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Central Texas Student Attendance Campaign




       © 2012 E Alliance   #missingschoolmatters
Suzanna Caballero
President & CEO, TCDC
Chair, AARO Community Accountability




        © 2012 E Alliance   #missingschoolmatters
Thanks to our Campaign Partners!




     © 2012 E Alliance   #missingschoolmatters
And to our Supporters!




© 2012 E Alliance   #missingschoolmatters
The Problem




     2.4
      MILLION
      Number of school days
      Central Texas students
      miss every year
$
                 34
                  MILLION
                  Amount of money Central Texas
                  school districts would gain if every
                  student attended just 3 more days


         Students can learn more
TRIPLE
BOTTOM   Teachers have more time to teach
LINE
         Districts have increased revenue
Why are We Here?

      Unlike teacher quality or curriculum,
 communities can directly contribute to student
and district success by helping all of our students
              be in school every day.




         © 2012 E Alliance   #missingschoolmatters
Susan Dawson
President & Executive Director
E3 Alliance




        © 2012 E Alliance   #missingschoolmatters
E3 Alliance is a Catalyst For Educational
        Change in Central Texas

                                    Mission
                     E3 Alliance uses objective data and focused
                   community collaboration to align our education
                      systems so all students succeed and lead
                        Central Texas to economic prosperity



                            E3 serves as the Central Texas
                                regional P-16 Council




        © 2012 E Alliance          #missingschoolmatters
“The Big Disconnect”
                                                                          Global
                                                                         Economy

                                                                             Other
                                                                            Nations
Performance




                                                                                US
                                                                                Education

                                                                          Needs Gap
                                                        Competitive Gap



                                          2011

                                         Time
              © 2012 E Alliance                  #missingschoolmatters
                          © 2009 E3 Alliance                                           EC-10.08
Overall, too few students
   • Graduate high school
   • Go to college, and
   • Get a post-secondary degree


To meet the needs of our region in a
globally competitive economy

         © 2012 E Alliance   #missingschoolmatters
Pop Quiz: Cost of Drop Outs
A conservative estimate of the cost to Central
Texas of a single class year of drop outs is:
A. A decked-out Lamborghini
B. Total gross of Celine Dion’s Las Vegas Show
C. The cost of the Long Center for the
   Performing Arts
D. Annual budget of the UT Athletic Dept.



         © 2012 E Alliance   #missingschoolmatters
A conservative estimate of the cost to
Central Texas of a single year of dropouts
                   $430 million
                Answer “B” is correct
Celine grossed $400 M over the life of her Vegas show

      That would by almost FIVE Long Centers
        Or FOUR UT Athletics Departments
                    Or 7,820 teachers!

           © 2012 E Alliance   #missingschoolmatters
E3 Alliance Cradle-to-Career Continuum
            Goal One:                          Goal Two:                              Goal Three:
All children enter Kindergarten       Eliminate achievement gaps while        All students graduate college &
          school ready                    improving overall student            career ready & prepared for a
                                                 performance                         lifetime of learning



Early            Pre-K &          Elementary     Middle         High School         Higher
                                                                                                 Career & Life
Childhood        Kindergarten     Grades         Grades         Grades              Education




        Central Texas’ strategic plan to build the strongest educational pipeline in the
                                            country
                                                Goal Four:
                        As a community, Central Texas prepares children to succeed



                          © 2012 E Alliance                 #missingschoolmatters
Applying Collective Impact:
       the Regional STEM Pipeline




• Projected 15,000 shortage of Eng/CompSci Workers
• Too few local students flow through STEM Pipeline
• Regional asset/gap analysis based on data

           © 2012 E Alliance   #missingschoolmatters
STEM Pipeline Collaborators




  © 2012 E Alliance   #missingschoolmatters
Enrollment in the STEM Pipeline Exploding!
                              7000
                                                                                                               6398!!
                                                                                                                 6398

                              6000                                                                              ???
 Central TX PLTW Enrollment




                                                                                                    4891
                              5000



                              4000
                                                                                   3490
                                     # PLTW Schools
                                                                                                                          53
                              3000

                                                                      2290
                                                       2105
                              2000
                                       1493


                              1000

                                                12
                                 0
                                      2007-08         2009-09        2009-10      2010-11          2011-12      2012-13

                                                                         School Year




                                                 © 2012 E Alliance                     #missingschoolmatters
Central Texas Student Attendance Campaign




       © 2012 E Alliance   #missingschoolmatters
½ Central Texas Students Miss 6+ Days/Year
& Account for 85% of all Absences
  Percentage of Students                                                      Percentage of Absences



                                                                                            85%
      5                         6                                                                of Absences
    or Fewer               or More
   Missed Days            Missed Days
                                                                                                      15%

     Source: E3 Alliance analysis of PEIMS data at UT Education Research Center.

