1. trAnsForMAnz
AFRICAn BuSInESS & InvESTMEnT RESEARCh
We Monitor, inforM AnD ConneCt Businesses AnD
investors With ssA frontier investMent MArkets
your GAtewAy And strAteGic pArtner For sub-sAhArAn AFricA
www.TRAnSFoRMAnz.CoM

2. who we Are … why sub-sAhArAn AFricA?
Transformanz is an independent business and Similar to the BRIC countries some 10 – 15 years ago, SSA frontiers
investment research company focused on Sub- have emerged over the last decade as the world’s most promising
Saharan Africa (SSA). business and investment markets. The World Bank terms it “the world’s
last frontier investment markets”.
We converge and transform information into
applicable intelligence. Thereafter, we monitor, Compared to developed and other emerging markets, Transformanz
inform and connect SSA frontier markets with is convinced because of the below drivers that SSA will excel over the
international businesses and investors. next decade as a significant market for business and investment.
europe & usA
overcApitAlised
bric sub-sAhArAn AFricA (ssA)
undercApitAlised
ssA drivers
j Demographic growth
j Enormous commodities
j High real GDP growth
j Growing middle-class
demand and consumption
j Aggregate debt levels
j High performing equity
and strong evolutionary debt
markets
j Saturated and stagnant j Growth potentials j high growth potentials
j overvalued and toxic assets j Fair value assets j undervalued assets
j high correlation coefficients j Moderate correlation j Low correlation coefficients
coefficients
whAt we do … ssA coverAGe
We conduct independent research, analysis j 45 countries in SSA j over 10,000 listed and non-
and planning to establish unbiased profile j 21 capital markets in SSA listed companies
reports aimed at facilitating and enriching pro- j 30 industries in 10 sectors j over 50,000 executives
SSA business and investment decisions.
TRANSFORMANZ METHODOLOGY
RESEARCH
Raw Data & Statistics News & Archives Questionnaires & Interviews
Geo-Politics
Demographics Sub-Saharan Africa (SSA)
Economic Indicators MACRO- MARKETS SSA - Economic Regions
International Transactions COUNTRIES SSA - Frontier Investment Markets
External Debt ENVIRONMENT Transformanz Strategic Markets
Trade & Trading Partners
INDUSTRIES
Agriculture & Agri-Processing
Basic Materials
Enterprise & Competition
Business Services
Trade, Taxation & Customs
Financial Market Regulations BUSINESS COMPA NIE S SECTORS
Consumer Goods
Financials
Labour Markets CLIMATE Health Care
Intellectual Property
Industrials
Infrastucture
Technology, Telecom & Media
Governance & Ratings
Travel & Tourism
Utilities
A N A LY S I S
Qualitative & Quantitative Econometrics Business-, Financial Models & Valuations
E VA L U AT I O N & P L A N N I N G
Trends, Scenarios Past, Estimates & Projections
COUNTRY / INDUSTRY / COMPA N Y PROFILE REPORT S

3. products And services dAtA set
Products and services are designed to add insights to business and vAlue Added From a single-point platform
investment decision making processes on SSA. we successively provide multi-source structured,
verified, transparent information on SSA sover-
our products and services help clients: eigns, markets, industries, companies and execu-
tives for the benefit of businesses and investors
j Identify business and investment opportunities
active or interested in the region.
j Identify and mitigate risk
j Identify trading partners
j Identify talents
j Monitor and safeguard their businesses and investments
Our findings and results (profile reports) are based on desk research.
We also conduct primary research and structured investigations to
meet client specific needs. Finally, we use our cross-border intelligence
and network to assist clients through their transactions with SSA.
AdvertisinG reports
we offer you the following advertising opportunities: coMpAny proFile reports
j Skyscraper banners (120 × 600 pixels) j Snapshot
j Horizontal banners (468 × 60 pixels) j history
j Logo buttons (120 × 90 pixels) for ads and sponsorship j Company registration profile
j Advisors
exclusive services include: j Company structure
j Targeted standalones j Management information (Board of directors
j Integrated sponsorships and top management)
j Customized ads j Latest news
j Newsletter inclusion j Business overview (products / services,
sales and distribution channels)
For more information contact us at Ads@trAnsForMAnz.coM j Main competitors
j Financial highlights (3 – 5 years income,
balance sheet and cashflow statements)
reseArch on deMAnd j Ratio analysis
j Legal notice and judgements
We are aware that one size does not fit all. Our research on demand
service is meant to meet clients specific needs. We deliver tailored
solutions aligned to the client´s given criteria.
people proFile reports
norMAl express super-FlAsh
j Personal details (name, age, nationality,
country profile reports 4 days 2 days 24 hours
position, compensation and contact details)
industry profile reports 3 weeks 2 weeks 5 days j Company details (name, business address,
company profile reports 4 days 2 days 24 hours registration number, incorporation date,
activities and contact info)
people profile reports 4 days 2 days 24 hours
j Board memberships
other services include: j Professional background
j Academic background
j Commercial Due Diligence (company assessments and diagnosis)
j Affiliations
j Corporate Investigations (fraud, asset trace and contingency risk)
j Awards
j Sourcing (Identification of targets, partners and talents)
j Legal issues
j Investors Relations (independent monitoring and reporting)
Visit www.trAnsForMAnz.coM for sample reports.

