Substantial ROI & ROI-Compelling Platform: Over the course of the past two years, ranking officials in African government began discussions with top leaders and organizational investors in Global Natural Resources. Through these formed relationships, outside conversations unveiled that no Black African manned crew has sailed the original routes the slaves traveled from West Africa to Europe & the Americas...

1. Ghana Ocean Racing Team
IMOCA Open Class 60 Racing Team 1 Year Sponsorship Proposal
Training & World Tour Phase I
1

2. About Us
■ Incorporated in Ghana, we are the 1st Ghanaian Open Class 60 Sailing Team with a goal to become the 1st
sub-Saharan African team to compete at the International Monohaull Open Classes Association (IMOCA)
level
■ Gain unprecedented global exposure across both the emerging and growth markets as well as top tier
global markets by sponsoring the 1st Ghanaian Open Class 60 sailing team
– Ghana National Sports Authority issued approval in April 2012
– Significant brand impact globally is achieved through the breakthrough value of becoming the inaugural
sponsor of a new national team
– Skipper is a long time happy British Airways Gold customer.
■ Exposure goes beyond leveraging training and completing the double handed global course, but starts
immediately from acquisition, training, and team development process.
■ Sponsorship opportunities available to help BA build its market leading brand in Africa
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3. Mission
■ Simply stated, our mission is build the 1st Ghanaian International Open Ocean Sailing Team
that will develop African skippers and the sport across sub-saharan Africa as well as deepen
penetration across minority demographics world wide.
■ Currently no Sub-Saharan African Sailing Teams playing at the International level
■ Become the 1st Sub-Saharan African (Ghanaian) team to qualify complete double
handed round-the-world course similar to Vendee Globe and Barcelona World Race.
■ Acquire boat, complete training, and complete a round-the-world course along a route
similar to the major IMOCA competitions with 7 stopovers.
■ Extend domestic and global brand with a unique approachable non-elitist image that
will attract name recognition across the emerging and developed markets
■ Promote diversity in the industry and sport, a charitable consistent with your corporate
mission, and expand your global audience
■ Qualify for IMOCA level competition such as Barcelona World Race or Vendee Globe
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4. Why
Sponsor
■ Quality Brand association with 1st ever African ■ Coveted Demographic
National Team
■ Sales and promotion
■ The “Green” Aspect and vehicle to promote a
cause key to your mission ■ Global Media exposure
■ Sports & Sportsmanship ■ 5x Return on Investment
■ An Extreme Sport
Vendee Globe Case Study
• 466 hours of TV broadcasts, 42M euros Vendee Globe Media Reach & Advert Value
• 300 hours of radio, 25M euros
• 105 hospitality operators and pantoons
• 1,680,000 visitors to the race village
• 49 million website visitors
• 3332,000 virtual players
4

5. Marketing
Effort
■ Pre-Training and Training ■ En Route & Stopovers ■ Post Race Value
• Multi-media website • Daily video shorts and social • Press release and media
• Daily videos and social media media marketing • Completion of film for
marketing • Video and teleconferences via distribution for further brand
• Corporate hospitality satellite awareness
• Press releases on progress • Blogging on social media sites • Corporate hospitality
• Coordination with event agency • Website real time tracking and • Event agency roadshow
to start collaboration with commentary similar to
IMOCA volvooceanrace.com
• Engage event sponsorship • Press and media events at
agency for activation solutions stopovers
• Corporate hospitality events at
stopovers
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6. Sponsorship
ROI
■ Announcement & Training ■ Race Course & Participation ■ Post Race Value
• The buzz - Leverage • The buzz – leverage historic (1st • Corporate hospitality
sponsorship announcement black team) attempt round the • Speaking circuit
• Film and track training progress world race course • Non-race tours & media
• Media stories throughout • Leverage race media to gain • IMOCA qualifiers and media
training and prep process advertising and marketing ROI
• Expanded and more diverse • Event agency coordination
media market to emerging during round the world race
markets • Extensive media events and
• Corporate hospitality during corporate hospitality at
training period stopovers
• Leading event agency with
experience in maximizing ROI
for sponsors
■ Est. Sponsor Advertising Value ■ Est. Sponsor Advertising Value
■ Est. Sponsor Advertising Value
$3M $1M
$2M
A $1M sponsorship yields 5x ROI not including intangible benefits
6