                        © 2012 E Alliance                                #missingschoolmatters
Central Texas has More Absences than
 Texas at Every Grade- Especially in HS
                                                             Absences in 2009-10
                      14
Average Days Absent




                      12

                      10                                                          +3 days
                       8

                       6                                                                                                         Central Texas
                       4                                                                                                         Texas

                       2

                       0
                           KG   1         2        3        4        5        6        7       8        9         10   11   12
                                                                         Grade
                                    Source: E3 Alliance analysis of PEIMS data at UT Education Research Center.
                                          © 2012 E Alliance                                 #missingschoolmatters
Retained Students had Four Times More
Absences
                           Absences for First Time 9th Graders in 2006-2007
                      25
Average Days Absent




                      20                         24
                      15

                      10

                      5
                                                                                                              6
                      0
                                       Retained in 9th                                                Promoted to 10th
                                              Status in next school year (2007-8)
                              Source: E3 Alliance analysis of PEIMS data at UT Education Research Center.

                                         © 2012 E Alliance                                #missingschoolmatters
Students Retained in 9th Grade 10X More
Likely to Drop Out
                                         Percentage of Cohort that Dropped Out
Percentage of 9th Grade Cohort



                                 20%
                                 18%
                                 16%
                                                        18.3%
                                 14%                                                                       10X
                                 12%
                                 10%                                                                   Difference
                                  8%
                                  6%
                                  4%
                                                                                                                      1.7%
                                  2%
                                  0%
                                                  Retained in 9th                                                Promoted to 10th
                                                        Status in next school year (2007-8)
                                       Source: E3 Alliance analysis of PEIMS data at UT Education Research Center.

                                            © 2012 E Alliance                                #missingschoolmatters
The Student Attendance “Ecosystem”
                              Students




    Parents                                             Educators

                            Improved
                            Attendance



              Community
                  &
                                            Employers
                Faith-
                based

        © 2012 E Alliance                #missingschoolmatters
Tim League
Founder, Alamo Drafthouse
Board Member, AARO




       © 2012 E Alliance   #missingschoolmatters
English PSA




© 2012 E Alliance       #missingschoolmatters
Spanish PSA




© 2012 E Alliance     #missingschoolmatters
We Need You!
• Our goal: increase student attendance by 2
  percentage points (average 3 days/student)

   MORE
   STUDENTS
                        $
                            34
   ACHIEVE                  MILLION
Sarah Harris
Founder, Incite
Vice President, Emmis Communications




       © 2012 E Alliance   #missingschoolmatters
Our Work in NYC: Wake Up!
  • NYC Schools Attendance Challenge
  • Mayor Bloomberg started WAKE UP! NYC to reach
    the 250,000 NYC public school students who miss
    a month or more of school each year.
  • Results. Down by 24% over the previous year in
    ten elementary schools and by 16% in eight
    middle schools.



            © 2012 E Alliance   #missingschoolmatters
Get Schooled Central TX Attendance Challenge
• October 1st-November 30th
• Eight School Districts, representing 40,000+ students
• “Sizzle and substance” to engage and inspire more
  students to attend school.
  –   GAME ON October 1 - October 19
  –   ON THE HUNT October 22 - November 2
  –   RECOGNIZE! November 5 - November 16
  –   WAKE UP! October 1 - November 30




                 © 2012 E Alliance          #missingschoolmatters
Incite/Emmis Austin Radio Support
• 101X, BOB-FM, 107.1 LaZ
• Reaching 500,000+ Austinites
   – Sept. 24th-Jan. 9th
   – On-air, Streaming PSA’s
   – Community Affairs Spotlight-LaZ
   – On Site at Select Schools-LaZ
   – Alamo Drafthouse Reward Event w/101X DJ’s


             © 2012 E Alliance   #missingschoolmatters
Radio Spot




© 2012 E Alliance          #missingschoolmatters
Rick L’Amie
Communications Director
E3 Alliance




