PR Workshop by Proudly Represents

1. PR workshop | Proudly Represents
45 mins
- What is PR?
2 mins
- Why do you need to do it?
5 mins
- Building your message
7 mins
- Developing your press release
10 mins
- Your story
15 mins
- Your statement
5 mins
BREAK
45 mins
- Selecting your targeted media
10 mins
- Tracking journalists: it’s a long term commitment
15 mins
- Researching (stalking) journalists + tools
3 mins
- Pitching = making a proposal

2. PR
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3. What is PR?
The art of building relationships
...with the media?
With all your stakeholders: people you know,
people that knows you
and those you wish they knew
you