CY.SEND is an international mobile phone top up provider located in Switzerland that provides top up services for over 100 countries and 320 mobile operators. It offers consumers and merchants various ways to top up mobile phones across the globe, including through its website, mobile apps, top up cards, and over the phone. It also provides merchants with white-labeled solutions to become international mobile top up resellers with point-of-sale interfaces, APIs, and other tools.

1. International Mobile Phone Top Up
For Consumers & Merchants
March 2014

2. © cysend.com all rights reserved. March 2014. REF: 488980 Page 2/17
Your logo
100+ countries
320+ mobile operators
6 billion consumers
In 60 currencies
We reach
www.cysend.com
Mobile application
■■ Smartphone
■■ Tablet
Top up over the phone
■■ Web PoS
■■ Smartphone & tablet PoS
■■ Over the phone PoS
Mobile top up cards
Reward & Incentive
platform
What is CY.SEND®
?
CY.SEND®
is an international prepaid mobile phone top up provider located in Switzerland for consumers and merchants.
We top up mobile phones worldwide. The top up amount is instantly available on the receiving phone.
For consumers For merchants
in white label

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Geographical coverage
& payment systems
Countries & mobile operators coverage
300+100+
connected
countries
mobile
operators

4. © cysend.com all rights reserved. March 2014. REF: 488980 Page 4/17
Geographical coverage
& payment systems
We accept credit cards, prepaid vouchers, wire transfers, direct bank payments and e-wallets from all over the world.
Accepted payments methods
160+ Payment methods

5. © cysend.com all rights reserved. March 2014. REF: 488980 Page 5/17
Consumer mobile top up services
Coverage:
■■ 100+ countries
■■ 300+ mobile operators
■■ 160+ payment methods accepted
■■ 30+ countries with local access phone numbers
Consumers can recharge mobiles with:
■■ The website
■■ Smartphone & tablet application
■■ Top up cards: over the phone, on the website or
application
■■ Mobile recharge reward

6. © cysend.com all rights reserved. March 2014. REF: 488980 Page 6/17
Consumer mobile
top up services
Top up value
Select top up value
Select
Top up another number
Top up successful*
1. Which number do you want to top up? 2. What is the value you want to top up?
Mobile number to top up
+XXXXXXXXXXXX
Validate
Payment method
Select payment method
Select
Credit card
Bank transfer
Prepaid PIN
CY.SEND® top up card
3. How will you pay for it? 4. Recharge confirmation
*The top up credit is sent instantly to the receiving phone
Top up a mobile from www.cysend.com
The purchase is fast, intuitive and secure. The top up is instantly available on the receiving phone.
Available languages
Albanian, English, French, Polish, Portuguese, Russian, Spanish

7. © cysend.com all rights reserved. March 2014. REF: 488980 Page 7/17
Consumer mobile
top up services
Top up prepaid mobile phones internationally directly from your Android smartphones and tablets.
Numerous payment methods accepted in the application.
Mobile application for phones & tablets
Registration
Mr.
Register
Title
John
First name
Smith
Last name
Your mobile phone number
Mobile number to top up
+XXXXXXXXXXXX
Validate
Balance:
146.5 USD Menu
Payment method
Select payment method
Pay
Balance:
146.5 USD Menu
Credit card
Bank transfer
Prepaid PIN
CY.SEND® top up card
Recharge successful
Recharge another number
Share
Balance:
146.5 USD Menu
1. Registration 2. Recharge 3. Payment 4. Confirmation
Available languages
English, French, Polish, Portuguese, Russian, Spanish, Ukrainian

8. © cysend.com all rights reserved. March 2014. REF: 488980 Page 8/17
Consumer mobile
top up services
Mobile top up cards
CY.SEND®
mobile top up card can recharge phone numbers in all the CY.SEND®
covered countries & operators.
Mobile top up cards are redeemable
■■ Over the phone
■■ On the web
■■ Smartphone & tablet application
CY.SEND®
mobile top up cards are
available in physical or digital form.
CY.SEND®
mobile top up cards
come in different face values
depending on the currency.
CY.SEND®
mobile top up cards can be
purchased in authorized locations all
over the world.

