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Focus on Finland - Greening Events
How Helsinki Metropolitan area is developing
  environmental management of events?

Salla Koivusalo, Project Coordinator
Elina Levula, Project Planner
Greening Events -project
Greening Events -project
• EU-project (2012-2014) developing environmental
  management in event industry in Helsinki
  Metropolitan area.
• Creating Cities’s environmental criteria for events
• Training and consulting event professionals
• Building EcoCompass Event –management system
  for pilot events and event sites
• Developing network within event industry and cities
• Raising awareness via campaigns
• Making it easy for audience to make sustainable
  choices
Environmental criteria for events in
    Helsinki Metropolitan Area
How city can guide events
towards sustainability?
•   Coordination of city owned event venues
     – to ensure silent periods for residence around the venues
     – to find proper venue for each event
     – to spread urban culture (concerts, sports, participatory
         events) in different parts of city
•   Including common environmental criteria in venue contracts
•   Organising helpful guidance and voluntary management system
    for event organisers
     –   -> EcoCompass Event Environmental Management System
•   Offering easy to use tools to apply permits
     –   -> internet-based applying process, identification with banking internet codes
Working group for environmental
criteria for events in Helsinki
Metropolitan Cities
• Clear work plan and limited working period (year 2013)
• All site and venue administrators from the cities are
  invited. As well as all city departments who organise
  events (youth & culture & event –departments)
• Possibility to contribute and comment during the whole
  working period
• Event organisers and their partners and subcontractors
  are invited to collaborate
• Aim is to create practical and feasible criteria
The working plan of the environmental
criteria working group 1/2

• Key questions are:
   – What are the essential problems?
   – What can be required from the event organiser?
   – What supporting services city should offer?
   – What needs to be developed in the city
     organisation to ensure environmental services or
     guidance for events?
   – How permits and the criteria for venue contract
     can be controlled?
The working plan of the environmental
criteria working group 1/2
•   March: waste management and litter prevention
•   April: hygiene, water, and catering (FairTrade, organic, locally
    produced food)
•   May: city’s event-related grants, venue and site contract terms
    (consulted by lawyers), social media events
•   August: event noise and procurement
•   September: electricity -> energy-efficiency & renewable
    energy, traffic, natural values
•   October: approval and implementation of the criteria ->
    information, guidance service and supervision
•   November: commenting round for city departments
•   December: closing meeting
EcoCompass Event
Environmental Management System
EcoCompass Event

• Less formal environmental management system
   – Originally developed for SMEs
• Developed and coordinated by City of Helsinki
  Environment Centre
• Building the system is supported by
  EcoCompass councelor
• Works for variety of event types: festivals, sport
  events, concerts,
The building process
1. Meeting
Project plan and Environmental review

    2. Meeting
    Environmental Impact Assesment,
    Environmental policy/statement and
    Environmental program

        3. Meeting
        Final Environmental program and Indicators



             Auditing and tracking report
Documents
Building phase
• Environmental review
   – Appendixes: law list
• Environmental impact assesment
• Environmental program
   – Appendixes: waste management plan (including
      list of hazard waste), chemical list, visitors’ travel
      plan
Post event
• Tracking report
Annually
• Updated environmental program and tracking report
10 Criteria (1/3)

1. The event is produced accordingly to the law and
    permissions
2. The event has an employee who is in charge of
    environmental issues
3. Environmental review of the event has been
    completed
4. The event has an environmental policy which is a
    base for the improvement
10 Criteria (2/3)

5. Key persons of production team have attended
    EcoCompass-training or similar
6. The event has a waste management plan. Waste
    needs to be sorted&recycled according to the local
    regulations.
7. The event holds a record of their hazard waste and
    organizes safe treatment for them
8. The event holds a records of chemicals they use and
    stores them safely
10 Criteria (3/3)
9. The event has an annually updated environmental
   program, which includes actions in the following
   environmental aspects:
a)   Minimizing waste
b)   Energy effiency and using green energy
c)   Favoring sustainable material purchases
d)   Considering environmental issues when purchasing services
e)   Improving material efficiency
f)   Increasing environmental awareness
g)   Improving logistics and minimizing impacts of visitors’ travel
10. The event annually reports to the EcoCompass
    organisation
Auditing

• Performed by third party
• Prior and/or during event
• Includes:
   – Review of the documents
   – Interviews
   – Observation
• Duration: 4-8 hours
• Auditing report
A look at the pilot events

• Bruce Springsteen - Stadium           • Aprill Jazz – Music festival
  arena & Live Nation concert           • World village festival
• Flow Festival – Indie city festival   • Tall Ship Races – Massive open
• Lasipalatsi Media Centre and            event
  Teurastamo – Event sites              • World health organization –
• Reaktori – Winter event for youth       conference
• Aalto University’s Masters of Art -   • WKND festival – dance festival
  exhibition                            • Few running competitions
Thank you!

