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We Guardian April' 2015

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We Guardian April' 2015

Publicada em: Varejo
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We Guardian April' 2015

  1. 1. 1The Chemists India Trusts TM April 2015
  2. 2. 2The Chemists India Trusts TM Index April OffersOffer of the Month Senior citizen programLoyalty Program 1.Jet Airways Rewards 2. ICICI 10% discount 3.American Express 10 time reward Point 4. Freecharge.in. 5. TMC(Texas Medical Concierge) Special Alliance Product GuidePrivate Label
  3. 3. 3The Chemists India Trusts TM - Mega Offer - Bundle/Discount Offers - Other Offers Offers of the month.
  4. 4. 4The Chemists India Trusts TM Mega Offer – GNC Promotion GNC Promotion Construct FLAT 20% DISCOUNT ON ALL GNC PRODUCTS ACROSS THE MONTH. FLAT 25% DISCOUNT ON DIET & WEIGHT MANAGEMENT PRODUCTS. Promotion Applicable for GNC Gold Card Members only Validity – 1st – 30th April ’15 50% discount on GNC Gold card membership fee & Renewal Fee GNC GOLD CARD ANNUAL FEE – Rs 500 GNC GOLD CARD RENEWAL FEE – Rs 250 Validity 1st – 30th April ’15 Members Get More (1st– 30th April’15)
  5. 5. 5The Chemists India Trusts TM Mega Offer – GNC Promotion –Collaterals for Store Shelf Takers HOT PICK To be placed below focused products Posters & Danglers: Diet & Weight Management Products To be placed in Glass Window and Store Ceiling.
  6. 6. 6The Chemists India Trusts TM Buy 2 Get Hand Sanitizer Free Guardian Xtracare Neem Face Wash 100ml Attractive Offers- Guardian Pvt. Label Offer Price Rs. 180/- Guardian Xtravital Bone Health Tab 1x60 Offer Price Rs. 189/- Guardian Honey and Lemon 400gm Offer Price Rs. 59/- Guardian Xtracare Shampoo with Aloe Vera And Conditioner 200ml Buy Any 3 Get 1 Free Guardian Xtracare Soaps125 gm Offer Price Rs. 169/- Guardian Honey 400gm
  7. 7. 7The Chemists India Trusts TM Attractive Offers- Guardian Pvt. Label Buy 2 @ Rs. 110/- Guardian Xtracare Cold Cream 100gm Offer Price Rs. 75/- Guardian Xtracare Handwash With lemon 500ml Offer Price Rs. 139/- Guardian Xtracare Body Wash Green Apple 500ml Offer Price Rs.59/- Guardian Xtracare CottonBuds (200 Sticks/400Swabs) 1x200
  8. 8. 8The Chemists India Trusts TM Other Offers- Guardian Pvt Label 1. The Buck Stops Here, MRP Rs.499/- , Offer Price Rs.249/- , 50 % OFF 2. The Corner Office, MRP Rs.195/-, Offer Price Rs.156/- , 20% OFF 3. Guardian Xtramuscle 100% Whey Protein (Chocolate & Vanilla) 2lb MRP Rs.2499/-, Offer Price Rs.2249/- ,Save Rs.250/- 4. Guardian Xtramuscle Weight Gainer 1800 Chocolate 4 lb, MRP Rs.1799/-, Offer Price Rs.1619/- ,Save Rs.180/- 5. Guardian Xtramuscle Weight Gainer 1800 Chocolate 2 lb, MRP Rs.999/-, Offer Price Rs.899/- ,Save Rs.100/- 6. Guardian Xtramuscle 100% Whey Protein (Chocolate) 1lb MRP Rs.1499/-, Offer Price Rs.1399/- ,Save Rs.100/- 7. Guardian Ayurvedic Juices Range 500ml, Buy 2 Get 30% Off
  9. 9. 9The Chemists India Trusts TM Attractive Offers- FMHG 10% DISCOUNT Omron Automatic B. P. Monitor ( HEM-7117) 1s Omron Automatic B. P. Monitor ( HEM-7121) 1s Amron Backrest Right Posture Executive Therma Kool Reusable Hot/Cold Gel Pack 6x10 & 8.5x10.5 1s Therma Kool Reusable Hot/Cold Gel Pack (8.5 x 10.5) 1s
