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Large events like the World cup or Olympics always present a coordination and governance problem involving multiple entities from multiple levels of public administration like a Municipality, State, Federal government, and international organizations. It also involves both the public and private sectors.
This usually results in dozens of stakeholders with asymmetric capabilities, needs, interests and goals. The coordination and governance in these cases presents a special problem within the governance and structuring theories.
This article analyses this problem in light of the existing theories and shows how this problem was addressed within the tourism public policy in Minas Gerais for the World Cup 2014. This event has not yet occurred but planning and preparation is already underway.