SlideShare a Scribd company logo
1 of 18
Download to read offline
Why Twitter Matters
                             @HenrikJoreteg
                             (the ‘@’ means that’s a twitter handle, bam!)




Friday, July 22, 2011
Why?
                         It’s what people in the
                        startup/developer/tech
                              community use


Friday, July 22, 2011
Why?
                 Build a personalized newsfeed




Friday, July 22, 2011
Why?
                        Free marketing
                        (with viral potential baked-in)




Friday, July 22, 2011
Why?
                        Capture lost connections
                        some bigshot loved your blogpost, how do they track what you’re doing?




Friday, July 22, 2011
Why?
               potential access to influencers
                        the power of a DM




Friday, July 22, 2011
Why?
                        Public visibility



Friday, July 22, 2011
Examples?
                          a little story




Friday, July 22, 2011
Examples?
                        I’m at @andyet because of twitter.
                            We recruit through twitter.
                          We reach out through twitter.




Friday, July 22, 2011
“I don’t need another
                           garbage stream”
                           It is what you make it.
                           Take out the garbage!




Friday, July 22, 2011
User tips
                        What I do to get value out of it




Friday, July 22, 2011
Pick a topic & stick with it
              Use facebook to tell your mom what you had for breakfast.




Friday, July 22, 2011
Follow lots of people
                    Who tweet about your interests, 100 people minimum.




Friday, July 22, 2011
Unfollow Ruthlessly
                        Be insanely picky or you’re wasting your time




Friday, July 22, 2011
Use #hashtags
                        Ex: Giving a “why twitter matters” talk at
                        #krtconf. Slides here http://someurl.com




Friday, July 22, 2011
Think before you post
                            Don’t drink and tweet




Friday, July 22, 2011
Keep it positive




Friday, July 22, 2011
See ya on Twitter!
                           @HenrikJoreteg
                           (see what I did there)




Friday, July 22, 2011

More Related Content

Similar to Why Twitter Matters

Netroots Nation Presentation
Netroots Nation Presentation Netroots Nation Presentation
Netroots Nation Presentation
anotherpundit
 
It's the Little Things - Brad Colbow, Re:Build 2011
It's the Little Things - Brad Colbow, Re:Build 2011It's the Little Things - Brad Colbow, Re:Build 2011
It's the Little Things - Brad Colbow, Re:Build 2011
bcolbow
 

Similar to Why Twitter Matters (9)

Public days swedisch broadcasting presentation Vincent
Public days swedisch broadcasting presentation VincentPublic days swedisch broadcasting presentation Vincent
Public days swedisch broadcasting presentation Vincent
 
the role of the future academic library...
the role of the future academic library...the role of the future academic library...
the role of the future academic library...
 
Academia and their knowledge safes
Academia and their knowledge safesAcademia and their knowledge safes
Academia and their knowledge safes
 
Netroots Nation Presentation
Netroots Nation Presentation Netroots Nation Presentation
Netroots Nation Presentation
 
6.1 Social Media
6.1 Social Media6.1 Social Media
6.1 Social Media
 
Uwv medewerkersbijeenkomst juni 2011 part I
Uwv medewerkersbijeenkomst juni 2011 part IUwv medewerkersbijeenkomst juni 2011 part I
Uwv medewerkersbijeenkomst juni 2011 part I
 
It's the Little Things - Brad Colbow, Re:Build 2011
It's the Little Things - Brad Colbow, Re:Build 2011It's the Little Things - Brad Colbow, Re:Build 2011
It's the Little Things - Brad Colbow, Re:Build 2011
 
Presentatie qurius - 23juni2011 - part i
Presentatie   qurius - 23juni2011 - part iPresentatie   qurius - 23juni2011 - part i
Presentatie qurius - 23juni2011 - part i
 
Mobility in the financial industry
Mobility in the financial industryMobility in the financial industry
Mobility in the financial industry
 

Recently uploaded

Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
panagenda
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 

Recently uploaded (20)

ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ..."I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot ModelNavi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 

Why Twitter Matters

  • 1. Why Twitter Matters @HenrikJoreteg (the ‘@’ means that’s a twitter handle, bam!) Friday, July 22, 2011
  • 2. Why? It’s what people in the startup/developer/tech community use Friday, July 22, 2011
  • 3. Why? Build a personalized newsfeed Friday, July 22, 2011
  • 4. Why? Free marketing (with viral potential baked-in) Friday, July 22, 2011
  • 5. Why? Capture lost connections some bigshot loved your blogpost, how do they track what you’re doing? Friday, July 22, 2011
  • 6. Why? potential access to influencers the power of a DM Friday, July 22, 2011
  • 7. Why? Public visibility Friday, July 22, 2011
  • 8. Examples? a little story Friday, July 22, 2011
  • 9. Examples? I’m at @andyet because of twitter. We recruit through twitter. We reach out through twitter. Friday, July 22, 2011
  • 10. “I don’t need another garbage stream” It is what you make it. Take out the garbage! Friday, July 22, 2011
  • 11. User tips What I do to get value out of it Friday, July 22, 2011
  • 12. Pick a topic & stick with it Use facebook to tell your mom what you had for breakfast. Friday, July 22, 2011
  • 13. Follow lots of people Who tweet about your interests, 100 people minimum. Friday, July 22, 2011
  • 14. Unfollow Ruthlessly Be insanely picky or you’re wasting your time Friday, July 22, 2011
  • 15. Use #hashtags Ex: Giving a “why twitter matters” talk at #krtconf. Slides here http://someurl.com Friday, July 22, 2011
  • 16. Think before you post Don’t drink and tweet Friday, July 22, 2011
  • 17. Keep it positive Friday, July 22, 2011
  • 18. See ya on Twitter! @HenrikJoreteg (see what I did there) Friday, July 22, 2011

Editor's Notes

  1. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  2. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  3. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  4. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  5. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  6. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  7. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  8. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  9. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  10. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  11. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  12. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  13. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  14. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  15. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  16. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  17. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n
  18. I’m Henrik Joreteg, I work at &yet which is a 11-person company of devs/designers based in the hottest tech area in the world: Tri-cities Washington. \n\nI’m here because in the past year, as a company we’ve churned out several different realtime web apps, that’s kind of our thing. We do it for clients, we do it for our own products. We dig it. \n\nI wrote a lot of the JS for those apps and I’m here to share what we’ve learned.\n