A sample of some of the work that I created and managed the creation of during my tenure at Hanel.

1. David Schneider
dtelschneider@me.com
Experienced B2B Marketing Professional
Portfolio
2010 - 2015

2. dtelschneider@me.com
Ads
Rotomat® Vertical Carousel
Automated Solution for Central Sterile Storage
Hänel Storage Systems
121 Industry Drive
Pittsburgh, PA 15275
info@hanel.us
(412) 787-3444
Save Floor Space
Improve Productivity
Improve Ergonomics
Manage Inventory
Enclosed Storage
http://healthcare.hanelstoragesystems.com
Visit us at IAHCSMM
Booth 1021
Register to win
an Apple Watch
Hänel Storage Systems
Let Hänel Meet ALL
Your Storage Needs
Demo the Lean-Lift® Vertical Lift and
Rotomat® Vertical Carousel at Promat
and you’ll learn first-hand how we can
meet your company’s toughest space,
storage, productivity and inventory
management needs.
Every demo is also your chance to win
a free, premium cabinet system to
meet your storage needs at home.
Get organized with Hänel.
http://promat.hanelstoragesystems.com
BOOTH
2319
Visit booth 2319 for a demo and a chance to win!
Eco-Drive®
Hänel Storage Systems
Take your central sterile
storage from this
To this with the Hänel
Rotomat® Carousel
Learn more at: www.sterilestorage.com
info@hanel.us
(412) 787-3444
Print or online, my ads are well targeted and successfully
used to support a larger marketing campaign.

3. dtelschneider@me.com
Porsche
Parts Storage
• Save Floor Space
• Boost Productivity
• Increase Accuracy
• Enhance Security
• Improve Ergonomics
Hänel Storage Systems tel: 412-787-3444 info@hanel.us www.hanel.us
Hänel Design Guide: Hospitals
The Rotomat® Vertical Carousel
is designed and built to meet the
needs of each application.
Architects, engineers and designers of
healthcare facilities have a new degree of
flexibility when planning a remodel or new
construction project.
The Rotomat® Carousel replaces fixed
shelving and cabinets which waste floor
space, hinder functionality and detract from
design, with attractive and efficient storage.
A single operator access point provides
design flexibility by doing away with aisles
and the need for service access.
Each Rotomat® is built to spec, allowing
them to be incorporated into most any
existing space or new design.
Hänel Storage Systems • Pittsburgh, PA • 412-787-3444 • info@hanel.us • www.sterilestorage.com
Direct Mail
I target small markets with precision using customized pieces
with a strong call to action that increase lead generation.

4. dtelschneider@me.com
E-Newsletters
12/17/2015 2014-15 Hänel Sales Incentive Program Update
http://hosted.verticalresponse.com/1169091/8b79ed031c/544841791/9fc3609d33/ 1/4
Click to view this email in a browser
2014 ­ 2015 Hänel Sales Incentive Program September, 2015
The numbers are in through August and the first half of September, and
there have been some shakeups across all of the lists! Nothing is in the
Resort Highlights
ROOMS: The Resort’s guest
rooms capture the exotic
character of Costa Rica, with
comfortable rattan and bamboo
furnishings, local artwork and
indigenous wood and stone
finishes.
Lose yourself in the
mesmerizing views from guest
rooms that seamlessly blend
July 2014
Hänel Monthly Newsletter
Hänel Welcomes Tim Manuszak to the Midwest.
Please join us in welcoming Mr. Tim Manuszak to the Hänel
family. Tim has accepted the position of Midwest Regional
Manager, and will be spending the remainder of this year
working with Mr.Bob Brooks as Bob transitions into a well­
deserved retirement.
Tim comes to Hänel with an extensive background in the
material handling industry with highly successful positions
representing scanning and sorting systems as well as data
acquisition, machine vision and RFID experience.
Tim makes his home near Dayton, OH and is looking forward to
travelling to work with other Regional Managers and Channel
Partners to absorb all the knowledge he can, and prepare for a
successful launch into 2015.
Please join us in welcoming Tim, and feel free to introduce
yourself at tmanuszak@hanel.us.
Lean­Lifts store special tools for CNC
machining centers at manufacturer of
electric motors and pumps in India.
Nilkamen, a Hänel sales partner, has sold five Lean­Lift
2460­825 systems to Texmo Industries in Coimbaore,
Tamil Nadu, India.
Texmo Industries was founded in 1956 and is now the
market leader in India when it comes to the manufacture
and marketing of electric motors and pumps for use in the
textile industry and agriculture. Today the company
employs more than 1,800 people and supports a wide
network of branch offices and dealers who ensure the
availability of its products and services throughout the
country.
Texmo Industries manufactures up to 3,500 products
every day. During a recent expansion program, outdated
metalworking machinery was replaced with new high­tech
CNC machining centers from Japan. Texmo Industries
installed 17 CNC "cells" that each contain up to four
metalworking machines. A large number of special
precalibrated tools and equipment must be available at all
times to process various batch jobs with these CNC cells.
I improved engagement by Channel Partners with regular
communications and updates on marketing programs.

