SlideShare uma empresa Scribd logo
1 de 66
Baixar para ler offline
EXTREME
PITCH
Emiland De Cubber • w w w.e mil a nd .m e
TO ME , YO U’ RE A LL LI K E H IM.
1




 L AS T   M IN UTE

BRANDING
60-SECOND IDENTITY


               Abc
Name   Color   Font
HOW TO
    FIND YOUR COLOR SCHEME




Colour Lovers      Eyedrop.me
LOOKING FOR A FONT ?
LOOKING FOR A FONT ?



  Most common
 startup font ever.
LOOKING FOR A FONT ?


  Most common
 startup font ever.
  This one too.
D ON M cM ILLAN • D EAT H BY POW ER POINT
HOW TO
      FIND THE BEST FONTS




Font Squirrel        Lost Type
60-SECOND IDENTITY


               Abc
Name   Color   Font
!
BEWARE   O F   SO ME
COMBINATIONS
Low cost.
Best customer service.
SATURDAY NIGHT
  MOVIES (D)
2




  TH E

BASICS
A S LID E IS NOT HING B U T A B IL L B OA RD
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA


            This is not a slide.
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA
BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA


              It’s a slidument.
INFO
                  INFO INFO INFO INFO
                  INFO INFO INFO INFO
                  INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
                                          WOW !
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO
INFO INFO INFO INFO INFO INFO INFO INFO




    Document                               Slide
IDEAL NUMBERS OF WORDS

   6     A tweet    60




  Seth   Tech Guy   Nancy
3




 K E Y   POI N TS   OF

STRUCTURE
STRUCTURE SUGGESTION




      5 MINUTES
STRUCTURE SUGGESTION



      5 MINUTES
STRUCTURE SUGGESTION



      5 MINUTES




     15s « Hello »
STRUCTURE SUGGESTION



      5 MINUTES




   15s « Problem »
STRUCTURE SUGGESTION



      5 MINUTES




   30s « Solution »
STRUCTURE SUGGESTION



      5 MINUTES




  1min 20s « Demo »
STRUCTURE SUGGESTION



      5 MINUTES




 1 min 20s « Market »
STRUCTURE SUGGESTION



       5 MINUTES




  1 min 20s « Vision »
STRUCTURE SUGGESTION

      5 MINUTES
        Hello
       Problem
       Solution
        Demo
       Market
        Vision
4




THE   R IGHT

IMAGES
CHO OS E W ISELY
THIS IS NOT A PARTNERSHIP.
THESE ARE.
HOW ?


 Art       Music     Movies




History   Cultures     ...
WHERE ?


                 $€£                CC

Your Pictures   Stock Photos   Creative Commons
HOW TO
FIND COOL & FREE IMAGES




Flickr           Compfight
5




E VE RYON E   N EED

SYMBOLS
GATHER YOU R P ERSONA L SY MB O L L IB R A RY
I love symbols
I love Facebook
Give me a roman triumph
I need a ride
HOW TO
     FIND PLENTY OF SYMBOLS




The Noun Project   The PNG Project
6




PRES E N TIN G

NUMBERS
SAY GO O DBYE TO JUN K C HARTS
OUR MARGIN IS DECREASING SINCE 2009

      Brand 1   Brand 2   Brand 3

10


8


6


4


2


0
     2009       2010       2011
OUR MARGIN IS STAGNATING SINCE 2009

      Brand 1   Brand 2   Brand 3

10


8


6


4


2


0
     2009       2010       2011
OUR MARGIN IS INCREASING SINCE 2009

      Brand 1   Brand 2   Brand 3

10


8


6


4


2


0
     2009       2010       2011
EXAMPLE 1
MARKET SIZING
Startup Weekend Market
Startup Weekend Market

   Parisian people   12 M
Startup Weekend Market

   Parisian people      12 M
   Between 18 and 30   x 30 %
Startup Weekend Market

   Parisian people      12 M
   Between 18 and 30   x 30 %
   Who read WIRED       x1%
Startup Weekend Market

   Parisian people       12 M
   Between 18 and 30   x 30 %
   Who read WIRED        x1%

 ADRESSABLE POPULATION   36 K
EXAMPLE 2
  BUDGET
For every 1000€ you invest


           DEVELOPMENT




                 PARTNERSHIPS
  DESIGN

                COMMUNICATION
7




 BA C K   TO

REALITY
Black Screen.
RECAP
MO R E TI P S O N :

www.emiland.me
THANK YOU
                       hello@emiland.me
                            @emilanddc




                       All symbols from the Noun Project
Stratos Pictures from Red Bull & WIRED • Death by Powerpoint by Don McMillan
Tiger by Robert Saucier • Slide Analysis by (davide) • Pie Chart by AtomicShed

Mais conteúdo relacionado

Mais procurados

Five Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same SlideFive Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same Slide
Crispy Presentations
 

Mais procurados (20)

Dear NSA, let me take care of your slides.
Dear NSA, let me take care of your slides.Dear NSA, let me take care of your slides.
Dear NSA, let me take care of your slides.
 
