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Peter Sallick
2013 Design Bloggers
Conference
Brands
Digital Footprint

 8 websites
 2 Blogs
 103 public Pinterest boards
 7 Facebook pages
 4 Twitter accounts
 1 Instagram account
 17 Digital partnerships
Principles for Managing and Building Online

 Authenticity, simplicity, creativity, passion
 Be nimble
 Visual rules
 Avoid gimmicks
 Email boxes are very full
 Collaborations and partnerships are essential
 Realize you are always behind
View of the Future

 Evolution underway is good for the design community/industry
 Models are changing
   – Media
   – Corporate
 Market needs leaders who embrace change
 Online usage is in its infancy for our market
 Exciting opportunities ahead
Design Market Evolution: Offline to Online
Content to Commerce: Curation
Content to Commerce: Clear Brand Storytelling
Future of Blogs: Platforms
The Future of Blogs: Partnerships

                                        
                                    




                       
Thank you

Peter Sallick
psallick@designinvestors.com

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