5. dtelschneider@me.com
Help us to improve!
What prompted you to contact Hänel for this project?
Advertisement
Customer Satisfaction Survey
OVER
We are GOOD. But with your HELP, we can be BETTER.
At Hänel, we strive to maintain the highest level of customer satisfaction. We are proud of our long record of
success, but with your help, we can be even better. We would appreciate your feedback regarding your most
recent transaction by completing a brief survey. All answers are strictly confidential and your information is
never sold or shared. You can return this form or take the survey online at:
Existing Customer Reference Salesperson Visit Web Search
Trade Show Other, please explain:
Hänel Storage Systems
https://www.surveymonkey.com/s/hanel_survey
Dealer Relationship
Why did you choose Hänel products?
Consulting/Service
Price
Recommendation (Who?)
Cutting Edge Technology
Controller Capability
Prior Experience
Performance/Features
1. Site survey you received of your existing facility.
2. Advice you received from your salesperson when considering Hänel.
3. The design, layout and quotation that you received from Hänel.
4. Ease of ordering/purchasing Hänel equipment.
5. Installation and integration of Hänel equipment.
6. Training on proper operation of Hänel equipment.
7. Transition from old storage system to Hänel equipment.
8. Ease of use of your Hänel controller/software?
9. Service and support offered at your location?
10. Would you order from Hänel again?
11. Would you recommend Hänel products?
1 2 3 4 5 6 n/a
Yes No Maybe
Yes No Maybe
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
1 2 3 4 5 6 n/a
Please evaluate our performance in these areas, with 1 being Unsatisfactory and 6 being Excellent
As a thank-you, we will mail you a $10 Gift Card for completing the survey.
Forms
Hänel Project Registration
Registration Date: (mm/dd/yyyy)*
Approved
Company Name:*
Company Address*:
Company Contact:*
Your Company:*Your Name: (First, Last)*
Quote Timeframe:
Install Timeframe:
Project Location: (Leave blank if project will be at the same address as above.)
Budgeted? $ Amount
Your Telephone: (xxx) xxx-xxxx Your E-Mail:
Customer Information: (What product or service is provided by the customer?)
Project Description: (How will the Hänel equipment be utilized?)
Project Background: (Hänel features/benefits that attracted the customer?)
Competition?
Telephone:
E-Mail:
Equipment Information: (Hänel Make, Model, Controller, Etc.)
Market Category:
Regional
Manager
Quoted?
Existing Customer?
How did they hear about Hänel?:
Project Reference/Name:*
Additional Notes:
Company?:
ProjReg5/2014
YourInfoCompanyinfoProjectInfo
Hänel
Use
Only
,
Commercial GSA
* Required
Adobe Acrobat Reader: Complete form and click <SUBMIT> or save to computer and e-mail to applications@hanel.us
Fax/Mail: Print and complete form, return fax to (412) 787-3444 attn: Applications Department.
You will receive a signed form in return as confirmation of your registration status.
Approved registrations valid for 180 days.
Denied
Confidential
Project Number
I have improved workflow, internal communications, training
and customer feedback with properly designed forms.

