Pitch Deck Teardown: Mint House's $35M Series B deck

CompanyOverview
Presentation
SEPTEMBER 2022
Confidential 2
Mint House – Company overview
Description Footprint
Growth strategy progression
Notes:
1. As of December 2022
• Founded in 2017, Mint House is an operator of tech-enabled
hotels and facilities providing superior lodging alternatives for
modern business and leisure travelers
• Headquarters in New York, NY and currently has ~145 employees
• Experiencing positive macro trends with a massive global
hospitality market ($800bn+ and growing), coupled with secular
megatrends (i.e., digital nomadism, preference for a contactless
model, etc.), which accelerate the Company’s penetration
• Operates in 16 markets1 with 100+ corporate partnerships
• Operates its properties via management agreements, an asset
light, SaaS-like model with ~80% gross margins, 100%+ net
revenue retention and minimal capex
• Over 50% of the Company’s bookings are direct (website or
corporate partnerships team) and 14% of bookings are repeat
customers
• Well-capitalized, strong investor base with a first-class board
NYC
Philadelphia
Greenville
New Orleans
Miami
Nashville
Louisville
Detroit
Columbus
Scottsdale
Denver
Austin
Minneapolis
Seattle
DC
Birmingham
Mint House is
currently operating
in 16 markets (with
26 properties)1 and
growing
2017-18
Small unit count in
individual buildings
2019
Larger unit count in multiple
buildings with same owner
2020-21
Multi building programmatic deals
with institutional partners
2022+
Multi building programmatic + development strategy
with institutional partners (Mint House manages)
Confidential 3
A better business model
Net Promoter Score (NPS) 1.9x Upper Upscale hotels
Four #1-ranked and eight top-4 ranked hotels
#1 Hotel in U.S. on TripAdvisor & Travelers’ Choice Best of the Best award winner
RevPAR outperformance 1.6x Upper Upscale hotels
with 1.8x higher margins
$800Bn global lodging market in 2019, growing to $968Bn in 2025
Hotel revenue grew 3.0x in 2021, projecting ~2.0x in 2022
and +120% Revenue CAGR from 2021-2025E
Branded hotel chains are franchise models, can’t force the hotel franchisees to change
Hotels built with old-format room types and legacy tech stacks
Management agreements = take-rate model
80%+ Gross Margin, asset-light, minimally capital intensive
2x Revenue / NOI increase when Mint House operates property, and hassle-free
Vastly superior
customer experience
1
Consistently outperform
traditional hotels
2
Disrupting a huge
TAM
3
Rapid growth
4
Barriers for incumbents
to compete
5
High-margin
business model
6
Compelling value
proposition for real
estate partners
7
Confidential 4
A better consumer experience
Smart and fully contactless with digitally delivered amenities
Instant check-in Find and unlock
your apartment
Pre-filled personal info Pre-order groceries 24/7 digital concierge
Confidential 5
A better place to stay
Long check-in lines, antiquated operating model
Cookie-cutter design
Small rooms, minimal in-room amenities
Seamless tech-enabled guest experience
Connected tech, thoughtful design
Full kitchens, living rooms, dedicated
workspace, washer dryer in unit
Mint House Traditional Hotels
Confidential 6
A better model, outperforming Upper-Upscale Hotel peers on every key metric
2021 RevPAR Index 2021 GOP Margin
2021 Occupancy
Net Promoter Score (NPS)
70%
37%
Mint House Upper Upscale
1.8 x
1.6 x
Mint House
vs Total US
Mint House
vs Upper Upscale
70%
48%
Mint House Upper Upscale
60%
37%
Mint House Upper Upscale
Miami
173% / 2.7x
133% / 2.3x
Confidential 7
A better value proposition to our real estate partners
Metric Comparison (per Unit)
Mint House Average Monthly
Revenue Outperformance
Mint House AGOP
Outperformance
Denver
156% / 2.6x
126% / 2.3x
Austin
141% / 2.4x
137% / 2.4x
Nashville
130% / 2.3x
77% / 1.8x
New York
72% / 1.7x
50% / 1.5x
Notes:
1. Per unit data, based on Mint House stabilized properties May - August 2021 actuals; excluded earlier part of the year due to pre-vaccine roll out
2. Mint House AGOP = GOP - Base Management Fees
3. Multifamily market rent/unit data from CoStar website and Mint House internal information
4. Multifamily GOP excludes property insurance, property taxes and management fees
5. Multifamily GOP margin per National Apartment Association 2020 Survey of Operating Income & Expenses in Rental Apartment Communities - All Market Rent
Properties Operating Income & Expense Data
$1,862
$3,050 $2,850
$1,706
$3,817
$4,489
$7,808 $7,774
$3,925
$6,564
Before Mint House
After Mint House
2.4x
2.6x 2.7x
2.3x
1.7x
Mint House Recent Performance vs. Multifamily: Average Monthly Revenue per Unit
Confidential 8
A better award-winning experience customers love
Mint House at The Reserve – Nashville
No. 1 four-star hotel
in Nashville on Booking.com
Mint House at Riverwalk – Greenville
No. 1 four-star hotel
in Greenville on Booking.com
Mint House at Miami – Downtown
No. 1 four-star hotel
in Miami on Booking.com
Mint House at 70 Pine – New York City
No. 1 ranked hotel in the U.S. on
TripAdvisor & No. 18 ranked hotel in the
world
Confidential 9
A better system that corporates are embracing, with 100+ corporate partnerships
Confidential 10
A best-in-class, deeply experienced management team
Samantha Greenberg
Chief Financial Officer
Former Portfolio Manager at
Citadel, Chief Investment
Officer at Margate Capital
Management, Partner at
Paulson & Co., and Vice
President at Goldman Sachs.
