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Putting Your Mobile Phones and Tablets to Work Market Insight Again, consider the immediate payoff from a capability of this type: fewer data entry errors, no paper, no duplication of effort, and quicker access to customer information. All from being able to fill out and transmit a form right on site, either while talking with a customer or out in the car immediately after a call. These are just two of the more popular mobile business applications that are available today. Their benefits are straightforward and quantitative. And the versions that have been created for the U.S. small business typically reflect a knowledgeable view of this market’s unique needs: • User-friendly design—Any complexity has been driven out. These solutions are easy to deploy and easy to use. • Only the features that are necessary—Extra bells and whistles turn off small business owners. These focused solutions provide the capabilities that are directly needed. • Ability to work on employees’ current mobile phones—The best solutions are device-agnostic. Some even work on basic feature phones. • Fast, hard-dollar ROI—Quick financial payback makes the investment worthwhile to always-frugal small business owners. • Affordable pricing—Per-user/per-month application pricing is affordable and eminently scalable. Many of these solutions can even be billed right on the monthly wireless carrier invoice. And savvy vendors will go one step further and work with partners to offer attractive pricing on devices and data plans. The selection of mobile small business applications is expected to keep expanding, with even more solutions that can increase sales, improve profits, and lower expense. Properly designed mobile applications are low-risk, high-reward opportunities for any small business owner. sprint.com/biz360 About Frost & Sullivan Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The companys Growth Partnership Service provides the CEO and the CEOs Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from over 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.C O N TA C T U S 877.GoFrost (877.463.7678) • firstname.lastname@example.org • www.frost.com