3. Digital Footprint
8 websites
2 Blogs
103 public Pinterest boards
7 Facebook pages
4 Twitter accounts
1 Instagram account
17 Digital partnerships
4. Principles for Managing and Building Online
Authenticity, simplicity, creativity, passion
Be nimble
Visual rules
Avoid gimmicks
Email boxes are very full
Collaborations and partnerships are essential
Realize you are always behind
5. View of the Future
Evolution underway is good for the design community/industry
Models are changing
– Media
– Corporate
Market needs leaders who embrace change
Online usage is in its infancy for our market
Exciting opportunities ahead