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Editor's Notes

  1. Hearing the same positive message several times from different trusted sources can provide the social proof that helps users form a decision. Translate to web. Testimonial. I see some using it. It means it works.
  2. Hearing the same positive message several times from different trusted sources can provide the social proof that helps users form a decision. Translate to web. Testimonial. I see some using it. It means it works.
  3. Näiteks transferwise tõus paypal ja skype logo lisamisega.
  4. Näiteks transferwise tõus paypal ja skype logo lisamisega.
  5. Try Repeating Your Primary Action instead of showing it just once.
  6. Try Repeating Your Primary Action instead of showing it just once.
  7. Try Expectation Setting instead of being ignorant.
  8. Try Anticipating Intent instead of shortsightedness.
  9. Ensure that your desired end result is on the easiest path through the process. Hide disclaimers in locations away from this path. A 100 000$ reward hidden in disclaimer.
  10. Provide fewer options. Group, short text.
  11. Sign people up by default and make it harder for them to un-sign than to continue down your preferred path.
  12. Try Price Illusions instead of just plain prices.
  13. Try Thanking instead of simply confirming completion.
  14. “Does a boy get a chance to whitewash a fence every day?” Limited time offer. Fake money
  15. Ask for a big thing, expecting to be turned down. Then ask for a small thing immediately afterwards. Guilt at turning you down makes users more likely to agree to the small thing. Fake big package but a smaller thing next to it.
  16. Make people feel ownership before they’ve bought. They will value the item more, increasing their desire to purchase.
  17. Make customers perceive that they have worked for their discount, but keep the effort at a suitably low level that it doesn’t become a barrier. Rimi. Don’t say we get the lucky winner. Make them work.
  18. 99 points can equal 1,50$. Näiteks osta punkte, et saada mängus lisavõimeid.
  19. Try Faster Load Times instead of making people wait.
  20. Try Anchoring instead of starting with the price.
  21. Try Upfront Progress instead of starting with a blank.
  22. Try Urgency instead of timelessness.
  23. Make small changes over time. A / B test. Amelie filmi kirjeldus.
  24. Try Grouping Related Items instead of disordering.
  25. Try Inline Validation instead of delaying errors.
  26. Try Forgiving Inputs instead of being strict with data.
  27. Try Scarcity instead of abundance.
  28. Flattery makes people more responsive to persuasion. When facebook started. Sõber saatis sulle kutse. Ma olen meeles. I’m loved.
  29. Try Fewer Form Fields instead of asking for too many.
  30. Try Gradual Engagement instead of a hasty sign up.
  31. Try Consistency instead of making people relearn.
  32. Nagu koera õpetamine. Facebookis pildile like’de saamine. Näiteks, kui sa lähed lava ette. Karistamine – farmville. Dropbox, kutsu sõpru ja kingime ruumi juurde.
  33. Inimesed skaneerivad.
  34. “heat maps” Joondusest väljas elemendid saavad vähem tähelepanu.
  35. “Does a boy get a chance to whitewash a fence every day?” Limited time offer. Fake money
  36. “Does a boy get a chance to whitewash a fence every day?” Limited time offer. Fake money
  37. Calls-to-Action Juhised Labels
  38. Value + Activety + Time or where Loe mu meetodi kohta siin
  39. Ole konkreetne. Bad Button Labels: “Ok” or “Yes” Good Button Labels: “Delete Your Account” or “Save Changes”
  40. Ole konkreetne. Bad Button Labels: “Ok” or “Yes” Good Button Labels: “Delete Your Account” or “Save Changes”
  41. Ole konkreetne. Bad Button Labels: “Ok” or “Yes” Good Button Labels: “Delete Your Account” or “Save Changes”