10. - “Jos Van Bedoff,
noticed that someone
had put small, discrete
red dots in the
barracks urinals,
which dramatically cut
back on misdirected
flow."
11. Van Bedoff decided that guys want to directly aim at
an animal they can immobilize. Guys, he felt, can
always beat flies. That's why flies are so satisfying.
Reported after using 80% of reduced spillage
Altering human behavior due to social design
12. Political Spectrum
Governments are now designing websites to increase
society contribution
Global Websites – United States Website
Empower an individual to take a stand on issues