  10. 10. 10The Chemists India Trusts TM GNC Offers 1. GNC L-Carnitine 500mg Softgel 1x60 MRP - Rs 2649/- , OFFER PRICE – Rs 1854/-, 30% OFF 2. GNC Mens Arginmax Tab 1x90 MRP - Rs 3149/- , OFFER PRICE – Rs 2204/- , 30% OFF 3. GNC American Ginseng Cap 500mg 1x90 MRP - Rs 2199/-, OFFER PRICE – Rs 1649/- , 25% OFF 4. GNC Energy Formula Cap 1x100 MRP - Rs 2349/-, OFFER PRICE – Rs 1762/- , 25% OFF 5. GNC Triflex Tab 1x120 MRP - Rs 4499/-, OFFER PRICE – Rs 3374/- , 25% OFF 6. GNC Ultra Mega Gold Tab 1x90 MRP - Rs 2599/- , OFFER PRICE – Rs 1819/- , 30% OFF 7. GNC Alpha Lipoic Acid 200 mg Softgel Cap 1x60 MRP - Rs 1749/- , OFFER PRICE – Rs 1224/- , 30% OFF
  11. 11. 11The Chemists India Trusts TM FMCG Offers 1. Upto Rs. 50/- OFF on Mamy Poko Pants. 2. Flat Rs. 26/- OFF on VLCC Sun Block Lotions. 3. Flat Rs. 26/- OFF Nivea Deodrant All Range Men & Women. 4. Upto Rs. 25/- OFF on Sofy Pads Various range 5. Free Nivea Talc Musk 100gm with Nivea Talc Musk 400gm. 6. Free Doy care aloe vera soap with Doycare Aloe vera Revitalizing Face Wash 50/100 ml
  12. 12. 12The Chemists India Trusts TM Product Catalogue – Offers of April’15 Laminated copy of the XtraValu Catalogue will be send to each store, Keep it at the POS Counter & Inform customers about offers
  13. 13. 13The Chemists India Trusts TM Focus Category of the Month Diet & Weight Management Guardian Care Zone & POS Display 1. GNC Lean Shake. 2. GNC Thermoburst. 3. GNC Burn Cap. 4. GNC Garcinia Cambogia. 5. GNC Acaiberry Diet. 6. GNC Green Tea Extract. 7. GNC Censor Cap.
  14. 14. 14The Chemists India Trusts TM - Senior Citizen New Enrolment Process - Offers for Sr.Citizen, Free Reminder Service, Process Loyalty Program.
  15. 15. 15The Chemists India Trusts TM Senior Citizen Card-New Enrolment Process We have introduced New Enrolment Process for Senior Citizen Card Members. Now, Senior Citizens (60 years & above) can get their membership card on the spot & the applicable Discount from 1st Purchase itself. Valid Documentation: 1) D/L, Pan Card, Passport, Aadhar Card, Voter ID or any Govt. provided ID proof 2) Latest prescription not older than 3 months (Optional)
  16. 16. 16The Chemists India Trusts TM Senior Citizen Card-New Enrolment Process HOW TO ENROL? Senior Citizen (60years & above) Walk-ins to your store & purchase anything, he is eligible to be enrolled in Guardian Senior card program. The customer needs to fill up the Senior Citizen enrolment form (with all the details marked with asterisk) duly signed accepting the Terms & conditions of the program & provide a copy of valid age proof along with latest doctor’s prescription. He will be provided with the pre-activated Senior Citizen card for FREE with Lifetime Validity & he/she can get the applicable discount (10.1% Discount on Chronic Medicines except DPCO & Guardian Brands) with the first purchase itself. The store will send the documents within 7 working days to HO either hard copy or soft copy. The backend team will check the documentation, approve the eligible cards & will deactivate the cards, in case, if the documentation is not received within the agreed TAT or it doesn't meet the eligibility criteria. The store needs to update L-info on regular basis so that the issued cards gets reflected across all stores.
