1. CSSA Western Cape Chapter Presents
Demystifying Web 2.0
with Darin Morris and Dean Cannell
2. Demystifying Web 2.0
What is the Internet?
The Internet is a global system of interconnected
computer networks that use the standard Internet
protocol suite (TCP/IP) to enable billions of
worldwide users to communicate with one another.
Green = Technology Blue = Communication
3. Demystifying Web 2.0
What is the (World Wide) Web?
The World Wide Web is a system of interlinked
hypertext documents accessed via the Internet.
With a web browser, one can view web pages
that may contain text, images, videos, and other
multimedia and navigate between them via hyperlinks.
Green = Technology Blue = Communication
4. Demystifying Web 2.0
1. Simple communication medium for Research
Institutions (i.e. CERN) and Universities
~ 1990 (early 90’s)
How the Web has been used up until now
2. Simple communication medium for Individuals,
Businesses and other Organisations
~ 1994 (mid 90’s)
3. Advanced communication (“Web 2.0”) medium
for Everyone
~ 2004 (mid 2000’s)
6. Demystifying Web 2.0
Where did “Web 2.0” come from?
Introduced at the O'Reilly Media
Web 2.0 conference in late 2004
7. 1. The Web As a Platform
2. Harnessing Collective Intelligence
3. Data is the next “Intel Inside”
4. End of the Software Release Cycle
5. Rich User Experiences
6. Lightweight Programming Models
7. Software Above the Level of a
Single Device
Demystifying Web 2.0
Web 2.0 according to O’REILLY Media
Source: http://oreilly.com/web2/archive/what-is-web-20.html
Key Points / Features:
8. Demystifying Web 2.0
The trouble with the
“O’REILLY definition” of Web 2.0
"Nobody really knows what it means... If Web
2.0 for you is blogs and wikis, then that is people
to people, but that was what the Web was
supposed to be all along."
- Tim Berners-Lee, the “father” of the Internet.
9. Demystifying Web 2.0
The trouble with the
“O’REILLY definition” of Web 2.0
(continued)
It’s not the Internet or the Web that
has changed, it is how we all use it
that has changed.
10. Demystifying Web 2.0
2. What is the value of “Web 2.0”?
3. Should we still be talking about
“Web 2.0”?
1. Exactly what about how we use the
Web has changed?
Important Questions
19. Demystifying Web 2.0
User InvolvementIt’s all about the User
Contribution
Discussion
Collective Intelligence
Crowd Sourcing
EngagementCollaboration
Conversation & Participation
20. Demystifying Web 2.0
Conversation &
Participation
Users Have A Voice
Users Have A Position
Users Build Your Products &
Services
Users Build Your Brand
You give your Users a Place to Build
Your Community
Infrastructure to facilitate communication that arose from a need to communicate more efficiently between research institutions and universities and strongly supported by the US defence department.