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Focus on Finland - Greening Events

  • 2. How Helsinki Metropolitan area is developing environmental management of events? Salla Koivusalo, Project Coordinator Elina Levula, Project Planner Greening Events -project
  • 3. Greening Events -project • EU-project (2012-2014) developing environmental management in event industry in Helsinki Metropolitan area. • Creating Cities’s environmental criteria for events • Training and consulting event professionals • Building EcoCompass Event –management system for pilot events and event sites • Developing network within event industry and cities • Raising awareness via campaigns • Making it easy for audience to make sustainable choices
  • 4. Environmental criteria for events in Helsinki Metropolitan Area
  • 5. How city can guide events towards sustainability? • Coordination of city owned event venues – to ensure silent periods for residence around the venues – to find proper venue for each event – to spread urban culture (concerts, sports, participatory events) in different parts of city • Including common environmental criteria in venue contracts • Organising helpful guidance and voluntary management system for event organisers – -> EcoCompass Event Environmental Management System • Offering easy to use tools to apply permits – -> internet-based applying process, identification with banking internet codes
  • 6. Working group for environmental criteria for events in Helsinki Metropolitan Cities • Clear work plan and limited working period (year 2013) • All site and venue administrators from the cities are invited. As well as all city departments who organise events (youth & culture & event –departments) • Possibility to contribute and comment during the whole working period • Event organisers and their partners and subcontractors are invited to collaborate • Aim is to create practical and feasible criteria
  • 7. The working plan of the environmental criteria working group 1/2 • Key questions are: – What are the essential problems? – What can be required from the event organiser? – What supporting services city should offer? – What needs to be developed in the city organisation to ensure environmental services or guidance for events? – How permits and the criteria for venue contract can be controlled?
  • 8. The working plan of the environmental criteria working group 1/2 • March: waste management and litter prevention • April: hygiene, water, and catering (FairTrade, organic, locally produced food) • May: city’s event-related grants, venue and site contract terms (consulted by lawyers), social media events • August: event noise and procurement • September: electricity -> energy-efficiency & renewable energy, traffic, natural values • October: approval and implementation of the criteria -> information, guidance service and supervision • November: commenting round for city departments • December: closing meeting
  • 10. EcoCompass Event • Less formal environmental management system – Originally developed for SMEs • Developed and coordinated by City of Helsinki Environment Centre • Building the system is supported by EcoCompass councelor • Works for variety of event types: festivals, sport events, concerts,
  • 11. The building process 1. Meeting Project plan and Environmental review 2. Meeting Environmental Impact Assesment, Environmental policy/statement and Environmental program 3. Meeting Final Environmental program and Indicators Auditing and tracking report
  • 12. Documents Building phase • Environmental review – Appendixes: law list • Environmental impact assesment • Environmental program – Appendixes: waste management plan (including list of hazard waste), chemical list, visitors’ travel plan Post event • Tracking report Annually • Updated environmental program and tracking report
  • 13. 10 Criteria (1/3) 1. The event is produced accordingly to the law and permissions 2. The event has an employee who is in charge of environmental issues 3. Environmental review of the event has been completed 4. The event has an environmental policy which is a base for the improvement
  • 14. 10 Criteria (2/3) 5. Key persons of production team have attended EcoCompass-training or similar 6. The event has a waste management plan. Waste needs to be sorted&recycled according to the local regulations. 7. The event holds a record of their hazard waste and organizes safe treatment for them 8. The event holds a records of chemicals they use and stores them safely
  • 15. 10 Criteria (3/3) 9. The event has an annually updated environmental program, which includes actions in the following environmental aspects: a) Minimizing waste b) Energy effiency and using green energy c) Favoring sustainable material purchases d) Considering environmental issues when purchasing services e) Improving material efficiency f) Increasing environmental awareness g) Improving logistics and minimizing impacts of visitors’ travel 10. The event annually reports to the EcoCompass organisation
  • 16. Auditing • Performed by third party • Prior and/or during event • Includes: – Review of the documents – Interviews – Observation • Duration: 4-8 hours • Auditing report
  • 17. A look at the pilot events • Bruce Springsteen - Stadium • Aprill Jazz – Music festival arena & Live Nation concert • World village festival • Flow Festival – Indie city festival • Tall Ship Races – Massive open • Lasipalatsi Media Centre and event Teurastamo – Event sites • World health organization – • Reaktori – Winter event for youth conference • Aalto University’s Masters of Art - • WKND festival – dance festival exhibition • Few running competitions