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Ecommerce Summit 2019

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Deliveroo presentation

Publicada em: Tecnologia
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Ecommerce Summit 2019

  1. 1. HUNGRY? Deliveroo, how hungry customers and data shape our x-factor growth Charles Van den Bogaert, Head of Marketing Deliveroo Benelux
  2. 2. 2
  3. 3. we provide people with the ultimate food delivery experience best local restaurants fast delivery fleet real average delivery of 31min
  4. 4. 4
  5. 5. Delivery 1.0 Phone Call Delivery 2.0 Pure Marketplace Delivery 3.0 Current Deliveroo Model Delivery 4.0 Physical Integration Food delivery has known different phases
  6. 6. 6*2013
  7. 7. Our Core Purpose now is: “To Become The Definitive Food Brand ” 7
  8. 8. the ultimate goal? “Feed everybody 3x times a day ” 8
  9. 9. €7,054,000,000 in 2017 in EuropeOnline Delivery Market in Europe, growing by +30% YoY
  10. 10. Netherlands : 3rd in EU : €491m+ Belgium : 8th in EU : €153m+ And phone ordering still represents >60% of all orders… 2017 Online food delivery market size
  11. 11. Leaders in Service Economy
  12. 12. What makes our model so powerful? More Riders Operational Efficiencies More & Better Supply, Lock-in & Unique Content, Further Physical Integration Faster & Better Delivery Lower Prices More Demand
  13. 13. 107 117% *FT & Deloitte Global Technology Fast 500 EMEA
  14. 14. +11m Unique Customers +60,000 Active Riders +80,000 Active Restaurants 14 Countries +500 Cities 31 mins Average Delivery Time Deliveroo in numbers
  15. 15. we have 3 “customers” in this multi-sided marketplace the best local restaurants a flexible delivery fleet of riders hungry end-consumers
  16. 16. 17 CUSTOMER ORDER RESTAURANT FULFILL RIDER DELIVER World’s Smartest Technology in Food & Beverages Logistics
  17. 17. 18 Data from millions of customers Access to the best global chefs and brands Best-in-class technology and operations We are uniquely positioned to leverage DATA on customer behaviour and restaurant performance to help identify the “right” restaurant for a given area. The next frontier for Deliveroo is to bring restaurants to under-served, high potential areas. BUILDING THE FUTURE OF FOOD DELIVERY
  18. 18. 19 Deliveroo Editions
  19. 19. 20 Deliveroo Editions Amsterdam – Mooie Boules
  20. 20. 21 “Data helps us bridge the gap between consumer demand and restaurant supply”
  21. 21. “Data helps us find the product market fit”
  22. 22. SELECTION SERVICE PRICEaka. “product-market fit”
  23. 23. Our value proposition reaches product market fit; we are tipping into widespread adoption in our defined market
  24. 24. And we’re still hungry, like our customers…
  25. 25. Q&A Charles Van den Bogaert, Head of Marketing Deliveroo Benelux

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