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Vicci

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Vicci Mobile Merchandise Overview

Publicada em: Diversão e humor
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Vicci

  1. 1. The most comprehensive “Smart Reach” marketing tool for brands to engage their fans, ‘in-the-moment’
  2. 2. 2 PAIN Fan Event $2.8 Billion lost in potential sales due to pain and hassle of event merchandising. (according to study by Neilson)
  3. 3. MARKET FIT Vicci’s Value Integrated event merchandising that empowers brands to reach their fans in the moment, at the peak of engagement! 3
  4. 4. Marketing / Commerce Mobile App • Killer design • Simple UI/UX • Fans shop from anywhere • Deliver exclusive content • Sponsor channel • White Label Options 4
  5. 5. FEATURES Discount Codes Inputing a discount code changes the cost of an item for purchase. ! Use to market exclusive offers to fans 6
  6. 6. FEATURES VIP Treatment Vicci “Experiences” provide artists an engaging way of interacting with their fans. 7
  7. 7. FEATURES Geo-Exclusive Items Individual items can be locked from purchasing until unlocked by a user either by verifying their location or inputing an authorized access code. 8
  8. 8. Merchandising 5 Merchandise a Priority • High quality apparel • Great design to fit brand • No longer an after thought • Deliver to fans what they want
  9. 9. Vicci Dashboard Analytics 6 • Real time analytics • Inventory management • Create marketing campaigns • Know your fans
  10. 10. The shift from e-commerce to mobile commerce (eMarketer.com) WHY NOW? 7
  11. 11. Stadium Wifi Coverage ! Source: Cisco VNI 2014. WHY NOW? 8
  12. 12. HIPSTERHACKERHUSTLER SEAN HUNTINGTON FOUNDER / CEO MIKEY MURPHY FOUNDER / CTO GARRETT GRETSCH FOUNDER / SALES • BYU Visual Arts • Owner of Sweet Cakes Music Venue • Connoisseur of Cookies • BYU Computer Science • UI/UX Master • Pokemon Master • BYU Commercial Music • 10 Years in Music Industry • The Real Rockstar DREAM TEAM 13 To run an efficient team, you only need three people:(Forbes - “Startup Dream Team”)
  13. 13. ADVISORS JOHN RICHARDS HEAD OF OPERATIONS GOOGLE FIBER PROVO MIKE DODSON ENTREPRENEUR IN RESIDENCE IDEA LAB PASADENA DON OSMOND TALENT MANAGER, OWNER OZCOMM SID KROMMENHOEK PARTNER PEAK VENTURES • Chairman of the Advisory Board • Co-Founder BoomStartup • Partner - Utah Angels • President - FirstStep Advisers • Life in Music Industry • PR Undergrad - BYU • Columnist - Deseret News • $800M+ in Previous Exits • Founder/CEO - iFan Media • Product Strategy - Mirapoint • Founder - Zinch • Partner - HKK Marketing • Partner - Peak Ventures RACHEL DUNHAM PRODUCTION MANAGEMENT LIVE NATION JAMESON HASLAM INVESTOR RELATIONS BAIN CAPITAL • 7 Years in Music Industry • Production Asst. - Chris Brown • Pop & Country Music Industry • Working operationally w/ Vicci • Stanford Economics Undergrad • Added $1M+ in recurring rev at Addepar • Raised $15m+ at Addepar 14
  14. 14. Let’s Conquer! ! Sean Huntington sean@getvicci.com 480.433.6774

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