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The 8095 Exchange: Millennials, Their Actions Surrounding Brands, and the Dynamics of Reverberation
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More people are using social media than ever before – and for longer, on an increasingly diverse array of devices. As a result, newsfeeds are cluttered, and fans are more distracted and discerning. In order to succeed, brands will increasingly turn to real-time creative, analytics and paid media to ensure that high-performing content reaches as many people as possible, at the moment they are most interested, to spark conversations and deepen customer relationships. As media converges, brands will invest in ways to complement original, visual content with fan-sourced creative. Promoting high-performing content that aligns with new “real content” search drivers will become essential. Brands will host epic social events to excite the base and invest in tools that help them target and engage one-on-one more efficiently. And brands will have a little fun in the process, remembering that brandplay can go a long way to telling their story. There are 10 social media essentials that can help guide brands to achieve success in 2013. We explore these essentials and case studies of brands in action.
Edelman Digital 2013 Social Media Trends
Edelman Digital 2013 Social Media Trends
Edelman Digital
The Edelman Digital Social Intelligence Command Center, in partnership with MATTER and HootSuite, created Social Matters - A series of data visualizations highlighting social conversations around special events.
Social Matters: The Ryder Cup
Social Matters: The Ryder Cup
Edelman Digital
When considering that more than half of Americans is now carrying a computer in his/her pocket, many technologists and marketers have blindly rushed to address mobility as it leads us to who-knows-where. So much of desktop behavior such as email and the web have followed us here, while incumbent text messaging and a newfound lust for apps is chewing away at time spent on the device. Through all of this prescriptive technology, it is critical to respect and understand that liberation from the desktop carries with it disruptions from the offline world and traditional media. These observances and some telling data are included in this first edition of the Edelman Mobility Quarterly.
Edelman Mobility Quarterly: Edition One
Edelman Mobility Quarterly: Edition One
Edelman Digital
Complex organizations must integrate social into how they do business despite the shifts needed to make it happen. Contact David.Armano[at]Edelman.com for more information on Social Business Planning and how it can help your organization integrate social at scale.
Social Business for Complex Organizations
Social Business for Complex Organizations
Edelman Digital
Edelman's Social Intelligence Command Center or "SICC" is the firm's proprietary system of combining real time analytics with insights, content development, engagement strategies and tactics. SICC's are a combination of people (staffing), process and a variety of tech platforms converged in collaborative physical spaces. This presentation outlines how the space operates in combination with Edelman's distinct SICC approach. For more information please reach out to david(dot)armano(at)edelman(dot)com.
Edelman's Social Intelligence Command Center (SICC)
Edelman's Social Intelligence Command Center (SICC)
Edelman Digital
Data about social media use and trends across our APAC.
APAC Social Media Map
APAC Social Media Map
Edelman Digital
Social media is out of beta. We’re entering the era of validation. In the Validation Era, intimacy is in and publicness may be out - or at least on the decline. Quality is the new black. What this means that both individuals and businesses will need to increasingly work harder to earn their way in and remain in their stakeholders' circle of trust. During this session, Steve Rubel will explain how businesses can activate their domain-level experts to share their knowledge across four spheres of media – traditional, “tradigital,” owned and social.
Authority in the Age of Overload
Authority in the Age of Overload
Edelman Digital
Edelman’s Financial Communications group presents the findings of its second annual Trust in U.S. Financial Services Survey. The questions were fielded in November 2010 to gauge the level of trust individual investors feel in relation to financial services companies, professionals and regulations.
The Long Road Back: 2011 Edelman Trust in U.S. Financial Services Survey
The Long Road Back: 2011 Edelman Trust in U.S. Financial Services Survey
Edelman Digital
Attention is linked with economic value creation. However, with infinite content options (space) yet finite attention (time) and personalized social algorithms curating it all for us, it's going to be increasingly challenging to stand out. In this presentation, Steve Rubel (SVP/Director of Insights), explains the issue in detail along with practical solutions.
Attentionomics Captivating Attention in the Age of Content Decay
Attentionomics Captivating Attention in the Age of Content Decay
Edelman Digital
A 23-country study that tracks the attitudes of informed publics towards institutions and sources of information.