       © 2012 E Alliance   #missingschoolmatters
Take Action
• Now what?
• We need you
• www.missingschoolmatters.org
  – Resources and information
  – Communication toolkit
    • Targeted messages and action steps
    • Brochures/flyers
    • Newsletter articles to cut and paste
    • Register to get information

           © 2012 E Alliance     #missingschoolmatters
© 2012 E Alliance   #missingschoolmatters
© 2012 E Alliance   #missingschoolmatters
© 2012 E Alliance   #missingschoolmatters
© 2012 E Alliance   #missingschoolmatters
Take Action
• Like us on Facebook
• Follow on Twitter
• Write a blog
• Talk to your
  neighbor, carpool, boss, c
  hurch group, your kid, the
  neighbors kid…
• Invite others!



               © 2012 E Alliance   #missingschoolmatters
The Big Idea
• We want to hear from you
  –   10 minutes
  –   Share one takeaway
  –   Capture on index cards
  –   Circle your favorite
  –   Brainstorm more
  –   Report out: One Big Idea!



             © 2012 E Alliance      #missingschoolmatters
Bring Your Ideas Forward!




 © 2012 E Alliance   #missingschoolmatters
“Central Texas High” Senior Class




                           157
                         Students




     © 2012 E Alliance                #missingschoolmatters
                 © 2009 E3 Alliance
“Central Texas High” Freshman Class




                               314
                             Students




         © 2012 E Alliance                #missingschoolmatters
                     © 2009 E3 Alliance
“Central Texas High” Senior Class
  X       ?             X X           X
       X           X             ?
?         ?      X      ?      X        ?
X      X                X           ?
            X 120?
                 157           X
               Students
         X                ??          X
  X X              X ?           ?
    ?         ?         X      X ? X
X        ?
        © 2012 E Alliance                #missingschoolmatters
                    © 2009 E3 Alliance
Find What You Need
• www.missingschoolmatters.org
• Facebook.com/missingschoolmatters
  – Register for next 2 launch events 9/20 & 9/25!
• Twitter.com/missingmatters
• www.e3alliance.org
  – New web site coming soon!
• www.getschooled.com


           © 2012 E Alliance   #missingschoolmatters
Spread the Word
• Kickoff Event Two
    – Thursday, Sept 20th
    – 4 - 5 pm
    – Dell Round Rock Campus, Building 8
• Kickoff Event Three
    – Tuesday, Sept. 25th
    – 9 - 10 am
    – LCRA Dalchau Service Center, Montopolis Drive
•
             © 2012 E Alliance   #missingschoolmatters
www.e3alliance.org




© 2012 E Alliance   #missingschoolmatters

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Missing school matters kickoff Sept. 19, 2012

