1. 17/12/2012
This presentation prepared by Avoot Wannvong
NEW MEGA TRENDS
Implications for Our Future Lives
by Sarwant Singh
Palgrave Macmillan 2012

2. Mega Trends: Definition
Frost and Sullivan defined Mega Trends as global, sustained and
macroeconomic forces of development that impact
business, economy, society, cultures and personal lives, thereby defining our
future world and its increasing pace of change.
 Mega Trends are global.
 Mega Trends are sustained
macroeconomic forces of
development.
 Mega Trends are
transformational.
Page 2

3. Trends of The Last Decade
 China as an emerging super power
 Internet retail and e-Commerce
 Social Networking
 Green and Sustainability
Page 3

4. Smart is the New Green
Three Levels of Smart Products:
Level 1
Level 2
Level 3
Products which have a basic sensing mechanism and a simple
means of communicating any changes in its environment.
Products which have sensing ability and a means of data communication
as well as the ability to take corrective actions through embedded software.
Products which build upon the Level 2 definition by having increased intelligence,
a two-way flow of communication, being part of a connected Internet-based network
and having advanced capabilities of data collection, processing, reporting and
intelligence built into them to sense and take corrective action.
Smart product is characterised by an intelligent sensing technology that is increasingly being integrated
with Internet technologies, thereby allowing the product to react and communicate to the changing
environment around it, thereby optimising operations and improving efficiency.
Examples: Smart home/connected home  Smart medical home of the future  Smart cars  Smart energy
Smart meters: Making home chores intelligent  Smart grid  Smart city  Smart factories: Factories of the
future
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5. Macro to Micro
IT Players
Energy/Infrastructure
Players
Automation/Building
Control Players
Telecom Players
Smart product provide abundant commercial opportunities across a wide cross
section of the industry and will alter the competitive landscape of existing industries.
Convergence of Mega Trends leads to
Convergence of Competition.
Point of Convergence
Source : Frost & Sullivan. Page 5

6. eMobility
 Electric Revolution
 eMobility is above and beyond cars
 Wireless charging
Page 6

7. Innovating
to Zero
 Zero cities
 Zero waste
 Zero building
 Zero initiatives at work
 Zero accident
 Zero emails
Page 7

8. From Mega-Cities, Mega-Regions, Mega-Corridors, and Mega-Slums
to Mega Opportunities.
Hub and Spoke
Logistics Centres
Ring Road
Motorway, Living
Areas growing
outside the ring
road (M25) as
seen in London,
other called the
‘Green belt’
Source : Frost & Sullivan.
Urbanisation:
Page 8

9. Social Trends that will model our future society
 Robo-slaves
 End of China’s single-child policy 1979
 Reverse Brain Drain and Global Talent Wars
 Middle Bulge: Dominance of the middle class
 Girl power
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10. Health, Wellness and Well-Being
 Redefined as the mind, body and soul
 Power patients
 Shift in health care services delivery to outside hospitals
 Gene therapy
 Tissue engineering: Custom body parts made to order
 Era of Immortality
 Nutraceutical
 Hamburger tax
 Robo-doctors
 Size matters: Nanotechnology in health care applications
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11. Business Model of the Decade –
Value for Many
 Customisation and personalisation
 Co-creation
 Pay as you go
 Collaborative buying
 The one-off business model
 Sharing
 Free-premium (Freemium)
 Community-based business models
 Pay or sell with a tweet
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12. Connectivity and Convergence
 Convergence of products, technologies and industries
 Converging gizmos: One product, Many applications
 New product avatars: Make way for ‘Phoncierge’ and ‘I’m watch’
 Future connected home: Intelligently connected devices
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13. From Planes to Trains –
The Era of High-speed Rail
 Meet the Jetsons around the world
 The 2020 Trans-Siberian Rail Link: The new route 66
 The Chinese rail juggernaut
 Selling sand to the Arabs
Page 13

14. New Battlefields:
Space Jam and Cyber Warfare
 Space Jam
 World War III: Two new domains of conflict
Page 14

15. Macro to Micro
 Shale gas
 Beyond BRIC – The next game changers
 Infrastructure spending
 New outsourcing hotspots
 TechVision 2020 – Top technologies of the future
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16. Mega Conclusions
Top 50
Technologies
Web
SENSORS & AUTOMATION
CLEAN & GREEN
TECHNOLOGY
MICROELECTRONICS
LIFE SCIENCES &
BIOTECHNOLOGY
INFORMATION &
COMMUNICATION TECHNOLOGY
MEDICAL DEVICES
& IMAGING
TECHNOLOGY
CONVENTIONAL ENERGY
MATERIALS & COATINGSADVANCED
MANUFACTURING
CBRN Detection
Technologies
Energy Harvesting Smart Sensors
Wireless Sensor
Networks
Algae-based
Ingredients
Nanocatalysts
Advanced Filtration
Smart Textiles
Compostable Packaging
Superhydrophobic Coatings
Enzyme Technology
Breathable Antibacteria
Coatings
Lightweight Composites
Enhanced oil
Recovery
Clean Coal
Advanced
Hydrocracking
Cloud
Computing
Virtualization
Semantic Web
Fabric Computing
Long-term
Evolution
LED Lighting Technologies
3D Integration
Flexible Electronics
Haptics & Touch
Technologies
Emerging Data Storage
Technologies
Wireless Power
Transmission
Next Generation
Displays
Smart Grid
Thin Film Photovoltaic
Renewable Chemicals
Green Buildings
2nd Generation
Biofuels
Green Vehicles
Advanced Energy
Storage
Source : Frost & Sullivan.
Genome Sequencing
Biosensing
Adult Stem Cells
Nanofluidics &
BioNEMS
3D Cell Culture
Systems
Optical Imaging
Technologies
Combination Devices
Medical Robotics
Hybrid Imaging
Technologies
Smart Pills
Digital Pathology
Micro and Nano
manufacturing
Intelligent Robots
Digital Manufacturing
Advanced
Lasers for Manufacturing
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17. Q & A
Site Recommended
http://www.frost.com/prod/servlet/frost-home.pag
Books Recommended