How to Design a Killer Deck - 8 Essential Tips in Presentation Design
How to Design a Killer Deck - 8 Essential Tips in Presentation DesignHow to Design a Killer Deck - 8 Essential Tips in Presentation Design
How to Design a Killer Deck - 8 Essential Tips in Presentation Design
 
You Suck At PowerPoint!
You Suck At PowerPoint!You Suck At PowerPoint!
You Suck At PowerPoint!
 
The Hard Truths of Entrepreneurship
The Hard Truths of EntrepreneurshipThe Hard Truths of Entrepreneurship
The Hard Truths of Entrepreneurship
 
10 Superheroes at Work
10 Superheroes at Work10 Superheroes at Work
10 Superheroes at Work
 
Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!
 
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
 
Slides That Rock
Slides That RockSlides That Rock
Slides That Rock
 
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
SlideShare Experts - 7 Experts Reveal Their Presentation Design SecretsSlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
 
13 Alternatives to Using Bullet Points in Presentations
13 Alternatives to Using Bullet Points in Presentations13 Alternatives to Using Bullet Points in Presentations
13 Alternatives to Using Bullet Points in Presentations
 
Why Boards Matter: Building and Developing a World Class Board of Directors
Why Boards Matter:  Building and Developing a World Class Board of DirectorsWhy Boards Matter:  Building and Developing a World Class Board of Directors
Why Boards Matter: Building and Developing a World Class Board of Directors
 
How to Use Photography for Great Presentations
How to Use Photography for Great PresentationsHow to Use Photography for Great Presentations
How to Use Photography for Great Presentations
 
10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
 
The Science of Presentations
The Science of PresentationsThe Science of Presentations
The Science of Presentations
 
Fight for Yourself: How to Sell Your Ideas and Crush Presentations
Fight for Yourself: How to Sell Your Ideas and Crush PresentationsFight for Yourself: How to Sell Your Ideas and Crush Presentations
Fight for Yourself: How to Sell Your Ideas and Crush Presentations
 
Great Speakers Tell Stories
Great Speakers Tell StoriesGreat Speakers Tell Stories
Great Speakers Tell Stories
 
New Rules For Power Point Presentations (Revised)
New Rules For Power Point Presentations (Revised)New Rules For Power Point Presentations (Revised)
New Rules For Power Point Presentations (Revised)
 
People Don't Care About Your Brand
People Don't Care About Your BrandPeople Don't Care About Your Brand
People Don't Care About Your Brand
 
Five Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same SlideFive Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same Slide
 
Making Slides that Rock and Resonate
Making Slides that Rock and ResonateMaking Slides that Rock and Resonate
Making Slides that Rock and Resonate
 

Semelhante a Extreme Pitch [UPDATED]

Dre Labre - The Game Of Opposites
Dre Labre - The Game Of OppositesDre Labre - The Game Of Opposites
Dre Labre - The Game Of Opposites
Refresh Events
 
Sticky Presentations
Sticky PresentationsSticky Presentations
Sticky Presentations
Libby Spears
 

Semelhante a Extreme Pitch [UPDATED] (20)

Extreme Pitch - Quick tips for startupers in a rush
Extreme Pitch - Quick tips for startupers in a rushExtreme Pitch - Quick tips for startupers in a rush
Extreme Pitch - Quick tips for startupers in a rush
 
7 tips presentations
7 tips presentations7 tips presentations
7 tips presentations
 
7 tips to create visual presentations
7 tips to create visual presentations7 tips to create visual presentations
7 tips to create visual presentations
 
MY LI TEST UPLOAD
MY LI TEST UPLOADMY LI TEST UPLOAD
MY LI TEST UPLOAD
 
Dre Labre - The Game Of Opposites
Dre Labre - The Game Of OppositesDre Labre - The Game Of Opposites
Dre Labre - The Game Of Opposites
 
Что-то там про Сторителлинг
Что-то там про СторителлингЧто-то там про Сторителлинг
Что-то там про Сторителлинг
 
Innovation with extreme consumers
Innovation with extreme consumersInnovation with extreme consumers
Innovation with extreme consumers
 
Utilizzare le fiabe in classe prima
Utilizzare le fiabe in classe primaUtilizzare le fiabe in classe prima
Utilizzare le fiabe in classe prima
 
Shiny Object! Brand Storytelling and Content Marketing for a Short Attention...
Shiny Object!  Brand Storytelling and Content Marketing for a Short Attention...Shiny Object!  Brand Storytelling and Content Marketing for a Short Attention...
Shiny Object! Brand Storytelling and Content Marketing for a Short Attention...
 
