SEO is advancing at an alarming speed. With Google improving the search results for the users with Evert update.

1. Smart Search engine optimization tips
One of the integral part of digital marketing – SEO is advancing at an alarming speed. With
Google improving the search results for the users with evert update. The key factor is user-
friendlyness and accuracy of the result, as these can help you emmensely to get your
website in the top ramkings on SERP.
Now, let's take look on the SEO tips that can help the business to perform well:
Website design
Though web design is not the part of SEO but there are things which a digital marketers
has to work out with the designer collaboratively to get the desired results:
• to resuce site loading speed
• Simple navigation panel
• Layout that can complement the web content
• Call to action on the landing page
Unique and Original content
Content is always the most essential part of SEO which can help in multiple ways. A
interactive and providing answers to the FAQ's can hold the visitor and change to the lead.

2. The other advantage is it will reduce the bounce rate and increase the engagement. You
will get relevant traffic to the website.
Onpage details
The meta title and description should contain the keyword in a natural way. The image
must be optimized with alt tags. Google bot can read image so its the tag that will give the
information. There should be no canonical issue and use Schema mark up.
Blog section
Including a blog section in the website increases the chance to fetch relevant traffic
remarkably. Regularly bublishing an informative post with the quality resource sited at the
end will improve the viewer engagement.
Backlink creation
getting backlinks form the quality websites can enhance one of the parameter to rank on
the first. One thing to bear in mind is you have to get the link back from niche and domain
authority website to get the correct weightage from Google.