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TESLA MOTORS Tesla Motors, Inc. is a Silicon Valley-based company that designs, manufactures and sells electric cars and electric vehicle power train components.
ELON MUSK Elon Musk, an American engineer and entrepreneur of South African- Canadian heritage, is the CEO and founder of Tesla Motors Best known for co- founding PayPal, and Tesla Motors.
HISTORY TESLA MOTORS was founded in 2003 by a group of intrepid Silicon Valley engineers who set out to prove that electric vehicles could be awesome. The Tesla Roadster hit the streets in early 2008 as a car with no equal. Two years later, over 1,650 Roadsters drive emissions-free in more than 31 countries.
CORPORATE STRATEGY AND GOALS One of Teslas stated goals is to increase the number and variety of EVs available to mainstream consumers in three ways: 1. Sells its own vehicles. 2. Sell patented electric powertrain components to other automakers so that they may get their own EVs(Electric vehicles) to customers sooner. 3. Serves as a catalyst and positive example to other automakers, demonstrating that there is pent-up consumer demand for vehicles that are both high-performance and efficient.
TESLA CAR MODELS Tesla Roadster •Both cars are powered by lithium ion battery cells. •They have both have a driven range of 300 miles. •The Tesla Roadster is now being sold for over $100,000 while the Model S will be sold for $60,000.Tesla Model S •Charging adapters can be plugged in to any household outlet. •There most high efficient charging adapter has a charging rate of 56 miles range per hour. The average driver
PARTNERSHIPSAs part of its collaboration with Mercedes-Benz, Tesla isbuilding electric powertrain components for the Mercedes A-Class E-Cell, an electric car with a range of 124 milesTesla Motors and Toyota announced in July 2010 thatthe two companies have signed an agreement to initiatethe development of a second generation of thecompact Toyota RAV4 EV.