6. dtelschneider@me.com
Hänel Design Series
Lean-Lift®
Customers to the parts counter at this
auto dealership are never aware that the
wall to their left is actually a Hänel Lean-
Lift that stands almost three stories tall.
The side of the machine was left exposed
to allow access to the maintenance doors.
The Lean-Lift®
Vertical Lift Module gives architects,
engineers and designers a new degree of flexibility
whether you are laying out an entirely new building or
remodeling an existing facility.
The Lean-Lift®
replaces shelving and filing systems
that waste valuable floor space, hamper functionality
and detract from the design aesthetic.
Using high-density vertical storage and automation,
the Lean-Lift can free 60% or more of existing floor
space, giving you more room to work with. Your cli-
ents won’t believe what you can do with their space.
Because each unit is built to your specifications for
dimensions, layout and color, the Lean-Lift®
can be
incorporated directly into your design, allowing your
clients to keep their inventory close at hand for a
boost in productivity, while maintaining a clean, clut-
ter free environment that lets your design shine.
Does your office look like this?
It could look like this!
-Improved Productivity
-Space Savings
-Ergonomically Correct
-Enhanced Security
-Increased Accuracy
LiteratureI have educated and influenced buying decisions with
compelling literature that helps to build brands.

7. dtelschneider@me.com
“Thanks to Hänel
I freed 75% of
my floor space.”
Visit ProMat Booth #1013
Postcards
Rotomat®Vertical Carousels
for high density file storage
from MTM Business Systems
“The high density professionals”
Rotomat®Vertical Carousel
Bring the goods to the user to save time
Lean-Lift®Vertical Lift Module
Store vertically to save 75% of floor space
BIG NEWS!
Hänel Storage Systems
Hänel Storage Systems
are now available from
Herre Consulting
Harrisburgh, PA
I employed postcards that grabbed attention and generated
leads while proving cost effective and versatile.

8. dtelschneider@me.com
Printed NewslettersI successfully penetrated targeted vertical markets with newsletters,
increasing engagement and building brand awareness.

9. dtelschneider@me.com
© 2014 MHI®!
Copyright claimed as to audiovisual works of seminar sessions and !
sound recordings of seminar sessions.All rights reserved."
Sponsored by:!Presented by:!
C/VLM Working Group
Easy C/VLM Cost
Justification: Calculate
the true cost and ROI
of carousels and
vertical lifts
!
PresentationsI have trained, educated and influenced, always to positive
reviews, to audiences large and small as a trusted expert.

10. dtelschneider@me.com
Percep&on)of)MHI)and)Awareness)
of)Services)&)Industry)Groups)
Conducted)on)behalf)of)MHI’s))
AS/RS)Industry)Group)
March,'2015'
Prepared)by:)
December 2014
ResearchI have gathered market, product and customer information that
is critical to advanced planning and setting attainable goals.

11. dtelschneider@me.com
Rotomat®
Vertical Carousel
Lean-Lift®
Vertical Lift Module
Hänel Storage Systems
The “Big 5” Advantages of
Automated Vertical Storage
1. Additional Floor Space
2. Improved Inventory Control
3. Increased Productivity
4. Improved Ergonomics
5. Enhanced Security
Trade ShowsI design displays that grab a visitor’s attention quickly to
engage them to capture and convert a lead.

12. dtelschneider@me.com
WebsitesI created sites that provided landing pages for PPC
campaigns, greatly improving SEO performance.

13. dtelschneider@me.com
White Paper
Considerations for Purchasing Used
Automated Storage and Retrieval Equipment
White Paper
A history of automated vertical storage systems
in the United States
White PapersI have authored white papers that provide compelling content
and are an effective way to increase lead conversion.