Paul Sacco
Chief Development Officer
Former Chief Investment Officer
of Driftwood Capital, Chief
Development Officer for TPG
Hotels and Head of
Development at Starwood
Hotels.
Patrick Grumley
Chief Operating Officer
Led portfolio operations and
strategy at Bridgeton Holdings,
former consultant for Bain &
Company, Naval Strike Officer
with an MBA from Cornell
University.
Maryssa Miller
Chief Product Officer
Former Head of Digital and
Customer Products at JetBlue
Airways, Vice President of E-
Commerce at Create the Group,
and other previous roles at
digital brands.
Confidential
Appendix
Confidential 12
Case Study
Mint House at 70 Pine – New York City
No. 1 Hotel in the U.S.
on TripAdvisor & Winner of the 2021
Travelers' Choice® Best of the Best
Awards for Hotels
Mint House Units: 163
135 studios
20 one-beds
8 two-beds
Annual Revenue: $15.4M1
First Unit Delivery:
November 2020
Notes:
1. Revenue includes recent opening of an additional floor at 70 Pine
1 de 12

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Pitch Deck Teardown: Mint House's $35M Series B deck

  • 2. Confidential 2 Mint House – Company overview Description Footprint Growth strategy progression Notes: 1. As of December 2022 • Founded in 2017, Mint House is an operator of tech-enabled hotels and facilities providing superior lodging alternatives for modern business and leisure travelers • Headquarters in New York, NY and currently has ~145 employees • Experiencing positive macro trends with a massive global hospitality market ($800bn+ and growing), coupled with secular megatrends (i.e., digital nomadism, preference for a contactless model, etc.), which accelerate the Company’s penetration • Operates in 16 markets1 with 100+ corporate partnerships • Operates its properties via management agreements, an asset light, SaaS-like model with ~80% gross margins, 100%+ net revenue retention and minimal capex • Over 50% of the Company’s bookings are direct (website or corporate partnerships team) and 14% of bookings are repeat customers • Well-capitalized, strong investor base with a first-class board NYC Philadelphia Greenville New Orleans Miami Nashville Louisville Detroit Columbus Scottsdale Denver Austin Minneapolis Seattle DC Birmingham Mint House is currently operating in 16 markets (with 26 properties)1 and growing 2017-18 Small unit count in individual buildings 2019 Larger unit count in multiple buildings with same owner 2020-21 Multi building programmatic deals with institutional partners 2022+ Multi building programmatic + development strategy with institutional partners (Mint House manages)
  • 3. Confidential 3 A better business model Net Promoter Score (NPS) 1.9x Upper Upscale hotels Four #1-ranked and eight top-4 ranked hotels #1 Hotel in U.S. on TripAdvisor & Travelers’ Choice Best of the Best award winner RevPAR outperformance 1.6x Upper Upscale hotels with 1.8x higher margins $800Bn global lodging market in 2019, growing to $968Bn in 2025 Hotel revenue grew 3.0x in 2021, projecting ~2.0x in 2022 and +120% Revenue CAGR from 2021-2025E Branded hotel chains are franchise models, can’t force the hotel franchisees to change Hotels built with old-format room types and legacy tech stacks Management agreements = take-rate model 80%+ Gross Margin, asset-light, minimally capital intensive 2x Revenue / NOI increase when Mint House operates property, and hassle-free Vastly superior customer experience 1 Consistently outperform traditional hotels 2 Disrupting a huge TAM 3 Rapid growth 4 Barriers for incumbents to compete 5 High-margin business model 6 Compelling value proposition for real estate partners 7
