2. Agenda
• Why is Location Technology so important
• Location Technology today
• Next Generation Location Technology
• About Creativity Software
3. Why is Location Technology so important?
“Location – Location – Location”
Location needs to be:
Fast | Accurate | Reliable
• Call Routing
• Getting the call to the right
PSAP centre
• Location for dispatch
5. Location Technology for Emergency Services (Today)
• Fixed Line identification address lookup (ALI)
• Mobile Network location generation
• Handset Location (AML)
• Hybrid data from GNSS, Mobile Network & WiFi
• eCall (GNSS via Mobile Network)
Finding the caller for dispatch
6. Location generation – Fixed Line
Fixed Line – Automatic Line Indicator (ALI) lookup
PSTN
PSAP
Location Intelligence sits in the PSAP
7. Location generation – Mobile Networks
Mobile Network Location (2G / 3G / 4G /IMS )
Location Intelligence handled by the Network
PSAP
PSAP
MSC
GMLC/LRF
SMLC
E-CSCF
8. Location in Mobile Networks
Mobile Network Location (2G / 3G / 4G )
• Serving cell (Cell-ID)
• Mobile network supplies the location
of the serving cell
• Typically 500m radius in a city
• Sub cell (High Accuracy)
• High accuracy network location is
generated by utilising neighbouring
cells and RF data (Power/Signal
strength)
• Typically 50m radius in a city
Cell Location
Sub - Cell Location
Location Intelligence sits in the Network
9. Location using Smart Phone (AML)
• AML – Advanced Mobile Location
• Smart phone handset derived (i.e., GNSS,
WiFi, CellID)
• Available on Android and Apple devices. It's
enabled at a country level.
• As of November 2020, 25 countries
worldwide have deployed AML.
EENA AML Report Card
https://eena.org/knowledge-hub/press-releases/aml-report-card-
2020-edition-available-now/
Location Intelligence is now in the device placing the call
11. Next Generation Emergency Service Landscape
11
NG112 Architecture - Source: EENA
• NG112: Modernisation of emergency communications
• More data collection (text, video, location etc.)
=> More efficient response
• Equivalent access for all citizens,
including people with disabilities.”
• Enabler: ESInet (Emergency services IP networks)
• To deploy for emergency centres
• More efficient call-routing
• Location + other parameters (e.g. language)
• Help optimise the distribution of emergency calls
=> reduce response times.”
12. NG112 Location Sources
SIP
PC/Pad Applications
Smart phone AML
IoT Devices
Location
PSAP Agent
Voice-Video calls / messages
• PIDF-LO - Location description in the SIP
Header - Device header
NG-eCall
Mobile Network Based
Smart phone Apps
13. NG112 – Key Location Technology Enablers
• IP calling (VoIP/VoLTE) and Signalling
• Placing Emergency calls/message/video from a
wider variety of devices such as….
• Smartphones
• Smart devices
• Popular Apps
• IoT Devices
• NG eCall
• Next generation networks: 5G
• Femtocell / Micro-cells everywhere
• CSPs undergoing a huge digital transformation
• Mature WiFi Technology
14. Next Generation – Mobile Networks
• Next generation mobile networks (5G)
• Many more cells (Femtocells / Micro-cells)
• Much higher accuracy capability for mobile
network location calculation
• Down to 5-10m
• Low Latency
• High Speed
• Will still be used as reliable fallback option for
location generation
15. Emergency Location – Evolution not Revolution
Location
Fast | Accurate | Reliable
AML
Mobile Network
Other Networks
WiFi
Smart Devices
16. About Us
16
Leader in Mobile Network Location Intelligence & Data Enablement
● Founded in 2001
● Privately owned
● Global Sales office network
● UK based R&D, Delivery, Support
Deployments in 17 countries, supporting 700+ million
subscribers and multiple Government customers.
Emergency Services: Highest Accuracy Location Intelligence
● The most accurate caller location available – from network or device
● Traceable disaster alerts
● Track & trace to monitor pandemics
Law Enforcement: Non-Intrusive Location Intelligence
● Real-time, Historical and Mass Location
● Proximity alerts and Geo-fences
● Internet Connection Records
Mobile Network Operators: Monetisation and Compliance
● Monetise accurate mobile location
● Meet regulatory mandates for Emergency Services and Law Enforcement
● Reduce the time to quality actionable data from the network - by 75%