Sticky Presentations
Sticky PresentationsSticky Presentations
Sticky Presentations
 
Weird, Useful, Significant: Internet marketing NOW
Weird, Useful, Significant: Internet marketing NOWWeird, Useful, Significant: Internet marketing NOW
Weird, Useful, Significant: Internet marketing NOW
 
Brighton Y U No Reply_Bibi the Link Builder.pdf
Brighton Y U No Reply_Bibi the Link Builder.pdfBrighton Y U No Reply_Bibi the Link Builder.pdf
Brighton Y U No Reply_Bibi the Link Builder.pdf
 
Megan Youngmee Book
Megan Youngmee BookMegan Youngmee Book
Megan Youngmee Book
 
Make du Jour: Fostering Daily Creativity with Choice and Voice
Make du Jour: Fostering Daily Creativity with Choice and VoiceMake du Jour: Fostering Daily Creativity with Choice and Voice
Make du Jour: Fostering Daily Creativity with Choice and Voice
 
Jaquizzi viii
Jaquizzi viiiJaquizzi viii
Jaquizzi viii
 
The list get on and get lucky 2014
The list   get on and get lucky 2014The list   get on and get lucky 2014
The list get on and get lucky 2014
 
RailsGirls UX Workshop
RailsGirls UX WorkshopRailsGirls UX Workshop
RailsGirls UX Workshop
 
What Is A Producer?
What Is A Producer?What Is A Producer?
What Is A Producer?
 
Staying Ahead of Your Napster: Kellogg School of Management, November 2017
Staying Ahead of Your Napster: Kellogg School of Management, November 2017Staying Ahead of Your Napster: Kellogg School of Management, November 2017
Staying Ahead of Your Napster: Kellogg School of Management, November 2017
 
Fast Forward: Deploying our best selves, to build the future of developer co...
Fast Forward: Deploying our best selves,  to build the future of developer co...Fast Forward: Deploying our best selves,  to build the future of developer co...
Fast Forward: Deploying our best selves, to build the future of developer co...
 

Mais de Emiland

Mais de Emiland (9)

Keynote I Love You (But You're Bringing Me Down)
Keynote I Love You (But You're Bringing Me Down)Keynote I Love You (But You're Bringing Me Down)
Keynote I Love You (But You're Bringing Me Down)
 
Things I carry
Things I carryThings I carry
Things I carry
 
How I landed a job with Slideshare
How I landed a job with SlideshareHow I landed a job with Slideshare
How I landed a job with Slideshare
 
My Memoirs - HEC Entrepreneur Challenge
My Memoirs - HEC Entrepreneur ChallengeMy Memoirs - HEC Entrepreneur Challenge
My Memoirs - HEC Entrepreneur Challenge
 
Enjoy Résumé Saison 1 - Challenge Innovation Canal+ Studyka
Enjoy Résumé Saison 1 - Challenge Innovation Canal+ StudykaEnjoy Résumé Saison 1 - Challenge Innovation Canal+ Studyka
Enjoy Résumé Saison 1 - Challenge Innovation Canal+ Studyka
 
Enjoy Episode 2 - Challenge Innovation Canal+ Studyka
Enjoy Episode 2 - Challenge Innovation Canal+ StudykaEnjoy Episode 2 - Challenge Innovation Canal+ Studyka
Enjoy Episode 2 - Challenge Innovation Canal+ Studyka
 
Enjoy Episode 1 - Challenge Innovation Canal+ Studyka
Enjoy  Episode 1 - Challenge Innovation Canal+ StudykaEnjoy  Episode 1 - Challenge Innovation Canal+ Studyka
Enjoy Episode 1 - Challenge Innovation Canal+ Studyka
 
THEC Talks #1 Presentation
THEC Talks #1 PresentationTHEC Talks #1 Presentation
THEC Talks #1 Presentation
 
Pimp My Slide
Pimp My SlidePimp My Slide
Pimp My Slide
 

Último

EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
Earley Information Science
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
Enterprise Knowledge
 

Último (20)

A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 

Extreme Pitch [UPDATED]

