In his 2005 Stanford Commencement Address, Steve Jobs focused on only three points and backed each point up with a story.
As a result, his speech is memorable and inspiring.
During a TED talk, Dr. Jill Taylor got her audience’s attention when she brought out a real brain to illustrate her point
How did you do?
Review your performance and see what you can do better
• The two individuals at the end of the table who are carrying on
their own private conversation.
• Handle them by stop talking and politely wait for them to finish, then move on.
3. The Sharpshooter : • This individual is against you or your product, and seems to take every available opportunity to take a shot. • Handle himby allowing him to show his opinion. -A cknowledge -P robe. -A nswer. -C lose.
• This individual tries waste time of the group discussion.
• Handle him by avoiding asking him questions.
• A tactful way to cut him short and to involve others is to
turn one of his statements into a question directed to the group.
“That’s interesting. What does anyone else think about that point?”.
2. The Human Calm: • This individual won’t volunteer comments, and is very brief in his answers to questions. • Handle him by directing questions to him. And whenever he speaks up, reinforce it by thanking him for his comment, or telling him his comment is interesting. (This reinforcement must be neutral)