2. Why Epinion? 3
Epinion panels worldwide 4
Vietnamese panel 5
Danish panel 7
Swedish panel 9
Norwegian panel 11
Finnish panel 13
Thai panel 15
Ukrainian panel 17
Bangla panel 19
How to start your first survey? 21
Content
2
3. 3
> Easy accessible high quality panels
Why Epinion?
Professional Sampling Tool
High Quality Panels
If you can make your own survey questions,
you can just send us the link to embed to our
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Compliant with ESOMAR regulations
Large number of recruitment channels and
standardized recruitment questions
Apply a very stringent respondent
quarantine practice
Interesting invitations, not too long surveys
and constant evaluation of respondents’
feedback
Expertise
Our professional research team serves with
high expertise – from survey design to
analysis, reporting and translation
5. 5
The Vietnamese panel at a glance
HA NOI. 20%
DA NANG. 2%
HO CHI MINH. 47%
CAN THO. 1%
Source: Epinion, August 2012, Vietnamese Panelists by Province, N = 208,994
Strongest panelist
growth
Province with less
than 1%
Unreached province
>200,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 12,000
Panel size 208,994 Active recruitment channels 81
6. 6
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Vietnamese panel
GENDER
DO YOU HAVE ANY CHILDREN?
72%
28%
No
Yes
HOUSEHOLD SIZE
1%
4%
14%
39%
41%
1
2
3
4
5 or more
EDUCATION
6%
5%
13%
3%
74%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
51%
49%
Male
Female 13%
66%
16%
3% 1% 0%
15-19 20-29 30-39 40-49 50-59 60+
AGE
MONTHLY HOUSEHOLD INCOME (VND)
22%
43%
30%
2%
2%
Under 3 Million
3 - 7.499 Million
7.5 - 29.999 Million
30 - 44.999 Million
Above 45 Million
EMPLOYMENT
3%
37%
1%
0%
2%
56%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
7. 7
The Danish panel at a glance
>157,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 7,500
Panel size 157,133 Active recruitment channels 510
Source: Epinion, August 2012, Danish Panelists by Region, N = 157,133
Region with more
than 30%
Region with less
than 30%
Region with less
than 20%
NORDJYLLAND. 9%
HOVEDSTADEN. 34%
SJÆLLAND. 15%
SYDANMARK. 21%
MIDTJYLLAND. 21%
8. 8
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Danish panel
GENDER
DO YOU HAVE ANY CHILDREN?
55%
45%
No
Yes
HOUSEHOLD SIZE
18%
36%
17%
19%
10%
1
2
3
4
5 or more
EDUCATION
16%
11%
33%
23%
17%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
42%
58%
Male
Female
6%
13%
19%
23%
20%
16%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (DKK)
15%
30%
36%
13%
6%
< 199,999
200,000 - 399,999
400,000 - 749,999
750,000 - 999,999
> 1,000,000
EMPLOYMENT
4%
13%
1%
15%
8%
59%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
9. 9
The Swedish panel at a glance
Source: Epinion, August 2012, Swedish Panelists by Region, N = 29,073
>29,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 3,500
Panel size 29,073 Active recruitment channels 108
SKÅNE. 17%
STOCKHOLMS. 19%
VÄSTRA GÖTALANDS. 14%
Region with more
than 10%
Region with less
than 10%
Region with less
than 3%
10. 10
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Swedish panel
GENDER
DO YOU HAVE ANY CHILDREN?
57%
43%
No
Yes
HOUSEHOLD SIZE
19%
36%
17%
18%
11%
1
2
3
4
5 or more
EDUCATION
10%
22%
8%
17%
42%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
37%
63%
Male
Female
8%
14%
18%
21%
18% 19%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (SEK)
17%
36%
36%
7%
3%
< 199,999
200,000 - 399,999
400,000 - 749,999
750,000 - 999,999
> 1,000,000
EMPLOYMENT
5%
14%
1%
15%
5%
59%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
11. 11
The Norwegian panel at a glance
Source: Epinion, August 2012, Norwegian Panelists by Region, N = 22,823
>22,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 2,500
Active recruitment channels 75
ØSTLANDET. 53%
NORD-NORGE. 10%
MIDT-NORGE. 8%
SØRLANDET. 4%
VESTLANDET. 20%
Panel size 22,823
Region with more
than 40%
Region with less
than 40%
Region with less
than 10%
12. 12
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Norwegian panel
GENDER
DO YOU HAVE ANY CHILDREN?
