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Brand Analysis
Using 2007 Transactions Item Names where grouped into Super Segments
(Tobacco, Beer, Candy, Coffee, Water, Cold Drinks)
Within Super Segments BRANDS were Identified.
What do we sell beyond GAS.
Interactive Brand Report
24 Hour Sales Cycle
By State
24 Hour Sales Cycle
VA Cities
24 Hour Sales Cycle
MD Cities
Coffee Peaks at 7AM
Lotto
Candy in the Afternoon
When does Beer sales PEAK ?
5PM !
What BRAND Sells ?
BUDWEISER !
What SKU ?
12PK LIGHT !
When does Ice Cream sales PEAK ?
8 PM !
What BRAND Sells ?
Ben & Jerry !
What Flavors ?
Cookie Dough !
Cherry Garcia !
When does Tobacco sales PEAK ?
5 PM !
What BRAND Sells ?
Marlboro !
What Type Sells ?
Lights BOX !
Where does WATER Sell ?
VA !
2 SD Apron
Where does it REALLY Sell ?
Fredericksburg !
Glaceau !
AquaFina
Gatorade
Gatorade

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