  • 4. Confidential 4 A better consumer experience Smart and fully contactless with digitally delivered amenities Instant check-in Find and unlock your apartment Pre-filled personal info Pre-order groceries 24/7 digital concierge
  • 5. Confidential 5 A better place to stay Long check-in lines, antiquated operating model Cookie-cutter design Small rooms, minimal in-room amenities Seamless tech-enabled guest experience Connected tech, thoughtful design Full kitchens, living rooms, dedicated workspace, washer dryer in unit Mint House Traditional Hotels
  • 6. Confidential 6 A better model, outperforming Upper-Upscale Hotel peers on every key metric 2021 RevPAR Index 2021 GOP Margin 2021 Occupancy Net Promoter Score (NPS) 70% 37% Mint House Upper Upscale 1.8 x 1.6 x Mint House vs Total US Mint House vs Upper Upscale 70% 48% Mint House Upper Upscale 60% 37% Mint House Upper Upscale
  • 7. Miami 173% / 2.7x 133% / 2.3x Confidential 7 A better value proposition to our real estate partners Metric Comparison (per Unit) Mint House Average Monthly Revenue Outperformance Mint House AGOP Outperformance Denver 156% / 2.6x 126% / 2.3x Austin 141% / 2.4x 137% / 2.4x Nashville 130% / 2.3x 77% / 1.8x New York 72% / 1.7x 50% / 1.5x Notes: 1. Per unit data, based on Mint House stabilized properties May - August 2021 actuals; excluded earlier part of the year due to pre-vaccine roll out 2. Mint House AGOP = GOP - Base Management Fees 3. Multifamily market rent/unit data from CoStar website and Mint House internal information 4. Multifamily GOP excludes property insurance, property taxes and management fees 5. Multifamily GOP margin per National Apartment Association 2020 Survey of Operating Income & Expenses in Rental Apartment Communities - All Market Rent Properties Operating Income & Expense Data $1,862 $3,050 $2,850 $1,706 $3,817 $4,489 $7,808 $7,774 $3,925 $6,564 Before Mint House After Mint House 2.4x 2.6x 2.7x 2.3x 1.7x Mint House Recent Performance vs. Multifamily: Average Monthly Revenue per Unit
  • 8. Confidential 8 A better award-winning experience customers love Mint House at The Reserve – Nashville No. 1 four-star hotel in Nashville on Booking.com Mint House at Riverwalk – Greenville No. 1 four-star hotel in Greenville on Booking.com Mint House at Miami – Downtown No. 1 four-star hotel in Miami on Booking.com Mint House at 70 Pine – New York City No. 1 ranked hotel in the U.S. on TripAdvisor & No. 18 ranked hotel in the world
  • 9. Confidential 9 A better system that corporates are embracing, with 100+ corporate partnerships
  • 10. Confidential 10 A best-in-class, deeply experienced management team Samantha Greenberg Chief Financial Officer Former Portfolio Manager at Citadel, Chief Investment Officer at Margate Capital Management, Partner at Paulson & Co., and Vice President at Goldman Sachs. Paul Sacco Chief Development Officer Former Chief Investment Officer of Driftwood Capital, Chief Development Officer for TPG Hotels and Head of Development at Starwood Hotels. Patrick Grumley Chief Operating Officer Led portfolio operations and strategy at Bridgeton Holdings, former consultant for Bain & Company, Naval Strike Officer with an MBA from Cornell University. Maryssa Miller Chief Product Officer Former Head of Digital and Customer Products at JetBlue Airways, Vice President of E- Commerce at Create the Group, and other previous roles at digital brands.
  • 12. Confidential 12 Case Study Mint House at 70 Pine – New York City No. 1 Hotel in the U.S. on TripAdvisor & Winner of the 2021 Travelers' Choice® Best of the Best Awards for Hotels Mint House Units: 163 135 studios 20 one-beds 8 two-beds Annual Revenue: $15.4M1 First Unit Delivery: November 2020 Notes: 1. Revenue includes recent opening of an additional floor at 70 Pine