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Run a consultancy business: 7 broken myths

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Keynote presentation made by @Laurent Kinet, @Bartvdk, @SergeFontinoy and @XavierCremer at the #DMF2011 in Brussels.

Seven myths of running a consultancy business broken.

Publicada em: Negócios, Tecnologia
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Run a consultancy business: 7 broken myths

  1. 1. Digital Marketing First 2011<br />
  2. 2. Run a Consultancy Business <br />7 myths<br />
  3. 3. Put the spotlighton<br />7 things<br />wethinkvalid<br />by reflex<br />
  4. 4. In the digital sector, you must innovate<br />
  5. 5. innovation is<br />mixing future withpresent<br />
  6. 6. innovation thatworks<br />bundle mainstreamthingswith new patterns <br />
  7. 7. in business, it’s the ability to bring new relevant ideas in an existingecosystem<br />
  8. 8. we call it<br />organic innovation <br />
  9. 9. In the digital sector, you must grow. Always.<br />
  10. 10. *<br />* kereitsu<br />
  11. 11.
  12. 12. In the digital sector, you must structure the company hierarchically according to the growth level.<br />
  13. 13.
  14. 14. In the digital sector, you must deploy a Sharepoint Intranet and run meetings to communicate internally.<br />
  15. 15.
  16. 16. In the digital sector, you must follow a sequential process to manage projects.<br />
  17. 17. the end of <br />waterfalls<br />
  18. 18. concurrent engineering<br />
  19. 19. In the digital sector, you must take rational choices.<br />
  20. 20.
  21. 21. In the digital sector, you must apply best practices.<br />
  22. 22. Don’t drown yourself in stencils. Dare. Invent.<br />

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