54%
46%
No
Yes
HOUSEHOLD SIZE
17%
30%
18%
20%
15%
1
2
3
4
5 or more
EDUCATION
10%
8%
20%
15%
47%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
40%
60%
Male
Female
12%
23% 22%
20%
12%
8%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (NOK)
23%
37%
32%
5%
3%
< 299,999
300,000 - 599,999
600,000 - 1,124,999
1,125,000 - 1,499,999
> 1,500,000
EMPLOYMENT
3%
24%
2%
9%
3%
58%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
13. 13
The Finnish panel at a glance
Source: Epinion, August 2012, Finnish Panelists by Region, N = 20,051
>20,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 3,000
Panel size 20,051 Active recruitment channels 56
ULEÅBORGS. 7%
LAPPLAND. 3%
ÖSTRA FINLANDS. 9%
SÖDRA FINLANDS. 47%
VÄSTRA FINLANDS.
32%
ÅLANDS.
<1%
Region with more
than 40%
Region with less
than 40%
Region with less
than 10%
14. 14
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Finnish panel
GENDER
DO YOU HAVE ANY CHILDREN?
59%
41%
No
Yes
HOUSEHOLD SIZE
23%
36%
16%
16%
10%
1
2
3
4
5 or more
EDUCATION
7%
3%
31%
9%
51%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
41%
59%
Male
Female
4%
18%
24%
22%
19%
12%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (EUR)
18%
31%
35%
10%
6%
< 19,999
20,000 - 39,999
40,000 - 74,999
75,000 - 99,999
> 100,000
EMPLOYMENT
3%
11%
4%
13%
7%
63%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
15. 15
The Thai panel at a glance
>56,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 9,000
Panel size 56,128 Active recruitment channels 20
NORTH 14%
Source: Epinion, August 2012, Thai Panelists by Region, N = 56,128
NORTH EAST 13%
CENTRAL 18%
GREATER BANGKOK
40%
SOUTH 9%
Region with more
than 40%
Region with less
than 40%
Region with less
than 10%
16. 16
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Thai panel
GENDER
DO YOU HAVE ANY CHILDREN?
80%
20%
No
Yes
HOUSEHOLD SIZE
3%
8%
17%
34%
38%
1
2
3
4
5 or more
EDUCATION
4%
9%
12%
5%
69%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
43%
57%
Male
Female
33%
30%
18%
7%
3%
1%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (BAHT)
45%
23%
16%
5%
11%
< 179,999
180,000 - 359,999
360,000 - 674,999
675,000 - 899,999
> 899,999
EMPLOYMENT
4%
51%
1%
1%
2%
40%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
17. 17
The Ukrainian panel at a glance
>62,000
Panelists nationwide
CURRENT STATUS
Monthly inflow of new panelists 3,000
Panel size 62,208 Active recruitment channels 35
18. 18
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Ukrainian panel
GENDER
DO YOU HAVE ANY CHILDREN?
45%
55%
No
Yes
HOUSEHOLD SIZE
6%
19%
33%
27%
15%
1
2
3
4
5 or more
EDUCATION
1%
3%
14%
8%
74%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
66%
34% Male
Female 6%
38%
27%
15%
10%
4%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (UAH)
48%
36%
12%
2%
3%
< 29,999
30,000 - 59,999
60,000 - 112,499
112,500 - 149,999
> 150,000
EMPLOYMENT
7%
11%
4%
6%
7%
64%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
19. 19
The Bangla panel at a glance
>37,000
Panelists nationwide
CURRENT STATUS
Panel size 37,127 Active recruitment channels 10
Monthly inflow of new panelists 7,500
20. 20
Background information: Gender, Age, Education, Family, Income and Employment distributions
The Bangla panel
GENDER
DO YOU HAVE ANY CHILDREN?
68%
32%
No
Yes
HOUSEHOLD SIZE
3%
8%
15%
29%
45%
1
2
3
4
5 or more
EDUCATION
1%
1%
2%
3%
93%
Primary school
High school
Secondary school:
technical/vocational type
Secondary school:
university-preparatory
type
University or college level
education
92%
8%
Male
Female
2%
65%
26%
4% 1% 0%
15-19 20-29 30-39 40-49 50-59 60+
AGE
YEARLY HOUSEHOLD INCOME (BDT)
56%
17%
8%
5%
13%
< 79,999
80,000 - 159,999
160,000 - 299,999
300,000 - 399,999
> 399,999
EMPLOYMENT
1%
17%
0%
0%
15%
66%
Other
Student
Homemaker
Retired, pensioner
Currently unemployed
Employed
21. 21
How to start your FIRST survey?
WHAT’S NEXT >
Set up your own survey Epinion creates a new
project in our sampling
tool and sends you a URL
link to place into your
survey
Perform a test study to
ensure that everything
works correctly
Epinion invites
respondents and begins
the data collection
process
Create
questionnaire
STEP 1
Build
sample
STEP 2 STEP 3
Schedule
and launch
survey
STEP 4
Keep track of
survey
completion
Send your request to RFQ@epinion.asia
1
Receive the quotation and confirm the cost
2
Then you are ready for the first survey
3
22. 22
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