Engage readers on your Facebook page by providing useful, positive information and connecting on a personal level. Promote your book by regularly writing a short blog and sharing the link on Facebook, or by posting images and descriptions of your book. Use giveaways and raffles before or during your book launch to build buzz. Direct calls to action by asking fans to share, comment, or like posts, and by using immediacy language like "act now" to spread the word about your book or new Facebook page.

1. Advice for Busy Authors:
How to Engage Readers
with Your Facebook Page
By @FauziaBurke

2. Engage Your Readers

3. Consider tone and content carefully (Be
friendly but professional)
Provide useful and positive information
Connect on a personal level
!

4. Promote Your Book

5. Ways To Promote Your Book
1. Write a short blog regularly
2. Share a link to your blog on
Facebook
3. Post an image of your book with a
short description
4. Consider giving away one copy of
your book every day for a week

6. Use a Giveaway or Raffle:
!
Before your book is published to build up
buzz
During launch to announce the
publication
Or during a special event or holiday

7. Just Ask

8. Direct calls to action on Facebook are
extremely effective.
Ask your fans to share, comment, or like a
post
You can ask your followers to help spread
the word about your book or your new
Facebook page
Just remember to give before you ask

9. Use Immediacy

10. “act now”
“on sale
today”
“be
the first to
receive this
special
offer”
Use terms like:

11. Please join us on Facebook
!
www.facebook.com/FSBAssociates
!
www.facebook.com/FauziaSBurke
@fsbassociates
www.fsbassociates.com