1. Reading People For Profit!
By
Dr. Ayman Abu Bakr

2. Reading People
For Profit!
It’s wonderful if you had all the right words
to close a sale all of the time?
Determining the type of person you are
attempting to do business with will help in
Building stronger relationships-faster!
So you should understand the four most
common personality types.

3. Reading People
For Profit!
Type One: The Director
Likes to maintain control at all times
S/he accomplishes a lot in a short period of time
The director’s office;
is usually big with a large desk and plaques of
achievements adorn the walls

4. Reading People
For Profit!
Director Style:
It is best to be brief & to the point, in order
not to lose your opportunity to do business!

5. Reading People
For Profit!
Type Two: The Supporter
Likeable, loyal, patient and does not like
controversy
Supporter’s office is friendly and neat.
In conversations you will not be separated
by a desk
Family pictures can be seen on desk

6. Reading People
For Profit!
Supporter Style:
A pleasant approach will win you points with
this type
Any sign of insensitivity or impatience will
Lose you the sale

7. Reading People
For Profit!
Type Three: The Thinker
Precise and organized, doesn’t like surprises
or unpredictability
Well-organized office, every thing has its
Place, probably charts and graphs can be
found on wall

8. Reading People
For Profit!
Thinker Style:
The hardest to communicate with, and you
must go step-by-step through your call and
benefits’ presentation
The use of facts and logic will help you!

9. Reading People
For Profit!
Type Four; The Entertainer
A personality of charisma and can be very
Persuasive, and doesn’t like routine
No doubt of leaving you laughing!
The office look like a bomb went off in it!
Probably with motivational sayings on the
Wall.

10. Reading People
For Profit!
Entertainer Style:
Don’t expect to sell with a routine sales call.
You will be headway by being flexible &
letting them talk.