9. © cysend.com all rights reserved. March 2014. REF: 488980 Page 9/17
Consumer mobile
top up services
Recharge over the phone with a top up card
Top up mobile phones all over the world from a phone call, no need for computer nor smartphone application.
■■ Australia
■■ Austria
■■ Bahamas
■■ Belgium
■■ Brazil
■■ Bulgaria
■■ Canada
■■ Cyprus
■■ Czech Republic
■■ Denmark
■■ Estonia
■■ Finland
■■ France
■■ Greece
■■ Ireland
■■ Italy
■■ Latvia
■■ Lithuania
■■ Netherlands
■■ Norway
■■ Poland
■■ Portugal
■■ Romania
■■ Russian Federation
■■ Slovakia
■■ Spain
■■ Sweden
■■ Switzerland
■■ United Kingdom
■■ United States
Local access phone numbers coverage:1
2
3
4
Available languages
English, French, German, Italian, Polish, Portuguese, Russian, Spanish
Dial your local phone access number
Type your top up card number
Type the mobile phone number you want to top up
Select and send the top up amount

10. © cysend.com all rights reserved. March 2014. REF: 488980 Page 10/17
Hosted Merchant mobile recharge services in white label
We offer branded turnkey solutions so you become
an international mobile top up reseller.
You focus on sales and marketing, while we provide
you with the underlying technology to deliver mobile
the top up to your customers.
Intuitive systems & interfaces to create
and manage your distribution network.
Our merchant solutions can be branded with your
logo, name and operate under your domain name.
Complere & full white label solutions available
Your logo

11. © cysend.com all rights reserved. March 2014. REF: 488980 Page 11/17
Hosted Merchant mobile
recharge services in white label
Merchant Point of sale interface (PoS)
A branded Point of Sale (PoS) integrating sales, distribution, management, reporting and customer care tools.
Your logo Your logo
everywhere
Sell top up to
direct consumers
Create & manage
distributors
Over the
phone PoS
Customer care
tools built in
Detailed statistics
& reports
Manage pricelists
Your brand
Your domain name
Your logo
White label
SMS receipts
White label
email receipts
Available languages
English, French, Polish, Russian, Spanish

12. © cysend.com all rights reserved. March 2014. REF: 488980 Page 12/17
Hosted Merchant mobile
recharge services in white label
INTERNET
ISO 8583:2003
B2B API for mobile recharges
A standard secure API to connect your business to CY.SEND®
. The API is interactive with a rules based pricing - say bye-bye
to complex static provider CSV price lists.
Connect terminals
& points of sale
Connect distributor’s
points of sales
Connect
Your application
Connect
Your website
Mobile Operator
Recipient of
top up

13. © cysend.com all rights reserved. March 2014. REF: 488980 Page 13/17
Hosted Merchant mobile
recharge services in white label
INTERNET
Sign in
Login
Password
Merchant
Logo
White label smartphone & tablet PoS
For the roaming merchant: a branded mobile PoS to top up your customers wherever they are.
Mobile Operator
Recipient of
top up
■■ White label application to increase your brand recognition
■■ Works over Wi-Fi, and mobile data connections
■■ Reporting, history, and customer care tools in-built
■■ Accepts mobile top up cards
Available languages
English, French, Polish, Portuguese, Russian, Spanish, Ukrainian

14. © cysend.com all rights reserved. March 2014. REF: 488980 Page 14/17
Hosted Merchant mobile
recharge services in white label
Over the phone PoS
when there is no internet
Resell mobile top up over the phone without the need of internet. Secure and simple to use.
■■ White label audio prompts: use your texts and company name ■■ Fast deployment of distributors where there is no internet
Merchant
or distributor
authentication
Dial your local dedicated
secure access phone number
Available languages
English, French, German, Italian, Polish, Portuguese, Russian, Spanish
Sell mobile recharges

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Hosted Merchant mobile
recharge services in white label
ISO 8583:2003
SSL
SSL INTERNET
International mobile top up card
Create your own branded mobile top up cards to sell in your shops.
Mobile Operator
Top up
recipient
■■ Ideal for swipe cards, hard cards or E-vouchers
■■ Converts the cash from your customers to top up cards
■■ Configurable coverage and pricing conditions
■■ Use your logo and company name to increase brand recognition
Top up cards API
Connect your external applications and send remote commands to the CY.SEND®
top up cards platform for a better flexibility.
Over the phone
Merchant
website
API for merchant
application
Automated
points of sale
Redeem
Customer buying a
top up card in a shop

16. © cysend.com all rights reserved. March 2014. REF: 488980 Page 16/17
Hosted Merchant mobile
recharge services in white label
Mobile recharge rewards
■■ Reward your consumers instantly with a mobile recharge
■■ From a website, smartphone application, and over the phone
■■ Ideal for marketing campaign or as an incentive
■■ Mobile recharge is perceived as a money gift
Reward your customers with a mobile recharge for each action they do. Use mobile recharges for promotional purposes.
Rewards API
Remotely interface with our Rewards & Incentive Platform for a deeper integration with your business processes.
Brands
Market
research
Loyalty
programs
Micro tasks
Marketing
campaigns
Advertisers

17. Thank you!