3.  Build a Veterinary Charity Hospital.
 Helping to the community.
 Brand Expansion: Multinational.
 Comfort & Security for the animal.
 Modern Vaccination for animals.
 Providing better health Services.
 Animal Blood bank.
 Fund raising with Pet Charities.

4.  Charity Hospital
◦ Blue Cross
 Private Hospital
◦ Local Hospital
◦ Local Clinic

5.  Expert Doctors and well trained Assistant.
 Modern Equipment with Technologies.
 Better Environment than others.
 Reputation.
 Better communication with their customers.
 Strategic Marketing Plan.
 Business Expansion.
 Insurance Plan.

6.  Reputation of the Hospital service
 Customer satisfaction
 Customer Needs
 Demographic data on the target Market.
 Pet Categories.
 Available Charity organisation in the
community.

7.  Trustees are required
 Licence & Registration
 Negative Screening
 Social investment
 Reporting requirements
 Environmental Issues

8.  Joint Venture
◦ - With other pet charity organisation
# Promotion Based Alliances
- Strong Market Growth rates
- Developed Markets
- Increasing National awareness for animals .

10.  RCVS, Setting Veterinary Standards.
 http://www.pdsa.org.uk/
 Blue Cross.co.uk