  • 1. Central Texas Student Attendance Campaign © 2012 E Alliance #missingschoolmatters
  • 2. Suzanna Caballero President & CEO, TCDC Chair, AARO Community Accountability © 2012 E Alliance #missingschoolmatters
  • 3. Thanks to our Campaign Partners! © 2012 E Alliance #missingschoolmatters
  • 4. And to our Supporters! © 2012 E Alliance #missingschoolmatters
  • 5. The Problem 2.4 MILLION Number of school days Central Texas students miss every year
  • 6. $ 34 MILLION Amount of money Central Texas school districts would gain if every student attended just 3 more days Students can learn more TRIPLE BOTTOM Teachers have more time to teach LINE Districts have increased revenue
  • 7. Why are We Here? Unlike teacher quality or curriculum, communities can directly contribute to student and district success by helping all of our students be in school every day. © 2012 E Alliance #missingschoolmatters
  • 8. Susan Dawson President & Executive Director E3 Alliance © 2012 E Alliance #missingschoolmatters
  • 9. E3 Alliance is a Catalyst For Educational Change in Central Texas Mission E3 Alliance uses objective data and focused community collaboration to align our education systems so all students succeed and lead Central Texas to economic prosperity E3 serves as the Central Texas regional P-16 Council © 2012 E Alliance #missingschoolmatters
  • 10. “The Big Disconnect” Global Economy Other Nations Performance US Education Needs Gap Competitive Gap 2011 Time © 2012 E Alliance #missingschoolmatters © 2009 E3 Alliance EC-10.08
  • 11. Overall, too few students • Graduate high school • Go to college, and • Get a post-secondary degree To meet the needs of our region in a globally competitive economy © 2012 E Alliance #missingschoolmatters
  • 12. Pop Quiz: Cost of Drop Outs A conservative estimate of the cost to Central Texas of a single class year of drop outs is: A. A decked-out Lamborghini B. Total gross of Celine Dion’s Las Vegas Show C. The cost of the Long Center for the Performing Arts D. Annual budget of the UT Athletic Dept. © 2012 E Alliance #missingschoolmatters
  • 13. A conservative estimate of the cost to Central Texas of a single year of dropouts $430 million Answer “B” is correct Celine grossed $400 M over the life of her Vegas show That would by almost FIVE Long Centers Or FOUR UT Athletics Departments Or 7,820 teachers! © 2012 E Alliance #missingschoolmatters
  • 14. E3 Alliance Cradle-to-Career Continuum Goal One: Goal Two: Goal Three: All children enter Kindergarten Eliminate achievement gaps while All students graduate college & school ready improving overall student career ready & prepared for a performance lifetime of learning Early Pre-K & Elementary Middle High School Higher Career & Life Childhood Kindergarten Grades Grades Grades Education Central Texas’ strategic plan to build the strongest educational pipeline in the country Goal Four: As a community, Central Texas prepares children to succeed © 2012 E Alliance #missingschoolmatters
  • 15. Applying Collective Impact: the Regional STEM Pipeline • Projected 15,000 shortage of Eng/CompSci Workers • Too few local students flow through STEM Pipeline • Regional asset/gap analysis based on data © 2012 E Alliance #missingschoolmatters
  • 16. STEM Pipeline Collaborators © 2012 E Alliance #missingschoolmatters
  • 17. Enrollment in the STEM Pipeline Exploding! 7000 6398!! 6398 6000 ??? Central TX PLTW Enrollment 4891 5000 4000 3490 # PLTW Schools 53 3000 2290 2105 2000 1493 1000 12 0 2007-08 2009-09 2009-10 2010-11 2011-12 2012-13 School Year © 2012 E Alliance #missingschoolmatters
  • 18. Central Texas Student Attendance Campaign © 2012 E Alliance #missingschoolmatters
  • 19. ½ Central Texas Students Miss 6+ Days/Year & Account for 85% of all Absences Percentage of Students Percentage of Absences 85% 5 6 of Absences or Fewer or More Missed Days Missed Days 15% Source: E3 Alliance analysis of PEIMS data at UT Education Research Center. © 2012 E Alliance #missingschoolmatters
  • 20. Central Texas has More Absences than Texas at Every Grade- Especially in HS Absences in 2009-10 14 Average Days Absent 12 10 +3 days 8 6 Central Texas 4 Texas 2 0 KG 1 2 3 4 5 6 7 8 9 10 11 12 Grade Source: E3 Alliance analysis of PEIMS data at UT Education Research Center. © 2012 E Alliance #missingschoolmatters
  • 21. Retained Students had Four Times More Absences Absences for First Time 9th Graders in 2006-2007 25 Average Days Absent 20 24 15 10 5 6 0 Retained in 9th Promoted to 10th Status in next school year (2007-8) Source: E3 Alliance analysis of PEIMS data at UT Education Research Center. © 2012 E Alliance #missingschoolmatters