2011 Edelman Trust Barometer: Global & Country Insights
2011 Edelman Trust Barometer: Global & Country Insights
Edelman Digital
At Edelman, we have community managers that perform activities on behalf of our clients. We thought we'd turn to these talented individuals for tips and advice for community managers. We also gathered advice from others in the field that either perform community management or champion the profession/activity. Take a look through the advice of our global team and the brand representatives from Boingo, HP (client), Radian6 and many more.
Edelman Digital Celebrates Community Manager Appreciation Day
Edelman Digital Celebrates Community Manager Appreciation Day
Edelman Digital
A look at Twitter usage growth in EMEA from November 2009 to November 2010. Data provided by ComScore.
EMEA Twitter Usage Growth November 2009 - November 2010
EMEA Twitter Usage Growth November 2009 - November 2010
Edelman Digital
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Facebook Graph Search Whitepaper
Facebook Graph Search Whitepaper
Tendencias en social media
Tendencias en social media
Hacking Public Relations
Hacking Public Relations
10 Things to Do at SXSW
10 Things to Do at SXSW
Nutro: Owner vs. Dog
Nutro: Owner vs. Dog
Pinterest PInfographic
Pinterest PInfographic
Creative Newsroom: Brand Storytelling at the Speed of Social
Creative Newsroom: Brand Storytelling at the Speed of Social
The Creative Newsroom: Real-Time Marketing Driving the Long-Term Brand Narrative
The Creative Newsroom: Real-Time Marketing Driving the Long-Term Brand Narrative
Edelman Digital 2013 Social Media Trends
Edelman Digital 2013 Social Media Trends
Social Matters: The Ryder Cup
Social Matters: The Ryder Cup
Edelman Mobility Quarterly: Edition One
Edelman Mobility Quarterly: Edition One
Social Business for Complex Organizations
Social Business for Complex Organizations
Edelman's Social Intelligence Command Center (SICC)
Edelman's Social Intelligence Command Center (SICC)
APAC Social Media Map
APAC Social Media Map
Authority in the Age of Overload
Authority in the Age of Overload
The Long Road Back: 2011 Edelman Trust in U.S. Financial Services Survey
The Long Road Back: 2011 Edelman Trust in U.S. Financial Services Survey
Attentionomics Captivating Attention in the Age of Content Decay
Attentionomics Captivating Attention in the Age of Content Decay
2011 Edelman Trust Barometer: Global & Country Insights
2011 Edelman Trust Barometer: Global & Country Insights
Edelman Digital Celebrates Community Manager Appreciation Day
Edelman Digital Celebrates Community Manager Appreciation Day
EMEA Twitter Usage Growth November 2009 - November 2010
EMEA Twitter Usage Growth November 2009 - November 2010
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Falcon Invoice Discounting platform in india
Falcon Invoice Discounting
Business model Canvas (BMC) Value proposition Business model vs business plan Customer Segments Customer relationships Channels Key activities Key resources Revenue Streams Key partners Cost structure
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Business Model Canvas (BMC)- A new venture concept
P&CO
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International Nurses' Day is 12 May. See some of our resources ranging from histories of hospitals and organisations to personal recollections and diaries.
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
NZSG
This portfolio is a 11 page slide helping you get to know my personal brand
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
kcpayne
Fulfill your short term investment goals with 100% Transparency & Eliminating Financial risk.
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
hemanthkumar470700
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting
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Dive into the world of sales excellence with 'A Day in the Life of a Salesman/Woman.' This presentation offers insights into the daily routines and strategies of dedicated sales professionals, covering everything from strategic planning to closing deals. Explore key insights and practical tips for navigating the modern marketplace while celebrating the passion and purpose of those who drive the business forward.
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
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Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
P&CO
The social media data, trends and updates you need to know for April 2024.
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
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Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
Matteo Carbone
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Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
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Business Model Canvas (BMC)- A new venture concept
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It will be International Nurses' Day on 12 May
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
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Falcon Invoice Discounting: The best investment platform in india for investors
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How to Get Started in Social Media for Art League City
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
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Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
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