  17. 17. 17The Chemists India Trusts TM Sr. Citizen - Free Reminder Service (FRS)
  18. 18. 18The Chemists India Trusts TM FRS & Sr. Citizen Program Collaterals 10.1% discount on Prescription Medicines (Non-DPCO). We will communicate the Offer to our Senior Citizen members through: • Ad in Guardian Health Chronicle • Email & SMS Blast
  19. 19. 19The Chemists India Trusts TM FRS Process - System Implementation
  20. 20. 20The Chemists India Trusts TM - Jet Privilege Earn JP Miles while shopping with Guardian - ICICI Card members get 10% discount. - FreeCharge.in - TMC (Texas Medical Concierge) - American Express 10 Time Reward Points Special Alliances
  21. 21. 21The Chemists India Trusts TM Special Alliance : Jet Airways Jet privilege customers would earn JP Miles when they shop at Guardian Pharmacy. Kindly note: • Customer can either earn JP Miles or XtraValu points. Two cards cant be clubbed. • Not valid on products on discount or offer
  22. 22. 22The Chemists India Trusts TM Special Alliance: ICICI We have a Tie Up with ICICI Their credit / debit card members would get a “10% discount on GNC, & Guardian Brands” External Card Types in Masters named as “ICICI” have been created (as shown in next slide). The discount has to be given manually by selecting the categories. Kindly note system will not take the discount by default.
  23. 23. 23The Chemists India Trusts TM Special Alliance – Freecharge.in & TMC 10% Off coupon on Purchase of Rs 500 from Guardian Pharmacy to all online mobile recharge customers of Freecharge.in Line discount 15% Off on GNC Products for TMC card holders
  24. 24. 24The Chemists India Trusts TM American Express Card 10 time reward Points All American Express Cardholder will earn 10 Times Reward pints while shopping at Guardian Pharmacy & Paying by American Express Card. System will automatically calculate the reward point & nothing need to be done at the time of Billing.
  25. 25. 25The Chemists India Trusts TM System Implementation
  26. 26. 26The Chemists India Trusts TM - Product GuidePrivate Label
  27. 27. 27The Chemists India Trusts TM Guardian Product Range – Vitality Xtravital Eye Health MRP – Rs 299 Product Highlights •Prevents Macular Degeneration •Essential Nutrients for Normal Vision New Pack Xtravital Men / Women Health MRP – Rs 225 Each Product Highlights •Reduces Stress •Boosts Immune System •Provides Essential Vitamins & Minerals
  28. 28. 28The Chemists India Trusts TM Guardian Product Range – Personal Hygiene Ear Buds Pack of 200 - MRP - 65 Product Highlights •100% cotton. Ear Buds Pack of 100 - MRP - 40 Product Highlights •100% cotton.
  29. 29. 29The Chemists India Trusts TM Guardian New Product Launch - Ayurveda Product Highlights •Anti Bacterial •Reduces cholesterol XtraVeda Neem MRP Rs 90 XtraVeda Tulsi MRP Rs 90 XtraVeda Garlic MRP Rs 90 Product Highlights •Natural Blood Purifier Product Highlights •Build Immunity •Prevent Cough & Cold
  30. 30. 30The Chemists India Trusts TM SWITCH Trying to quit smoking but the craving gets you back. Try Guardian Switch Electronic Cigarette, which is nicotine free and gives you the tactile delight of smoking. Product Highlights •Contains patented Pro-Lung formula •Has super antioxidant like epigallocatechin gallae (EGCG) a major active compound in green tea and peppermint oil •Neutralises build up of free radicals and toxins in the lungs, accumulated through years of smoking Guardian New Product Launch - Quit Smoking MRP - 375
  31. 31. 31The Chemists India Trusts TM Guardian New Product Launch – Health Xtraveda Honey MRP – Rs 190 100% Natural Farm Honey Xtraveda Honey & Lemon MRP – Rs 210 100% Natural Farm Honey
  32. 32. 32The Chemists India Trusts TM Guardian Product Range - Vitality Xtraveda Shilajeet MRP – Rs 199 •Powerful antioxidant that restores strength, energy and vitality in men and women •Rich in ‘fulvic acid’ which is a potent rasayana known to Ayurveda •Regular use diminishes weakness, rejuvenates cells and helps gain youthful vigour •Recommended as a general tonic for a wide range of health conditions like asthma, rheumatoid arthritis, piles, diabetes and urinary infections Xtraveda Safed Musli Tone MRP – Rs 799 •Contains 25 vitamins, minerals and antioxidants which nourish health and enhance immunity in men and women •Works as an effective anti-ageing treatment and restores youthful vigour •Improves strength and stamina and enhances well being
  33. 33. 33The Chemists India Trusts TM Xtravital Joint Health MRP – Rs 770 •Repairs and rebuilds cartilage •Maintains integrity of joints •Promotes joint mobility and flexibility Guardian Product Range - Bones & Joints
  34. 34. 34The Chemists India Trusts TM Thank You

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