  • 22. Students Retained in 9th Grade 10X More Likely to Drop Out Percentage of Cohort that Dropped Out Percentage of 9th Grade Cohort 20% 18% 16% 18.3% 14% 10X 12% 10% Difference 8% 6% 4% 1.7% 2% 0% Retained in 9th Promoted to 10th Status in next school year (2007-8) Source: E3 Alliance analysis of PEIMS data at UT Education Research Center. © 2012 E Alliance #missingschoolmatters
  • 23. The Student Attendance “Ecosystem” Students Parents Educators Improved Attendance Community & Employers Faith- based © 2012 E Alliance #missingschoolmatters
  • 24. Tim League Founder, Alamo Drafthouse Board Member, AARO © 2012 E Alliance #missingschoolmatters
  • 25. English PSA © 2012 E Alliance #missingschoolmatters
  • 26. Spanish PSA © 2012 E Alliance #missingschoolmatters
  • 27. We Need You! • Our goal: increase student attendance by 2 percentage points (average 3 days/student) MORE STUDENTS $ 34 ACHIEVE MILLION
  • 28. Sarah Harris Founder, Incite Vice President, Emmis Communications © 2012 E Alliance #missingschoolmatters
  • 29. Our Work in NYC: Wake Up! • NYC Schools Attendance Challenge • Mayor Bloomberg started WAKE UP! NYC to reach the 250,000 NYC public school students who miss a month or more of school each year. • Results. Down by 24% over the previous year in ten elementary schools and by 16% in eight middle schools. © 2012 E Alliance #missingschoolmatters
  • 30. Get Schooled Central TX Attendance Challenge • October 1st-November 30th • Eight School Districts, representing 40,000+ students • “Sizzle and substance” to engage and inspire more students to attend school. – GAME ON October 1 - October 19 – ON THE HUNT October 22 - November 2 – RECOGNIZE! November 5 - November 16 – WAKE UP! October 1 - November 30 © 2012 E Alliance #missingschoolmatters
  • 31. Incite/Emmis Austin Radio Support • 101X, BOB-FM, 107.1 LaZ • Reaching 500,000+ Austinites – Sept. 24th-Jan. 9th – On-air, Streaming PSA’s – Community Affairs Spotlight-LaZ – On Site at Select Schools-LaZ – Alamo Drafthouse Reward Event w/101X DJ’s © 2012 E Alliance #missingschoolmatters
  • 32. Radio Spot © 2012 E Alliance #missingschoolmatters
  • 33. Rick L’Amie Communications Director E3 Alliance © 2012 E Alliance #missingschoolmatters
  • 34.
  • 35. Take Action • Now what? • We need you • www.missingschoolmatters.org – Resources and information – Communication toolkit • Targeted messages and action steps • Brochures/flyers • Newsletter articles to cut and paste • Register to get information © 2012 E Alliance #missingschoolmatters
  • 36. © 2012 E Alliance #missingschoolmatters
  • 37. © 2012 E Alliance #missingschoolmatters
  • 38. © 2012 E Alliance #missingschoolmatters
  • 39. © 2012 E Alliance #missingschoolmatters
  • 40. Take Action • Like us on Facebook • Follow on Twitter • Write a blog • Talk to your neighbor, carpool, boss, c hurch group, your kid, the neighbors kid… • Invite others! © 2012 E Alliance #missingschoolmatters
  • 41. The Big Idea • We want to hear from you – 10 minutes – Share one takeaway – Capture on index cards – Circle your favorite – Brainstorm more – Report out: One Big Idea! © 2012 E Alliance #missingschoolmatters
  • 42. Bring Your Ideas Forward! © 2012 E Alliance #missingschoolmatters
  • 43. “Central Texas High” Senior Class 157 Students © 2012 E Alliance #missingschoolmatters © 2009 E3 Alliance
  • 44. “Central Texas High” Freshman Class 314 Students © 2012 E Alliance #missingschoolmatters © 2009 E3 Alliance
  • 45. “Central Texas High” Senior Class X ? X X X X X ? ? ? X ? X ? X X X ? X 120? 157 X Students X ?? X X X X ? ? ? ? X X ? X X ? © 2012 E Alliance #missingschoolmatters © 2009 E3 Alliance
  • 46. Find What You Need • www.missingschoolmatters.org • Facebook.com/missingschoolmatters – Register for next 2 launch events 9/20 & 9/25! • Twitter.com/missingmatters • www.e3alliance.org – New web site coming soon! • www.getschooled.com © 2012 E Alliance #missingschoolmatters
  • 47. Spread the Word • Kickoff Event Two – Thursday, Sept 20th – 4 - 5 pm – Dell Round Rock Campus, Building 8 • Kickoff Event Three – Tuesday, Sept. 25th – 9 - 10 am – LCRA Dalchau Service Center, Montopolis Drive • © 2012 E Alliance #missingschoolmatters
  • 48. www.e3alliance.org © 2012 E Alliance #missingschoolmatters

Editor's Notes

  1. CTX has more absences overall
  2. Everyone has a hard time interpreting this at first, so we need to script it very clearly. I think it goes something like this, but play with different takes: We know that absences jump in HS, and we know that many 9th graders – more so than in any other grade – are retained because they don’t pass enough credits to go on with their class. So we wanted to look at the correlation between absences and whether students were retained or not. What we found was that of 9th graders in 2006-07, those who were retained in 9th grade for the following year had FOUR TIMES as many absences as those 9th graders who went on to 10th grade on schedule!