitter: @mvolpe Karen Rubin Product Owner @HubSpot Twitter: @karenrubin

2. Outbound Marketing

3. Outbound Marketing is Broken 800-555-1234 Annoying Salesperson

4. Marketing Has Changed 1950 - 2000 2000 - 2050

5. Inbound Marketing Blog SEO Social Media

10. Where to Publish?

13. Short is Sweet http://www.youtube.com/watch?v=Q3yCB7AvvAk

14. Focus on First 10 Seconds http://www.youtube.com/watch?v=4-lGe5MnBlY

16. Live Video Requires No Editing http://www.youtube.com/watch?v=t74O5rACAP4

17. Camera Shy? Try Screen Recording http://www.youtube.com/watch?v=0glUGk81Kyg

18. Be Yourself http://www.youtube.com/watch?v=R6duq7Z3zO4

19. Iterate http://www.youtube.com/watch?v=CnNsy5W7FuY

26. Publishing Everywhere Easily If you are interested in testing Visible Measures upcoming product, email [email_address] with subject “HubSpot”

40. iTunes SEO - Appealing Image

42. Promote Everywhere

48. Leverage Your Whole Company

55. Blip.tv Stats

56. Visible Measures / Tube Mogul

57. Try a Call to Action at the End http://www.youtube.com/watch?v=4-lGe5MnBlY

58. HubSpot: Traffic, Leads, Customers Visitors from YouTube Visitors Leads Customers SEO 5,289 754 12 YouTube 834 72 3 Social Media 511 28 1