2. Using Conventions
Reggae artists are
conventionally
shown with happy
expressions and long
dreadlocks.
A conventional
location is an
Clothing is shown as
urban city. A loud,
baggy, colourful and
vibrant and busy
worn.
atmosphere.

3. My video!
My artist is wearing
high tops,
conventional to
His hair is long
most reggae artists.
and similar to a
dreadlock style.
My artist was shown Increasing the
always wearing baggy style of a
jeans to show his layback conventional
personality. Adding to a artist which I feel
conventional reggae gave the best
artist. effect for the
reggae genre.

4. Goodwin's theory
 Voyeurism
In this scene my artist
is watching TV in a
private place of his Lyrics to
bedroom.
 Close up of the artist
visuals
I used various The scene cuts from my artist
close ups of my to a still image of a person
artist to help show being happy. This happens as
he is the main the lyrics of “Don’t worry be
focus. happy” play.

5. I decided to add to the
forms of voyeurism by
using a handheld
camera effect.
I attempted to keep the focus This effect helped give the
on my artist at the beginning of audience a private view of
the video to introduce as the my artists life which is
main artist of the video. wouldn’t usually see.
I chose to increase the
focus and develop the
focus by showing my
artist twice on the same
scene.

6. These extra
images of “happy”
people helped
convey that the
genre reggae is By combining images of
shared amongst various “happy” people and
I attempted to my artist. It gave the
various people.
take the main audience a complete feel
focus off the artist of happiness which is
and equally share important to my chosen
it throughout other genre of reggae.
actors.