Many sales approaches and presentations do not bring the expected results. Marketing means to be highly result orientated, process focused & is based on "easy-to-use- techniques”. Therefore, a strong focus on professional images, a professional branding, an intercultural marketing approach as well as educated and motivated sales people are more important than ever. Lars Culmann will - in a very informative and entertaining manner - demonstrate how easy it is to implement an easy-to-use and also cost effective marketing & sales strategy.

1. SGC Breakfast Briefing
with Mr Lars Culmann, Appario Pte Ltd
Marketing Trends of 2014 – Impress Your Audience
Date:
03 April 2014 (Thursday)
Time:
8.00 am - 9.30am
(Registration begins at 7.45am)
Venue:
Orchard Hotel
442 Orchard Road
Singapore 238879
Room: Rosewood, Level 2
Fee:
SGC Members: SGD48.00 nett
Guests
: SGD60.00 nett
Please Register by 27 March 2014
About the Breakfast Briefing:
Many sales approaches and presentations do not bring the expected results. Marketing
means to be highly result orientated, process focused & is based on "easy-to-usetechniques”. Therefore, a strong focus on professional images, a professional branding, an
intercultural marketing approach as well as educated and motivated sales people are more
important than ever. Lars Culmann will - in a very informative and entertaining manner demonstrate how easy it is to implement an easy-to-use and also cost effective marketing
& sales strategy.
About the Speaker:
Mr Lars Culmann is a sales and marketing consultant and relies heavily on his twenty years
of experience in client-facing advisory, sales and wealth management roles at some of the
world’s top financial institutions and in the manufacturing industry. He has worked
extensively in sales, advising and training in both the United States and Europe before
moving to Singapore in 2007
Please register Mr/Ms/Dr:
Company Name:
Contact person:
Telephone/ Email:
If you wish to attend this session, kindly fax or email this invitation to the SGC via:
Fax: +65 6433 5359. Email: SGC.Membership@sgc.org.sg
If you wish to cancel your reservation, do so at least two (2) working days in advance. NO SHOWS will be charged the full
amount. Cancellation on the day of the luncheon will also be charged. Refunds are not allowed.
Singaporean-German Chamber of Industry and Commerce (SGC)
25 International Business Park, #03-105 German Centre, S (609916)
Tel : +65 6433 5330/ Fax : +65 6433 5359