7. Team
Agbeli Ameko Eyram Hevi
Co-Skipper Co-Skipper
Passports: US & Ghana Passport: Ghana
The co-visionary behind the concept, He co-founded the energy news The co-visionary behind the concept, Mr. Hevi previously
service Enercast and founded a mesoscale weather forecasting firm
worked with leading NGO USAID in Ghana. He has lead
after his climate research work at Los Alamos. Mr. Ameko has lead sustainable development and exploration expeditions across Africa
sustainable development and mineral exploration projects across Africa. including Ghana, DR Congo, Liberia, and Guinea.
The Dubai Polo & Equestrian club is his home polo club where he trains
under Steve Thompson.
Team
■ Skipper Trainer
Responsible for training skippers and preparing them for the race while familiarizing them with operating a Class 60 yacht in single-handed and
double-handed mode.
■ James Darden, VP Business Development and CEO of Ghana Ocean Racing Foundation
Internal point person for public relations for team and movie. Responsible for relationships with business partners of the team.
■ Sean Berkey
Director of Global Sponsorship & Platforms. Manages Sponsor Relationships and Development
■ Advisors: Mary Fuka, Brandon Cooke, Dan Arensmeir
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8. The Film
Title: TBD
Logline: Follow Agbeli Ameko and Eyram Hevi as they learn to become a world class
yachtsman as the first black (Ghanaian) to sail around the world along a 24,000 nm
double-handed course.
Genre: Docu-Style Reality Series or documentary
Producer: TBD
SYNOPSIS: This movie is a gripping, dramatic, funny, and exciting journey of two African men from Ghana who
set out to become world class sailors to achieve the dream of sailing around the world at a competitive level in
an Open Class 60 Yacht.
Their goal is to become the 1st African skippers to compete in Vendee Globe or Barcelona Race around the
world. They first train and complete a round the world course similar to Vendee Globe. More people have
conquered Mt. Everest then have achieved this goal. The journey begins with Mr. Ameko and Mr. Hevi acting on
their dream putting a down payment on an Open Class 60 yacht and pitching sponsors around the world. The
movie follows their journey from the beginning all the way through qualification, entry, and completion of the
round-the-world race. The audience will watch as they learn to sail and operate the boat coached by a legendary
single-handed yachtsman. This is an uplifting story about courage, sportsmanship, competition, and
determination.
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9. The Course
HISTORIC TBOR Ghana Double-Handed Sailing Course - 2013 IMOCA RACE COURSES
Newport Beach 3800
USA NYC Alicante
Charleston
2000
St. Michael Accra
Honolulu Barbados Ghana
USA 4400
4200
CapeTown Auckland
3800 2500 South Africa New Zealand
7400
Rough distance in nautical miles, total ~26000nm 9

10. Ghana
Background
■ Ghana has a wholesome image and reputation
■ Football team: Black Stars
■ Until now, no African country has fielded a national
sailing team or any IMOCA level competitors
■ Despite a rich fishing and coastal tradition, no
Ghanaian skippers are playing at the IMOCA level
■ Population of 22M and just entered 2nd world status
with over 10% annual GDP growth – one of the
highest in the world.
■ A Ghana team would be a historic feat attracting
enhanced global media attention and recognition
then traditional teams for the country, Africa, and the
sport. 10

11. Boat
■ Specifications ■ Spare Sails
USED RACE WORTHY BOATS ARE ON THE MARKET Open 60 Owen Clarke / Southern Ocean Small solent, Code 1, Code 5, Old mainsail
Year: 2002 Corporate mainsail, Code 3, Code 4,
Located In Caen, France Solent, Code 7, Unused Trisail, Code
Hull Material: Composite 2,Large solent
Engine/Fuel Type: Single diesel
YW# 63429-2273786
Builder: Southern Ocean Marine, New Zealand
■ Mechanical
Engine: Yanmar 3JH4E with Sillette custom,
Designer: Owen Clarke Design
saildrive (new 2010), Alternator: Leece-
Dimensions
Neville 175 AMPS 24V Model
LOA: 60 ft 0 in
8RL3021,Keel Ram: Greg Waters (Central
Beam: 17 ft 8 in
coast hydraulics),
Maximum Draft: 14 ft 9 in
Genoa Ram: Custom, Pilot Rams: 2 X
Displacement: 2008 IMOCA 8530k
Raymarine Linear type 2, Halyard Locks:
Karver K-Locks X 3, Harken Winches: 990
■ Mast & Rigging X 2,
Formula Spars UK 27.5m fixed carbon fibre 65 X 4, 65.3 X 1
mast, 3 spreader (new 2008)
Formula Spars UK Carbon boom (new 2004)
Future Fibres PBO Standing rigging (new 2008)
■ 40 Foot Container
Shore power supply, Auxiliary generator,
Blew Stoub Running rigging
Strip lighting, Work bench, Shelving for curver
box storage, Cradle on 20ft Container base
■ Mast & Rigging
Main, Genoa,Solent,Small Solent,Trinquette
Masthead, code 0,Fractional 0,Jib top, Code 3,
■ Other
Complete safety equipment under IMOCA
Code 5, Masthead code 2,Frac code 6,Storm
rules, full electronics and electrical systems
jib.
including communications and onboard
computer systems.
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12. Sponsorships
SPONSORSHIP OPPORTUNITIES
Gold Sponsor (3) Silver Sponsor (4)
• 1 of 3 Logos prominently displayed on Main • Choice of 1 of 4 prime logo
Sail & Uniforms placement on the boat itself
• 2 day Onboad Hospitality • Recognition as sponsor in 10
LOGOS HERE
• 10 Stop-over event sponsor stop-over events
• Dedicated Yacht Club Liaison
• Credited in Documentary, Daily Videos, and
team media
Credentialed Patron (unlimited)
Bronze Sponsor (10) • Logo on website
• 10 logo placements on deck (above line) • Script Namelist on Hull below line
• Custom selection of local • Association as an official
“credentialed patron of Team
r Lo
go Ghana” and patron access to
You stopover events
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13. Official
Team
Suppliers
■ Official suppliers supply their expertise, products, or services to the sailing team from inception till
completion of competitions in exchange for global exposure.
■ Technology & Travel
– Communications
– Weather technology (advanced mesoscale forecasting)
– Official Airline (Exclusive)
■ Clothing and Gear
– Skipper and team clothing with sponsor brands and supplier logo (i.e. Patagonia, Rolex, Northface)
■ Benefits
– Recognition on team website, film, social media, and in all other media relations work
– Official supplier can develop its own marketing campaign around its supplier participation
– Low cost method to achieve significant return on investment
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14. Other
Opportunities
■ Other opportunities include
■ Exclusive Title Sponsorship
■ Filming Rights and Distribution
■ Brand Merchandising
■ Team and sponsor multimedia website
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