2. MISSION STATEMENT AND VISION
The Lotus Soul Café is a place that invites the public to enter a journey of healing and wellness. We
uniquely bridge the Food/Beverage industry with the Wellness industry to create a physically and
spiritually nourishing environment for the community to rise, bloom, and radiate their highest selves.
3. WHAT’S OUR M-O?
• Unique organic café’ and giftery that marries
the food/beverage, wellness, and retail
industries.
• A destination for customers to relax, work,
sip/eat, shop, heal, and BE.
4. RISE: A NATIONAL HEALTH CRISIS EXISTS*KEY ISSUES WE ARE LOOKING TO SOLVE
• Stress, bad eating habits, and adrenal fatigue are at unprecedented highs, burdening the U.S.
economy over $300 billion each year.
• Absenteeism, turnover, diminished productivity, medical, legal and insurance costs are heavily
impacted.
• 80% of our immune system and endocrine system is controlled by the gut.
• Healthy diet and high quality probiotics are the most effective way to ensure a healthy gut.
• Greater time demands make convenience paramount.
• Presently it takes 3-4 stops to purchase the beverage and retail options that are at The Lotus
Soul Cafe.
5. BLOOM: SOLUTION*OUR SOLUTIONS ARE BUILT AROUND OUR 6 ARMS OF SERVICE AND REVENUE
I. FOOD/BEVERAGE:
“Let’s go for a drink” takes on a whole new
concept.
• Lake Norman’s FIRST on tap probiotics
beverage bar run by an expert mixologist.
• One-of-a-kind organic kombuchas, juices,
smoothies, teas, and coffees.
• Wellness shots and elixirs-safe for all family
members. (calming results as an alcoholic
beverage within 5 minutes of consumption.)
• Gourmet organic toasts with spreads and
veggies.
First Year:
Gross Profit (all bev/food items): 438,790
Cost: 111,009
Net Profit: 327,781
Other Costs: rent/utilities, labor, supplies,
marketing, maintenance/repairs: $231,267.44
Net Profit: 96,513.56
*need 111 customers/day @ 13.50/purchase
6. BLOOM: SOLUTION*OUR SOLUTIONS ARE BUILT AROUND OUR 6 ARMS OF SERVICE AND REVENUE
II. WORKSHOPS/MEDITATION:
• Weekly and monthly workshops with expert
product and wellness specialists teaching the
community simple steps towards healthier
living.
First Year:
Gross Profit: 15,840
Cost: 0
Net Profit: 15,840
• Weekly meditation workshops to de-stress,
manifest positivity, healing, and peace.
First Year:
Gross Profit: 10,560
Cost: 0
Net Profit: 10,560
7. BLOOM: SOLUTION*OUR SOLUTIONS ARE BUILT AROUND OUR 6 ARMS OF SERVICE AND REVENUE
III. RETAIL IV. THE HEALING ROOM
• High end “energy and wellness” related items
for one’s self, gifts, and home. (i.e. store
products, energy and earth element jewelry,
crystals, books, home kits, branded apparel).
First Year:
Gross Profit: 37,800
Cost: 27,000
Net Profit: 10,800
• Practitioners will bring their proven and
certified gifts of healing: Reiki, sound, crystal,
and light healing. These methods of healing
are employed throughout the US from cancer
centers to spas to full blown healing centers
dedicated solely to these practices.
First Year:
Gross Profit: 14,400
Cost: 0
Net Profit: 14,400
8. BLOOM: SOLUTION*OUR SOLUTIONS ARE BUILT AROUND OUR 6 ARMS OF SERVICE AND REVENUE
V. LOTUS SOUL CIRCLE VI. PRIVATE EVENTS
• Spiritual life coach, Heather Krengel, will lead
this membership based group in bi-monthly
meetings to guide making dreams come true
through systematic steps.
First Year:
Gross Profit: 16,800
Cost: 0
Net Profit: 16,800
• This beautiful, nature inspired space is a
unique destination for hosting events. We
believe this hot spot is perfect for those
choosing a space that supports sustainability,
organic, and conscious lifestyles.
First Year:
Gross Profit: 13,200
Cost: 7,104
Net Profit: 6,096
9. RADIATE: THE LOTUS SOUL WAY*OUR UNFAIR ADVANTAGE AND STRATEGY
• The area’s FIRST probiotic mixology and wellness shot bar offering one-of-a-kind beverages and
food-scientifically proven for the calming/healing effect within the body and heart space.
• FIRST business to bring multiple concepts of this magnitude under one roof. No more driving to 3-4
places to connect the dots to healthy food, amazing workshops, healing, and interesting retail.
• FIRST business to bring all seven wellness services and food under one roof. To us, the two go hand
in hand.
10. RADIATE: CUSTOMERS AND MARKET
• Our ideal customer is seeking better choices for their health and their lifestyle. This applies to all
ages, genders, and those willing to spend dollars on items that will directly enhance their health and
general wellbeing.
• Global results from a report in 2017 stated the market for such services is at $3.7 trillion with the U.S.
being the 3rd largest consumer at 35-40%. ($1.4T) The organic, wellness, and conscious lifestyle
industry is considered the new trillion dollar industry.
• Stress is at the root of some of our country’s greatest health issues. Opioid addiction is a nationwide
crisis and stress related health issues have impacted the U.S. economy to the tune of $300 billion a
year! Couple the above with today’s digital media addiction and poor diet; we give ourselves a
recipe for unnecessary inner meltdowns.
• The U.S. Southeast is grossly underserved and demand has tripled within the last two years in the
LKN area (based on competitive demand). This is excellent news for our growth and development!
• Customers want a ONE STOP shop!
11. RADIATE: THE LOTUS SOUL TEAM*WE WILL EXPAND OUR TEAM BEFORE OPENING. BELOW ARE THE INITIAL KEY PLAYERS HELPING TO BUILD THIS BUSINESS NOW
• Heather Krengel (Owner) With a background in Oncology and healthcare, Heather is well aware of
the effects of poor diet, stress, and dis-ease. She treated cancer for 10 years in the clinic and is
presently the Director of Sales over the Midwest and Southeast for a Canadian oncology software
company (5 years). Heather is also an intuitive and manages her own private meditation practice
where she is a Spiritual Life Coach and meditation instructor.
• Alexis Flack (GM) Alexis was the general manager for Clean Juice (competitor) and also put in charge
as managing director over the Clean Juice franchise expansion. She has opened numerous stores
across the Midwest and Southeast. She was also responsible for the brands marketing and
development team. Alexis is an intuitive, certified holistic nutritionist, yoga instructor, wellness
writer/blogger, and is studying the healing art of Reiki. Alexis will be working for The Lotus Soul full
time upon opening.
• Uni Smith (GM Asst.) Uni is currently the account coordinator and marketing development manager
for Colonial Life Insurance. Uni, is an intuitive, she is certified in Pranic and Reiki healing as well as
serving meditation instructor. She is also certified in animal healing energy.
12. THE ASK…
• Round 1(Need By Jan 30): Seeking 105K (85K
left)
• Secure location, start buildout, buy/lease
equipment
• Round 2 (April-May): Seeking 100K
• Secure employment, vendor supply, POS,
furniture
• 30% ROI within 18 months of opening
• Sample Promissory Note in Crowd Funder
account.
Round 1:
• Eight 10K slots to fill (6 left)
• Four 5K slots to fill
• Five 1K slots to fill
Round 2:
• Eight 10K slots to fill
• Four 5K slots to fill
• Five 1K slots to fill