4. country proFile reports industry proFile reports
j Geo-politics j Industry overview
j Demographics j Executive summary
j Domestic economy j Industry structure (income, cost and drivers)
j International transactions j Macro-economic analysis (STEP analysis)
j External debt j Business climate
j Transformation and governance ratings j SwoT
j Statistics and graphics j Industry performance
j Market (volume, values and segmentation)
j Market (distribution, marketshares and
competition)
j Success factors
j Top players – profiles
j Industry outlook and forecast
j Industry news
j Financial highlights

5. our clients
j Institutional and private investors j Procurement managers
j Portfolio managers j Audit and compliance managers
j Buy-side, sell side analysts j Commercial lawyers
j Business development managers j Market intelligence and industry researchers
j Marketing and communication managers j Academia
j Credit risk managers j Media
how clients use our products & services
Our products and services are designed to help clients procurement and supply chain
create, optimise and preserve their values:
j Source and verify trading partners
j Assess financial strength and viability
corporate Finance and M & A
j Business intelligence on trading environment
j Identify target companies with specific profiles
j Monitoring and benchmarking of targets compliance / due diligence
j Business intelligence on trading environments and
j Verify a company’s existence
corporate structures
j Investigate if corporate structures confirm ultimate
j Keep track of M & A deals
ownership and beneficiaries
j Investigate fraud and corporate misconduct
transfer pricing
j Identify target companies with specific profiles strategic and Market intelligence
j Comparable formats for cross-border analysis
j Identify opportunities and exploit them
j Business development
j Track competition
j Track market entry and expansion opportunities
j Access risk and develop mitigation strategies
j Competition intelligence
j Identify trading partners
j Monitor and keep track of the market Academia
j Research companies and groups
credit risk j Keep track of historic records
j Market/industry foresights and presentations
j Detailed financials and financial strength data
j Information on directors
j Business intelligence on trading environments and Media
corporate structures j Report opportunities and risks
j Tracking and reporting of the evolutionary transformation
of SSA investment markets

6. your key beneFits
time
j Single-point for multiple business and investment information on SSA
j Information provided is well structured, verified and transparent
j Transactions and processes are designed to shorten the client´s cycle time
price
j Based on subscription, access to multiple information for a single price-cost efficiency
j Clients save resources spent on data mining, research and analysis
j Clients pay only for the desired information
security
j Information is achieved from reliable sources and we indicate if results are verified or not
j Clients gain transaction assistance from African talents with cross-boarder intelligence
Quality
j We focus on best-practice and proven approaches to deliver results
j Results are simple and logical to serve the defined purpose
j 24 / 7 downloads & support
delivery
j Instant downloads (PDF) – pay only for what you need and download immediately
j Hardcopies are sent by post with fax options
j CD-ROMs by Post
j E-mail
payments
“Give a man a fish
Our trusted partner “Six-Cards, Safer Pay” is verified and accredited by VISA and MasterCard and he will eat for a day.
Teach him how to fish
and he will eat for a life time.”
we accept: Lao Tzu. c. 600 B.C.E
Chinese Taoist Philosopher
j Visa j JCB
j Masters Card j AMEX
j Diners/Discover j Debits / Checks
leArn More At www.trAnsForMAnz.coM / store
rolAnd nwAnchA Chief Analyst and Managing Director
Roland has more than 10 years of professional experience in roles such as Investment
Researcher, Management Consultant, Business Analyst and Regional Controller.
Roland holds an MBA in Strategic Management, MSc. in International Finance, Investment
and Management, a Chartered Management Accountant Diploma (CMA) and a Bachelor
(BA) in Tourism Management. Roland is African / European and is fluent in English, French,
German, Russian and Pidgin languages.
For more information please contact:
trAnsForMAnz Gmbh Tel. +49 89 4622 3333
African Business & Investment Research Fax +49 89 4622 3331
Birkenau 23 contact@transformanz.com
D-81543 Munich www.transformanz.com