  • 1. EXTREME PITCH Emiland De Cubber • w w w.e mil a nd .m e
  • 2. TO ME , YO U’ RE A LL LI K E H IM.
  • 3. 1 L AS T M IN UTE BRANDING
  • 4. 60-SECOND IDENTITY Abc Name Color Font
  • 5. HOW TO FIND YOUR COLOR SCHEME Colour Lovers Eyedrop.me
  • 6. LOOKING FOR A FONT ?
  • 7. LOOKING FOR A FONT ? Most common startup font ever.
  • 8. LOOKING FOR A FONT ? Most common startup font ever. This one too.
  • 9. D ON M cM ILLAN • D EAT H BY POW ER POINT
  • 10. HOW TO FIND THE BEST FONTS Font Squirrel Lost Type
  • 11. 60-SECOND IDENTITY Abc Name Color Font
  • 12. ! BEWARE O F SO ME COMBINATIONS
  • 15. SATURDAY NIGHT MOVIES (D)
  • 16. 2 TH E BASICS
  • 17. A S LID E IS NOT HING B U T A B IL L B OA RD
  • 18. BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA This is not a slide.
  • 19. BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA BLA It’s a slidument.
  • 20. INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO WOW ! INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO INFO Document Slide
  • 21. IDEAL NUMBERS OF WORDS 6 A tweet 60 Seth Tech Guy Nancy
  • 22. 3 K E Y POI N TS OF STRUCTURE
  • 23. STRUCTURE SUGGESTION 5 MINUTES
  • 24. STRUCTURE SUGGESTION 5 MINUTES
  • 25. STRUCTURE SUGGESTION 5 MINUTES 15s « Hello »
  • 26. STRUCTURE SUGGESTION 5 MINUTES 15s « Problem »
  • 27. STRUCTURE SUGGESTION 5 MINUTES 30s « Solution »
  • 28. STRUCTURE SUGGESTION 5 MINUTES 1min 20s « Demo »
  • 29. STRUCTURE SUGGESTION 5 MINUTES 1 min 20s « Market »
  • 30. STRUCTURE SUGGESTION 5 MINUTES 1 min 20s « Vision »
  • 31. STRUCTURE SUGGESTION 5 MINUTES Hello Problem Solution Demo Market Vision
  • 32. 4 THE R IGHT IMAGES
  • 33. CHO OS E W ISELY
  • 34. THIS IS NOT A PARTNERSHIP.
  • 36. HOW ? Art Music Movies History Cultures ...
  • 37. WHERE ? $€£ CC Your Pictures Stock Photos Creative Commons
  • 38. HOW TO FIND COOL & FREE IMAGES Flickr Compfight
  • 39. 5 E VE RYON E N EED SYMBOLS
  • 40. GATHER YOU R P ERSONA L SY MB O L L IB R A RY
  • 43. Give me a roman triumph
  • 44. I need a ride
  • 45. HOW TO FIND PLENTY OF SYMBOLS The Noun Project The PNG Project
  • 46. 6 PRES E N TIN G NUMBERS
  • 47. SAY GO O DBYE TO JUN K C HARTS
  • 48.
  • 49. OUR MARGIN IS DECREASING SINCE 2009 Brand 1 Brand 2 Brand 3 10 8 6 4 2 0 2009 2010 2011
  • 50. OUR MARGIN IS STAGNATING SINCE 2009 Brand 1 Brand 2 Brand 3 10 8 6 4 2 0 2009 2010 2011
  • 51. OUR MARGIN IS INCREASING SINCE 2009 Brand 1 Brand 2 Brand 3 10 8 6 4 2 0 2009 2010 2011
  • 54. Startup Weekend Market Parisian people 12 M
  • 55. Startup Weekend Market Parisian people 12 M Between 18 and 30 x 30 %
  • 56. Startup Weekend Market Parisian people 12 M Between 18 and 30 x 30 % Who read WIRED x1%
  • 57. Startup Weekend Market Parisian people 12 M Between 18 and 30 x 30 % Who read WIRED x1% ADRESSABLE POPULATION 36 K
  • 58. EXAMPLE 2 BUDGET
  • 59. For every 1000€ you invest DEVELOPMENT PARTNERSHIPS DESIGN COMMUNICATION
  • 60. 7 BA C K TO REALITY
  • 61.
  • 63. RECAP
  • 64. MO R E TI P S O N : www.emiland.me
  • 65.
  • 66. THANK YOU hello@emiland.me @emilanddc All symbols from the Noun Project Stratos Pictures from Red Bull & WIRED • Death by Powerpoint by Don McMillan Tiger by Robert Saucier • Slide Analysis by (davide) • Pie Chart by AtomicShed